tedxcityuhongkong 2012 partnership deck_v02

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Partnership Opportunities

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Page 1: TEDxCityUHongKong 2012 partnership deck_v02

Partnership Opportunities

Page 2: TEDxCityUHongKong 2012 partnership deck_v02
Page 3: TEDxCityUHongKong 2012 partnership deck_v02

What is TED?

TED is a global foundation devoted to Ideas Worth Spreading. It started out in

1984 as a conference bringing together people from 3 worlds: Technology,

Entertainment, Design. Since then, its scope has become ever broader.

With its 3 annual conferences, video website TED.com, initiatives and

community projects, TED is now a platform and a global movement focused on

meaningful change through the power of ideas.

Page 4: TEDxCityUHongKong 2012 partnership deck_v02

What is TEDx ?

TEDx was created in the spirit of TED's mission,

“Ideas Worth Spreading." The program is designed to give communities,

organizations and individuals the opportunity to stimulate dialogue through

TED-like experiences at the local level.

At TEDx events, a screening of TEDTalks videos -- or a combination of live

presenters and TEDTalks videos -- sparks deep conversation and

connections. TEDx events are fully planned and coordinated independently,

on a community-by-community basis.

Page 5: TEDxCityUHongKong 2012 partnership deck_v02

TEDx

A Global Platform for Conversation, Connection & Collaboration

Page 6: TEDxCityUHongKong 2012 partnership deck_v02

TEDx Global Data: Online • 12,900 TEDx Talks available

• 27.6 Million Views on YouTube and the TEDxTalks website

• 45.6 Million Views of the TEDxTalks on ted.com

TEDx Global Data: Network and Social Media • 5,200 Tweets/week with the hashtag TEDx

• TEDx Facebook Group 65,238 Likes

• TEDx Twitter Account 26,206 Followers

TEDx

A Global Platform for Conversation, Connection & Collaboration

Page 7: TEDxCityUHongKong 2012 partnership deck_v02

How does it work?

Page 8: TEDxCityUHongKong 2012 partnership deck_v02

•At the center of the TED organization is the TEDTalk --

•In 18 minutes or less, TEDx speakers share their Idea Worth Spreading.

It can be an idea to change the world, an idea to educate, or to inspire.

•These talks are then recorded, edited and uploaded to the TEDx website.

•There are no panels, breakout sessions or multiple tracks at TEDx events.

How does it work?

Page 9: TEDxCityUHongKong 2012 partnership deck_v02

Why’s it unique supporting a

TEDx University Event?

Page 10: TEDxCityUHongKong 2012 partnership deck_v02

Engage in an authentic dialogue with an elusive yet valuable audience:

passionate, dare-to-dream university students

in Hong Kong community.

Page 11: TEDxCityUHongKong 2012 partnership deck_v02

What is TEDxCityUHongKong?

Page 12: TEDxCityUHongKong 2012 partnership deck_v02

Challenge the mainstream challenge |ˈ ch alənj|

verb

•tests someone's abilities

•an objection as to the truth of

something, often with an implicit

demand for proof

Page 13: TEDxCityUHongKong 2012 partnership deck_v02

TEDx Manifesto

X We empower people to make their voices heard in the

community.

X We embrace a wide variety of ideas.

X We believe that bringing people together locally for sharing

has the power to turn ideas into actions.

X We believe all these ideas can best be realized through

regular personal interaction.

Page 14: TEDxCityUHongKong 2012 partnership deck_v02

What if the future

leaders build their

connection in 20s but

not in their 50s?

Who will become the

future World leader?

How to create a deep

circle of trust among

future leaders?

Page 15: TEDxCityUHongKong 2012 partnership deck_v02

“Live a life true to yourself , not the life others expected of you”

Challenge the mainstream

13/10/2012 (Sat.) 1 DAY TEDxTalks + Workshops

Creative Media Centre 12 Life Adventurers and 100+ future Adventurers

Page 16: TEDxCityUHongKong 2012 partnership deck_v02

Case Studies: Interactive Games

At TEDxAustin, AMD set up games in the Xlab from their Changing the Game

foundation, which brings interactive games to schools for educational benefit..

Page 17: TEDxCityUHongKong 2012 partnership deck_v02

Case Studies: Custom Publications

For their 2010 event, TEDxAmsterdam created a custom, limited-edition

TEDxAmsterdam magazine — which included ads from sponsors — with

articles that “told the story” behind the scenes of the TEDxAmsterdam

process, as well as features on speakers.

Page 18: TEDxCityUHongKong 2012 partnership deck_v02

• EventName

Case Studies: Press Coverage

TEDxPuraVida 2010 partnered with La Nacion, a newspaper in Costa

Rica, to create a dedicated TEDxPuraVida page on the site from where

the event was livestreamed. La Nacion also interviewed both speakers

and organizers and featured these interactive articles on their site.

Page 19: TEDxCityUHongKong 2012 partnership deck_v02

Case Studies: Hosted Forum

TEDxSydney 2010 hosted a Forum — for people who could not attend the

live event — that provided attendees a unique opportunity to experience

TEDxSydney and interact with speakers. The event was free and open to

everyone, including a standalone program that included — post-interviews,

Q & A session, live poetry readings and live performances.

Page 20: TEDxCityUHongKong 2012 partnership deck_v02

• EventName

Case Studies: Pop-up Laboratory

Across their main event venue, TEDxTaipei set up a pop-up laboratory that

created a space for further conversations of ideas that came from their

event. The space included a “Future Display”, a cafe, a simulcast lounge, a

“Future Hotel” and a speakers exhibition space.

Page 21: TEDxCityUHongKong 2012 partnership deck_v02

Find

to discuss partnership

opportunities:

Rafael Wong

Curator

TEDxCityUHongKong

6623 – 9756

[email protected]

Page 22: TEDxCityUHongKong 2012 partnership deck_v02

Thank You