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Team UTAS Formula SAE Australasia 2016 Sponsorship Proposal

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Page 1: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

Team UTAS

Formula SAE Australasia 2016

Sponsorship Proposal

Page 2: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

1 1

What is Formula SAE?

Formula SAE is an internationally renowned

student engineering design competition, run by

the Society of Automotive Engineers, in which

students take on the role of a small production

team. Throughout a single year teams are

challenged to conceive, design, finance,

manufacture and finally race a prototype formula

style racing car that adheres to the strict

regulations outlined for FSAE.

Since formation in the US in 1981, the FSAE

competition has expanded across the world and is

recognised as the foremost ‘breeding ground’ for

the engineers of the future. Over 500 teams

compete worldwide at annual competitions,

providing each with a world ranking. It is the

beginning for many students into large industry

companies such as Boeing and Mercedes or racing

engineering careers such as Formula 1 and V8

Supercars.

It provides students with the rare opportunity to

apply engineering skills and knowledge at a practical

level and gain real-world experience in project

management and team work, setting those involved

a step ahead of their fellow graduates.

The Australasian competition is held at the end of

each year and is attended by over 25 universities

from the Asia-Pacific region. Throughout the event

cars are judged on a point scoring basis in a series

of static and dynamic challenges including cost

efficiency, presentation and engineering design,

solo performance trials and high performance track

endurance, all competing for overall supremacy.

Page 3: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

2 2

The UTAS FSAE team

The UTAS Motorsport Engineering team (UME) is an

extracurricular, student-run initiative dedicated to the

development of a Formula SAE car for the Formula SAE

competition. The team consists of 30 students, mainly

consisting of aspiring engineers ranging from 1st to 4th

year, with other students also involved in the media and

business side of things.

Since forming in February 2014, the team has now

successfully competed in the annual FSAE Australasia

competition for the last two years running, with the team

currently ranked an impressive 170th in the world out of

550 teams, with that ranking certain to improve as the

team builds on its experiences from the last two years.

Our ultimate goal is to be recognised as one of the

premier Formula SAE teams in Australia. In seeking to

achieve this, we hope to promote a culture of applied

learning, encourage young students to pursue exciting

careers in engineering and act as representatives for

the University and Tasmania, and all that these have to

offer. With a promising future ahead for the team, UME

aims to take the next step into becoming a team capable

of challenging for top honours at competitions each

year.

In 2014, UME competed for the first time after a steep

learning curve throughout the year. Despite numerous

management, design and fabrication challenges, and

with the support of our sponsors, UTAS did exceedingly

well for a first year team, coming in 14th out of a field of

26 contenders.

In 2015 UME built on the foundations laid from the year

before, producing a new FSAE car which was a giant leap

forwards in terms of both performance and design. These

design advances helped secure the team an impressive 9th

place out of 30 teams in the design judging. With the

team also finishing 5th in the business presentation, UME

demonstrated that they have a team that is professional

as well as being talented budding engineers.

In the dynamic events, two minor failures meant that the

results for the car weren’t reflective of its true potential,

which combined with the improved quality of opposition,

meant that UME finished 15th, a position which will be

improved on this year. In just two years the team has

already received two awards, a 3rd place in fuel efficiency

and the CAMS award for “inspiring motorsport” which

were received in 2014, with many awards to come in the

future.

Page 4: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

3 3

Join Team UTAS

UME offers various levels of sponsorship and invites enthusiastic and willing Tasmanian

businesses to become involved with the team. Our sponsorship period runs for the full

financial year of the next competition and your business will be entitled to all applicable

sponsorship benefits during this time.

Sponsorship packages

Donation Up to $199

Bronze $200-$799

Silver $800-$2499

Gold $2500-$4999

Platinum $5000+

We also welcome support through the supply of products, services and resources to

the values shown, and would be happy to discuss an alternative arrangement or

customize a package to suit your company’s requirements.

Page 5: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

4 4

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Sponsorship benefits

Increased company brand exposure

UME aims to provide its sponsors with as much

exposure as possible, with the team trailer

providing a large visual presence that accompanies

the team to all events, including every testing day

and a full week long competition every December

in Victoria. A large amount of road time for the team

means that UME will be proudly displaying our

sponsors’ logos regularly throughout the year.

During 2015 the latest model car also featured at

the following high profile events, with many more

to be attending during 2016:

UTAS Open Days

Simmons Plains V8 Supercars

Agfest

Shannon’s Car Expo

National Science Week

In addition, the Formula SAE competition itself

creates significant opportunity to generate

interest and enquiries in your business as it is

attended by hundreds of university students from

across Australia and internationally, together with

many major players and buyers of the

automotive and engineering industries.

Enhanced community and public image

Sponsorship of the UTAS FSAE project supports

the career development of all students involved

whilst aiding in the promotion of engineering and

higher education to the young people of

Tasmania, thus positively influencing your

company brand by highlighting its commitment to

the Tasmanian community and its interests.

Student access and networking

opportunities

UTAS is highly regarded all over the world for

producing engineering graduates of the highest

calibre in all engineering disciplines and

involvement with the FSAE team facilitates

interaction with such students, opening up

recruitment/employment possibilities and placing

your company at the forefront of promotional

activity now and into the future. Sponsorship also

creates a valuable relationship with UTAS, forming

a basis for the development of professional

networks with talented students and staff.

Page 6: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

Sponsorship benefits

Invitation to UME events

Progress updates on social media

Company logo on team website Text

+ link to company website

Logo on transport trailer

Large Med Med Small

Logo on car * Large Med Med Small

Company logo on promotional materials

including signage at vehicle exhibits

Major

logo

Major

logo

Minor

logo Text

Named in all team media

publications

Placement of company advertisements

on our social media pages **

Invitation to track testing days

Opportunity to test drive car

Access to vehicle and team members for

company promotional activities

Platinum Gold

Silver

Silver Bronze

* The platinum sponsor who provides the most support will

have the option of choosing the car livery

** Company advertisements vary in frequency and content

depending on level of support. For details, contact the

team.

Page 7: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

Proudly supported by

For any further details or

enquiries, and to register as

a sponsor, please contact:

2016 Business Leader

Jeremy Robinson

Email: [email protected]

Phone: 0419 381 926

For up to date news and

progress from the team, and

to subscribe to our monthly

newsletter, visit our website

www.utasmotorsport.com

Alternatively, like us on

Facebook

University of Tasmania

Motorsport

Contact us

Page 8: Team UTAS - Aeva · Sponsorship Proposal . 1 1 What is Formula SAE? ... students take on the role of a small production team. Throughout a single year teams are challenged to conceive,

UTAS Motorsport Engineering

Faculty of Science and Engineering

University of Tasmania, Sandy Bay Campus