target audience
TRANSCRIPT
Target Audience Research
By James Mitchell
Target Audience
Most Thrillers have a target audience of 18+
The reason is because most thrillers contain a lot of violence and scenes which younger viewers may find disturbing.
Some thrillers like shifty have a rating of 15+ because they contain some violence but they are suitable for the younger teen audience.
Our Target Audience
The target audience we are aiming our film at is 15+ because they are more likely to be interested in the storyline of our film.
Our age rating is a 15+ because the film opening wont have much violence in it or explicit language however it will have a short clip of a teen age boy walking with some drugs.
The main gender we are trying to attract is males aged 16+ because they will be more interested in a thriller with chases and drugs.
Other film ratings
Shifty – 15+
Pulp fiction 18+
Heat – 18+
The Dark knight – 12A
Terminator 2 – 15
As you can see these are just some of the different thrillers and the target audience age rating changes but the majority is 18+ because of the violence and language.