teach google how to read your flash
DESCRIPTION
Topic about Google search and Adobe Flash. Flash and Search engine optimization (SEO).TRANSCRIPT
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Teach Google how to read your Flash?
By plugin @ vr2online@lostofctrl
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of internet-connected computer
Source : adobe.com , onflex.org , adobe.com article
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How Google indexing?
• GoogleBot• Spider method• Scan content and find next link• Hop through link (anchor)
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Google do…
• Scan through “plain-text” website• Find link(s) in each page• And other algorithm
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Google don’t…
• Try to running JavaScript on your page. • Reading other content than plain text.• Mean.. Google can’t read your flash.
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Why care?
• Do you want visitor of your site?• Then which way people most visit your site?• Google?• Search Engine Optimization (SEO).
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Good news!
• Google can read “Flash” nowhttp://googlewebmastercentral.blogspot.com/2008/06/improved-flash-indexing.html
• Yahoo , too
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But…
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Wanna click this?
Can we get better search result of our website?
Dynamic content , Complex flash , Bi-language
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Way to solve
• Wait Google to make it better…• Or find another way to improve it
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First Choice
• Don’t use them• Or use only important part (ex. Logo)
• And what about flash application (RIA) ?
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Second Choice
• Make “IF”• IF user THEN display “Flash”• IF Googlebot THEN display “HTML CONTENT”
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Third Choice
• Use JavaScript to load Flash instead• Target Div to load flash will have content
about it. (when JavaScript run these content will not show)
http://www.hochmanconsultants.com/articles/seo-friendly-flash.shtml
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Forth Choice
• SWFAddress– Deep linking for Flash and Ajax
• With this you can– Bookmarking in a browser or social website– Sending links via email or instant messenger– Finding content with the search engines– History and reload buttons
http://www.asual.com/swfaddress/
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Other Choice
• Googling and search for it!• Many tool and framework support this!
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Macromedia Flash Search Engine SDK
• swf2html utility.• Extract text in Flash to create HTML• Old thing “Adobe” doesn’t support now
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Gaia Framework
http://www.gaiaflashframework.com
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In one click!