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Page 1: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)
Page 2: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Tellin’ It Raw & Keepin’ It Real 2.0

NADCP 23nd Annual Training Conference July 9-12, 2017

Washington D.C.

P.O. Wallace Green, LICDC

(216) 664-3287

[email protected]

Page 3: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

“All I’m offering is the truth.”

Page 4: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Listening: be aware of your filters

Page 5: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Stage of Change:

“Start where ___ ______ __.”

Page 6: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

If the client is in the pre-

contemplation phase, very simply

what do you need to do?

• Give them something to think

about!

– Give then something they cannot

walk away from

• If they are in the contemplation

phase than very simply, what do

you need to do?

– Show them how to contemplate!

Page 7: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Stages of Change*

• Interventions that presume that a client is

in the action stage work if the client is in

the action stage

• Interventions geared for action are

doomed if the client is not in the action

stage and will create a very difficult case

DiClemente, C. C. (2003). Addiction and change: How addictions develop and

addicted persons recover. New York: Guilford Press

Prochaska, J.O., & DiClemente, C.C. (1982). Transtheoretical therapy: Toward a

more integrative model of change. Psychotherapy: Theory, Research and Practice,

19, 276- 288.

Page 8: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The advantage of dealing with

pre-contemplation correctly

• Client becomes a willing player in his / her own development

• Rather than you teaching the client anything, you create in them a desire for learning

• Show them how they are being played – Regardless of how far down they are no one likes to be

played

– Use their definitions to help them see where they really are

• Pimp – someone who benefits from the work of others with minimum input / scoring points off of someone else’s back

• Hoe – someone who is being taken advantage of; someone who does the work without getting paid

Page 9: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Presentation Goals

• Participants will be able to help the clients

detect negative culture driven “unconscious”

decisions that can threaten their sobriety.

• Participants will learn how to use the

evidenced-based, “Stages of Change” model

to understand the Hip-Hop culture, and help

their clients progress through the stages

towards long term recovery.

Page 10: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Presentation Goals

• By helping the clients to identify the

“culture vultures” the participants can help

their clients recognize who is getting

“paid”, and who is getting “played” by their

choices.

Page 11: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Goals

• Empathy

• Skills

• Knowledge

Page 12: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Never underestimate the power of

Music

• Can change emotions… drastically

• Cause physical reactions

• Tied to detailed memory

– Pinpoint place and time

• This will be the sound track of the

client’s youth

Page 13: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Gangsta Rap in the 21st Century• Jay-Z is an emeritus figure head; no longer relevant

– Now bigger outside of Hip Hop

• Puffy has been relegated to ‘vodka salesmen’ (Cîroc)

• Dr. Dre scored big with the Beats Headphone buy out

from Apple; dwarfing anything he ever did in Hip Hop

• 50 Cent has declared bankruptcy

• Lil’ Wayne is suing his (fake) Daddy, Brian ‘Birdman’

Williams after finally figuring out he has been ripping him

off all these years

• Rick Ross just settled a case for pistol whipping his

groundskeeper (Pleads to 5 misdemeanors 4/4/17)

• The golden age of gangsta rap is clearly in the rearview

mirror

Page 14: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The 21st Century Gangsta

Rap Transformation

Milestones

Page 15: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Miles Stones

• The rise of Kanye West (August, 2005)

– The first multi-platinum commercial rapper from

the gangsta era that did not fit the gangsta

image or come from a challenging background

– He would open the door for Drake, Kendrick

Lamar, and Chance the Rapper

• Drake; currently the number one selling

rapper does not fit the gangsta rap image

Page 16: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

• Roc-A-Fella wasn't the only label to pass on Kanye

(pronounced Kahn-yay; it means "the Only One" in Swahili)

West. Executives at record companies large and small

failed to reconcile West's appearance and demeanor with

their expectations of what a rapper should be. They had no

idea how to market him. "It was a strike against me that

I didn't wear baggy jeans and jerseys and that I never

hustled, never sold drugs says West, 28, who grew up in

suburban Chicago

Read more:

http://www.time.com/time/magazine/article/0,9171,1096499

,00.html#ixzz0wA1xtKmO

Time Magazine, Sunday August 21, 2005

– Kanye West

Page 17: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

• Roc-A-Fella wasn't the only label to pass on Kanye

(pronounced Kahn-yay; it means "the Only One" in Swahili)

West. Executives at record companies large and small

failed to reconcile West's appearance and demeanor with

their expectations of what a rapper should be. They had no

idea how to market him. "It was a strike against me that

I didn't wear baggy jeans and jerseys and that I never

hustled, never sold drugs says West, 28, who grew up in

suburban Chicago

Read more:

http://www.time.com/time/magazine/article/0,9171,1096499

,00.html#ixzz0wA1xtKmO

Time Magazine, Sunday August 21, 2005

– Kanye West

Page 18: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

• With the market mired in thuggery, African-

American consumers' could choose to:

A) Propagate a nasty stereotype of themselves for

white kids to pin their libidinous fantasies on;

B) Not care

C) Start patronizing the danger-free, super-nice,

super-boring rappers at the liberal humanist fringe;

D) Give up.

E) Both A and D

Answer: E

Read more: http://www.time.com/time/magazine/article/0,9171,1096499-

3,00.html#ixzz0wA8pnVgz

Time Magazine, Sunday August 21, 2005 – Kanye West

Page 19: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

• Statistics consistently show that 70% of

hip-hop is consumed by young white

audiences, but a century of anecdotal

evidence is similarly irrefutable: white kids

think it's cool to be black…

Time Magazine, Sunday August 21, 2005 – Kanye West

Page 20: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

• “… Jesus Walks is all Kanye," says

Smith. "When he wrote, 'To the

hustlers, killers, murderers, drug

dealers/ Even the strippers/ Jesus

Walks for them!', I said, 'Wait, it doesn't

matter what you do at all? You can

keep doing bad things, and in the end

it's all good? Don't we need to take a

stand?' And he said, 'It's about

imperfection. Everybody can relate to

that.' Damn if he wasn't right."

Time Magazine Sunday August 21, 2005 – Kanye West

Page 21: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Drake; No.1 commercial Hip Hop

artist 2015-2016

• Breaking the mold

– Canadian

– Raised Jewish

– Uses the ‘n’ word

– Not the ‘’k’ word

• Why do you think?

• Same nihilistic,

street value

braggadocio

Page 22: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Although the major players may

have changed, the content

message remains the same

• Commercial Hip Hop

continues to grind out the

same braggadocio, money

spending, strip club attending,

hyper sexual, ‘I live the life

you wish you could’ lyrics

devoid of most, if not all

reality.

Page 23: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hyper Masculinity

• Verbally Promise to:

– Dominate many women

– Dominate situations

– Dominate other men

– Be fearless – Criminal activity

– Risk it all at any moment

– No regard for any consequences

– Gay bashing

– Street cred

Page 24: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Milestones (2007)

• The Imus ‘Nappy headed hoes’ controversy would

spark a debate about the ‘n’ word and misogynistic

lyrics exposing the elephant in the recording studio

(April 4, 2007)

– "I may be a white man, but I know that ... young black

women all through that society are demeaned and

disparaged and disrespected ... by their own black men

and that they are called that name." D. Imus

Page 25: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Milestones

• This would be the last time women would

have an opportunity to gain respect in

commercial Hip Hop

• The Hip Hop vs America –BET town hall series

– How the deck was stacked against logic and reason

– The audience was young and impressionable and on the

side of the rappers going against their best interest

Page 26: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

BET Series 'Hip-Hop Vs.

America' Sept 25, 2007• Voice to the ignored

• Telling it like it is

• The Hood’s CNN

• Bridged race relations

– RUN DMC

Page 27: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hip Hop vs. America: The battles

• Young vs old battle

• Hip vs. square battle

• Just a record focus on ‘real crime’ vs.

understand your influence battle

• Republican vs. Democrat battle

• Male vs. female battle

• Book knowledge or Intellect

(‘afrostocracy’) vs. street knowledge

battle

Page 28: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hip Hop vs. America: The battles

• The ‘got nothings’ who finally got

something vs. the middle class, ‘gate

keepers’ who let them down battle

• Free speech vs. ‘have a since of decorum’

battle

• Rappin’ about it vs. doing it for real battle

• You owe the community vs. don’t like it,

don’t buy battle

• Bad influence on kids vs. Not my job to

raise them battle

Page 29: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The con arguments that weren’t

Pro Gangsta Rap

1. Movies are more graphic

and violent and not held

to the same standard

2. Don’t hate the player

hate the game

3. Just entertainment

4. Not my job to raise your

kids

5. Don’t like it, don’t buy it

Con Gangsta Rap

1. Actors have not had to be

gangsters to get the part1. Movies are not as constant as music

2. Only a player can change the

game

3. Hip Hop is a lifestyle / they are

doing what you do 24/71. They don’t want to be ‘fake’

4. Passing the buck / for a small

minority of men you are the

role model / no fathers

5. It permeates the internet, radio

and award shows

Page 30: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The con arguments that weren’t

Pro Gangsta Rap

1. Product of my environment

2. I could be doing this for real

3. I give back

4. Just keeping it real about

what’s goin’ on in the hood

5. We are like the CNN

Con Gangsta Rap

1. No, you are a product of your

choices

2. We would be better off if you were

doing it for real; you would be

reaching only hundreds instead of

hundreds of thousands

3. That’s like selling millions of packs

of cigarettes and making a

donation to the American Cancer

Society.

4. If we want to know what's going on

in the hood, we could just stick our

head out the window / maybe we

need to know what's going on

outside the hood

5. Read the lyrics more like the SIN

Page 31: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

False Arguments that carried the day after

Hip Hop vs. America

(and it was black America that lost)

• We have the constitutional

right to say what we want

to say

• Change the conditions that

created this rap and we will

change the rap

• We are lisening through

our wallets

• (FALSE! You can talk about

killing and degrading

yourselves and your

community. You have

license to do that and you

are)

• False! This rap PROMOTES

these conditions

• TRUE! You are capable of

better, but we have to want

better

Page 32: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Rappers talk black, live white and

think green

Page 33: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Milestones• 50 Cent, after crushing the Terror Squad,

Ja-Rul, and Murder Inc., would lose three

very public battles against:

– Kanye West – for most album sales (2007)

– Rick Ross – for being a ‘fake’ gangsta (2008)

– A lawsuit against Rick Ross’ ex girlfriend

causing him to declare bankruptcy in 2016

• This would mark a seismic shift in a culture

where authenticity is everything

• The fake, name jacking ‘pranksta’ Rick Ross

unseated the ‘real’ gangsta, 50 cent

Page 34: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

50’s worth goes from 150 million to

only 4.4 million• Coca-Cola's 2007 purchase of Glacéau, the company that makes

Vitamin Water, netted 50 a tidy sum in return for his equity, likely up

to $100 million. However, it seems he signed an additional deal with

Coke for the continued use of his likeness in ads. The Coke deal,

which ended in 2009, included a clause prohibiting any release of

50's earnings.

• The money going out: $108,000 per month in expenses and millions

of dollars in lawsuits.

– 1,500 for pool maintenance

– There's the $7 million owed to Lastonia Leviston, who won the payment in court

– Sleek Audio, which he owes an $18 million court-ordered payment after a

partnership to produce headphones fell apart.

– claims another $7 million in liabilities.

– $108,000 in monthly expenses, which include his homes and personal expenses.

– 5,000 per month on just the gardening.

– monthly $5,745 Bentley car lease

– $12,000 in child support for two children.

Page 35: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The Golden Age of Gangsta

Rap is in the rearview mirror • Chief Keef (hit single on YouTube (2012)

“I don’t like” deleted due to guns

• Bidding war at 16; trying not be a has

been at 21

Page 36: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Atlanta Rapper, 21 Savage

• Atlanta Rapper, expelled

from every school in

DeKalb county

• Shot 6 times

• He is out of the game, but

encourages others in this

lifestyle

• Suppose his focus was

heroin, would this be

tolerated?

Page 37: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Keepin’ it real vs. Really keepin’ it

Page 38: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Now claim documentary was

‘scripted’

• Offset arrested on felony possession after

incriminating documentary by Noisey

Page 39: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

The New Revolutionaries• Kendrick Lamar

• LeCrea

• Jasiri X

• Childish Gambino

• J. Cole

• Lupe Fiasco

Page 40: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Rapper Logic

Page 41: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Chance the Rapper has

changed the landscape

• Internet, stream only

– No contract maintains 100% control

• Apple temp. deal

• Socially responsible

– Million dollar donation to Chicago schools

• Won 3 Grammies, with no label

• Rap mixed with God

Page 42: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Definition of Hip Hop Culture

• A form of popular culture that started in the African American inner-city areas (Bronx), characterized by rap music, graffiti art, and breakdancing. MCing, DJing, spit boxing, fashion, slang and style are also important elements of hip hop. The term has since come to be a synonym for hip hop music and rap to mainstream audiences.

• The 4 elements: Rap, DJ, Grafitti, Dance, later; knowledge

Page 43: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Why Hip Hop is not a Culture

The Cultural Litmus Test

> The unique worldviews, customs,

norms, values and patterns of behavior

that are learned through socialization

to nurture, strengthen and insure the

positive progress and development of

its people.

> The people who benefit from this

culture are the “The Billion Dollar

beneficiaries.” Welcome to Hip-

hopracy

• Cultural Training Institute, prepared by Victoria Winbush. (1996).

Page 44: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Recently uncovered was the

‘Hip Hop to prison pipeline’

Page 45: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

What are the cultural values /

norms according to the music ?

• Family

– Raising children

• Women

• Education

• Hustling

• Spirituality

• Getting high

• Brotherhood

• Employment

• Career

• Gangs / Click

• Respect

Page 46: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Is it true?

• Is it entertaining?

• Who is the target audience?

– How do you know?

• Why is it entertaining?

Page 47: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hip Hop’s current commercial

incarnation promotes the SDS’s

• The music

– Lust

– Gluttony

– Greed,

– Sloth,

– Wrath,

– Envy,

– Pride

Page 48: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Step 4: Take a searching and

fearless moral inventory of ourselves

Page 49: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Sometimes a good 4th step makes

a good 1st step

Page 50: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

You are here to prepare for those

to come

Page 51: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Artist appear tough but they

know to stay in the box

• Buster Rhyme apologies to

Arab Americans for using

Muslim prayer in, ‘Arab

Money’

• Steven Spielberg falls out

with Michael Jackson over

lyrics in song, ‘They don’t

Really Care About Us’.

Michael would eventually

change the lyrics

• Jerry Heller enraged for

racial content of Ice Cube’s

song, ‘No Vaseline’

• Jadikis has to remove lyrics to

the song 'Why?‘ that asked,

‘Why did George Bush knock

down those buildings?’

• Ice -T removed Cop Killer

from his album with Body

Count

• Rick Ross would be dropped

by Reebok for lyrics which

talked about date rape

• Would Drake who is half

Jewish, ever refer to himself,

or other Jewish Americans as

K_____?

Page 52: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)
Page 53: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

So negative images are ok now as long as

someone who looks like us gets paid?

Page 54: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hip Hop’s dirty little secret

• We don’t purchase the product

– Albums, streaming, and few concert ticket

• Should we consider the lyrics as being in ‘code’?

• Rappers don’t want to do a ‘Hammer’

• Rappers who became script flippers

are out of the game

– Master P

– Chamillionaire

– Mace

Page 55: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Hip-Hop cultural values brings out the

culture vultures

• Tennis Shoes

• Clothes

• Cars

• Rims

• Music

• Sex (risky)

• Getting high / drunk

• Being ‘cool’

• Women / Men

• Tattoos

• Jewelry

• Props

• Fads

• Welfare

• Crime ‘Hit a Lick’

prison

• Slang

• Respect / ‘Props’

• Gangs

• Working a ‘job’

• Hustle / quick money

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Positive Value System

• Family

• Education

• Career

• Spirituality

• Security

• Freedom

• Health

• Property

Page 57: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

HipHopcracy

• The culture was hijacked

and then held hostage by

gansta rap which had a

corporate take over

• We call for equal rights,

but use the N word that

we find offensive if others

use it

• We allow an image to be

projected that is not

positive but get offended

when others cop the

same style

• Women are degraded when

single parent homes in the

A/A community are at 70%

• Police have fear that the

music exacerbates

• A hustler lifestyle is

emphasized when the drop

out rate is at an all time high

in an economy that has been

slow to rebound for us

• We can criticize the music by

day and dance to it by night

Page 59: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)
Page 60: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Is today’s music coded?

• Lyrics by 21 savage: “I

grew up in the street

without no heart,

I'm praying to my

Glock and my carbon,

Pockets full of Cheese,

bit%# I got racks,

I’m a real street ni&&a

bit%#,

I'm not one of these

ni&&as bangin’ on wax.”

• Code for : “Look a here,

I ain’t got no good

education, I live in a

forgotten about place so

I’m gonna do whatever I

need to do to improve

my situation. You didn’t

help me when you didn’t

know my name, so don’t

try to stop me know that

you do.”

Page 61: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Moment of Clarity • I dumb down for my audience

And double my dollars

They criticize me for it

Yet they all yell "Holla"

If skills sold

Truth be told

I'd probably be

Lyrically

Talib Kweli

Truthfully

I wanna rhyme like Common Sense

(But I did five Mil)

I ain't been rhyming like Common since

Page 62: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Poor Decisions (2013)

• Poor decision makin' plagued you boyz' lives

You sellin' crack up on your momma porch

While she still goin' through her new divorce

He has a thrill as he raise his voice

When he really needs to raise his boyz

Young thugs with so much talent

Young thugs havin' no balance

Young boyz havin' no fathers

Young boyz catchin' dope charges

Lord help us, my generation come to an end

Cause we all selfish, but livin' shallow,

how we gonna' swim?

I mean really why should I pretend?

Page 63: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Black Lives Matter! Really?

To who?

Page 64: Tellin’ It Raw & Keepin’ It Real 2...Tellin’ It Raw & Keepin’ It Real 2.0 NADCP 23nd Annual Training Conference July 9-12, 2017 Washington D.C. P.O. Wallace Green, LICDC (216)

Homework List

• Films/ Videos

– The House I Live in - Documentary 1hr 48 min. by Eugene

Jerecki (for rent or purchase)

• https://www.youtube.com/watch?v=QsBDvxy5qQY

– Billions behind Bars – YouTube 43 min (free)

• https://www.youtube.com/watch?v=6tJR81BWe5I

– Prison State – Frontline production 1 hr. 23 min. (free)

• http://video.pbs.org/video/2365235229/

– Slavery by Another Name (free)

• https://www.youtube.com/watch?v=UcCxsLDma2o&t=31s

• https://www.youtube.com/watch?v=1f7tX5hHpcw

– The New Jim Crow Audio book Chapter 1 (all chapters free)

• https://www.youtube.com/watch?v=kUbYT9FR7O0

– Thirteenth (free)

• http://watchonline.pro/13th-2016/