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Download Tech Journalist Twitter Followers

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  • Who Are Tech Journalists Influencing on Twitter?Presented by Wunderkind Public RelationsNovember 2009

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  • We set out on an eye-straining research project to deconstruct 10 technology journalists Twitter following to uncover who they influence. We dug through their Twitterverse for a week and uncovered some interesting data.Selected 10 Technology Journalists Researched the 2nd, 6th and 16th Followers Per Page of 207 CategoriesEnd User/Developer/Decision MakerMarketing Dept/Professional at a VendorPressAnalystPR Agency/PR ProfessionalOtherInactive

    MethodologyWunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660

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  • Total Number of Followers14,4922,262Number of Followers Researched10 Technology JournalistsWunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660

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  • Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660Twitter Audience

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  • End users were early followers of technology journalistsWunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660The Influence CurveThe marketing world caught on late but is now on par

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  • Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660Breakdown of Followers

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  • Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660Topping the Charts: Category Leaders

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  • Inactive, Spam or Just Plain Random Followers22%Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660

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  • Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660Incorporating Twitter can be difficult, especially since you dont want it to be a blatant marketing megaphone. Instead, it should be a thought leadership platform for your company. Adding technology journalists to the mix is about understanding their followers (do they have your customers ears) and communication style.

    Does it make sense to twitter directly @ a tech journalist? Well, were not giving that away. Feel free to contact us and we will be happy to discuss.Our Thoughts

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  • Wunderkind Public Relations - info@wunderkindpr.com - @wunderkindpr - 404.601.3660

    Wunderkind Public Relations

    Web: www.wunderkindpr.comBlog: www.wunderkindpr.com/blogEmail: info@wunderkindpr.comTwitter: @wunderkindprPhone: 404.601.3660

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