Uk Film Magazines

• The magazine is published monthly by Bauer Media at a price of £3.99• The target audience is predominantly male with most of the readers in the 15 to 24 age category (http://magazines.bauermediaadvertising.com/magazines/detail/empire)• The magazine reviews mainstream films and art films but feature articles are primarily focused towards former films. The typical content of the magazine consists of film news, previews and reviews.• Normal red Empire logo on black background has been adapted to suit the cover.

The masthead “Empire” suggests a sense of control

The combination of Serif and San Serif font makes the layout more interesting

The film reel gives the reader an insight into the content of the magazine

The key coverline draws attention to the key image and tells the reader that this will be the main feature of the magazine

The vibrant blue colour of the masthead will make the magazine stand out amongst the shelves

Other coverlines inform the reader about other articles in the magazine

Barcode

Contrasting colour scheme

Dark background to bring out the subject of the key image

Date and price

The wide stance and serious facial expression connotes power

The glowing, lightning effect on the masthead emphasises the force and energy of the key protagonist

The text is in capital letters so it is easy to read and stands out on the page

Key image mid shot of the actor in character

• The magazine is published monthly by Future Publishing Ltd at a price of £1.99• The target audience is 75% male with most of the readers in the 18 to 35 age category (http://www.theadindex.com/Advert_Displays/Total_Film_Magazine_and_Website_9292.asp?ServicePage=3)• The magazine offers film, DVD and Blu – ray news, reviews and features. The typical content of the magazine consists of full-length interviews and photo shoots with established and up-and-coming actors and directors, to major film previews and retrospective pieces.• Total Film magazine logo has been adapted from solid colour to include some panoramic and ariel photographs.

The masthead suggests the magazine has a 100% focus on film

Barcode, company logo

Key coverline

The plus sign suggests that the magazine will be packed full of information

The mechanical design of the masthead suggests that the magazine could focus primarily on the genres of Sci – fi and fantasy

The glowing colour scheme is typical of a sci – fi/fantasy film

Official websiteDate

Banner

Key image medium long shot of the actor in character

The shadows on the actors face create a sense of evil, mystery

The nervous facial expression and closed body language connotes danger is near

Interesting layering of the masthead

The actor is wearing a suit and tie which suggests he means business

Capital letters

Serif and San Serif font

• The magazine is published by the British Film Institute, which was founded in 1933. The magazine is available at a monthly price of £3.75• The target audience is adults working within the international film industry as well as consumers who are serious film goers.• The magazine reviews all film releases, including those with a limited release each month. • Classic logo is being used

The masthead specifically targets the two senses we use when watching a film

Key coverline

Well known actor and director

Slogan

Well known establishment. The BFI is an internationally renowned organisation dedicated to film

Barcode, date, price

The magazine seems to focus more on directors, producers and actors rather than the content of a film

Serif and San Serif font

Key image midshot of actor in character

Sunglasses, dark suit and dark tie are a typical image of an action film featuring dark characters.

The serious facial expression connotes he is very focused on someone or something

Circular strip gives the reader any extra information about the magazine

Dark background creates an ominous atmosphere

Some coverlines not in capital letters

• The magazine is published every four weeks by Future Publishing Ltd at the price of £4.50• The target audience is 71% male with an average age of 33 (http://www.theadindex.com/Advert_Displays/SFX_Magazine_and_Website_9289.asp?ServicePage=3)• The Magazine covers topics in the genres of popular science fiction, fantasy and horror, within the media of films, television, videogames, comics and literature. The magazine publishes regular special editions and has hosted an annual conventions.• Classic logo is being used.

The masthead is very large so the magazine stands out from a distance

Barcode, company logo

Like Empire magazine, there is a film reel to give the reader an insight into the content of the magazine

The magazine focuses on TV programmes as well as film

The key coverline “Prince Persia” suggests that the magazine could primarily review fantasy films

Fantasy/sci –fi /horror filmsCrowed page – multitude of messages

Some of the content of the magazine

Date, price

Circular strip gives the reader any extra information

Mystical background

Mystical font style

The serious facial expression and hooded figure connotes warrior – like qualities

Capital letters

The key coverline is the only part of text in Serif font

Key image mid shot of the actor in character

• The magazine is published bi – monthly by The Church of London Creative Agency at a price of £5.00 • The target audience is adults who are interested in unusual Cult films• The magazine features writing, illustration and photography related to cinema• The layout and design doesn’t follow the usual conventions of a magazine• Using the standard logo in its usual position

Minimalist coverlines , no additional word play or loaded language

Slogan

The key image is a print not a photograph

The issue name acts as the key coverline

The masthead is quite plain and uninteresting so the magazine won’t stand out from other magazines

The majority of the text is in a San Serif font

The key image is very bright so it would stand out from other film magazines

The barcode is in an unusual position. It wouldn’t normally cover the key image, or be at the top of the page

The magazine doesn’t look like a typical film magazine. There are no glossy pages – instead a matt finish is used

The dark background reflects the genre of the films it reviews

Glamorous image reminiscent of a 1920’s look

Art house style

The slogan doesn’t use capital letters

Close up shot

• The magazine is published monthly by IPC Media at a price of £5.12• The magazine is aimed at a target audience of males aged 25 – 45 with an average age of 37(http://en.wikipedia.org/wiki/Uncut_(magazine)• The magazine focuses on music genres of Americana, rock and alternative country but also includes film and book sections. • The typical content of the magazine includes lengthy features on old albums, interviews with film directors, music and film news, and reviews of all major new album, film and DVD releases.• The logo is not uniform when compared to some of their previous front covers.

The masthead “Uncut” suggests there is no restrictions with the editing of each article so readers will be able to find out the complete story of each subject

Unclear that the magazine is supposed to review films and books as well as

Free CD entices the reader to buy the magazine even if they have never read it before

Barcode, date and price

Key coverline

Creates a sense of excitement for the reader

Menu strip with major music artists

Rhetorical question encourages the reader to turn the page

Unlike the other magazines, not all the coverlines are in capital letters

Key image midshot of an iconic music artist

More major music artists

Emphasises the free CD

David Bowie is positioned as if he is trying to hide something which creates a sense of enigma for the reader so they will want to find out more about him.

The background is very plain which brings the main subject forward and makes the coverlines easier to read

Combination of Serif and San Serif font

Summary of research•The key image is usually of an actor in character from a film. •Most magazines use capital letters for the coverlines so they are easy to read and stand out on the page. A combination of Serif and San Serif font is used to create a more interesting visual style. San Serif font is used more prominently as it easier to read.•The key coverline is normally centred over the main image or slightly below. It is usually the title of the film being promoted on the front cover of the magazine. However when reviewing Uncut magazine, it featured both contemporary and iconic musical artists from the past.•In Sight & Sound magazine they have kept their classic logo and the key image is a film still. The key coverline references the actor and the director of the film which are three separate selling points.

•In Total Film magazine they have amended their logo from solid white and red font to background photographs.