Task 6- Part 2 Kurtis Read ID: 2146

Although Michael Caine himself has not portrayed a member of British intelligence, he has often played a villainous character nonetheless. Also he always gives the impression of sophistication such as a gentleman- which he then exaggerates through his roles. This associates him with the spy thriller genre as he fits the description of a stereotypical agent (clothing, body language, facial expression etc.The target audience is, young adult males of a British heritage. However the fact that American actors are involved means that audiences such as older audiences and women and African Americans may be inclined to enjoy it also. Things such as weapons, explosions and aircraft make the poster appeal to audience with various different interests.The title of the film suggests mainly of a conventional thriller and implies that the storyline is about a prestigious society of affluent law abiders. It also indicates the idea of the spy aspect as it features the secret service immediately recognised by the public. A selection of the title is boldly lettered suggesting that it isnt completely posh linking to the phrase nobody (or in this case, not everything) is perfect.Particularly, like the previous poster this genre is a spy themed thriller, yet with comedic attributes. This can be influenced by areas as simple as the pug within the image.

Above the title reads from the director of x men first class suggesting that Kingsman will have similar action sequences and themes. This also targets followers of x men. The unique selling point of the film is that it combines hierarchy and social class, British and American, thriller and comedy. This allows several target audiences as well as become a complex film of different conventions that are rarely shared together.There are several well-known actors featured in the image each with their names listed above - consisting of both British and American nationalities - drawing in larger audiences. However, there are others that are not mentioned, one of which being both the main character and only teenager. The fact that he is not an adult like the rest implies that he does not have a friendship group his age. All characters are individually scattered within each area of the poster.

Other than the female, the casting appears mainly consists of men. This could be because of the dated now modernly categorised as- sexist saying dont trust a woman to do a mans job used years ago - to fit with the traditional route which the movie may be approaching.The majority of characters are dressed in smart attire and possess weaponry of some variety (adding to the suggested genre) yet the main character and Samuel L Jackson are dressed very sluggishly - like typical chavs - indicating the idea of comedy but also adding to the stereotype that teenagers are rough (troublemakers), common and lazy.The colour pallet consists mainly of golds and blacks. The background also includes scenes from the film such as the tower bridge implying it is based in Britain and images specifically captured for the poster itself. There is a montage of images in the background to add a sense of perspective to the poster.

His arms act as leading lines to attract viewers eyes to the gun. On the other arm his watch is discreetly showing, perhaps signifying that time is of essence or is running out.

The fact that Craig has featured in various sequels this attracts fans if they are fond of bondThe background is a gun barrel, connoting that it is an action thriller; it is also commonly associated with the Bond series. The gun is small this causes the viewer to think small but mighty leading to the thought of readiness to kill.

The image focuses on wrinkles, this can mean that despite efforts nature will take its toll and also that age ensures efficiency a stereotype. The colour of his eyes are saturated to appear alluring.

The target audience appears to be directed at the adventurous people through the connotations action adventure, yet its attention to detail and inference of violence suggests a necessity for maturity and a strong attention span to detail.

The union jack is the object in colour apart from the hero. This suggests the loyalty and importance elaborated in a previous point. The flag stands out against the colourless city landscape of London.

Hes wearing a navy blue suit. Blue being a masculine colour, dark blue is associated with depth loyalty expertise and stability. Loyalty is referenced to how James bond server his queen and country the suit shows professionalism and expertise.The main image is that of James Bond positioned in the centre of the poster. This indicates that the movie is about him. The central framing shows that he is the protagonist. The poster is primarily visual which supports this.

Task 6- Part 1 Kurtis Read ID: 2146The font is gold, this colour can symbolise the value of the secret agent. The text is positioned below in bright lettering for prominence when looking.

The main colour pallet is black and white, allowing a sense of sustained originality and a classy impression. This makes it clear that the film is not a comedy. The lighting shows bond half in darkness and half in light showing the struggle between good and evil. His posture is uptight and on guard. We can see this as he is in control and stands his ground.

The font Skyfall is worn and in white. The design of the film title is capitalized. The lines of the letters are very straight, there is no curvature. Underneath this title there is the 007 logo incorporated giving it a greater impact on the viewer as it raises the audiences recognition. This relates to the significance of the manor later introduced within the film that is in ruins after action. White symbolises light and peace, contrasting with the black background.

The institutional information at the bottom of the poster shows the date of release in a border text. In a finer text it also gives information such as cast and production crew. It also raises awareness of its storyline relating to the works of creator Ian Fleming.