tape-less workflow applcation architecture

- Limecraft’s Point of View -

Tape-less Production Application Architecture

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PASSAGIER; GASTRONOMIE; RESTAURANT; PERSONEEL;

VAKANTIE; BINNENBEELD; SCHIP; BECKERS LEEN; VRT;

LOTTO; RADIOOMROEPSTER; KLANKSTUDIO; UITVINDING;

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SETS

The strings required for the operation are not defined

F11 F12 F13 F14 F17 F18 F19 F20 Ent

Eindigen Sets Refset Toon Vorige Volg/Leeg Thesaurus Commando Opzoeken


?

Beyond the State-of-the-Art


Challenges• Model-Driven Development

• Collaborative production – Real-time co-production

• Profile-based publishing of “Smart” content

• Seamless Integration of Live and On Demand

State-of-the-Art Media Production• Tape-less - high-definition

• Distribution to TV, radio, internet or mobile

• Linear or on-demand

Challenges


Assumptions (1) - Future Media

http://labs.vrt.be/myradio

Smart Contento Scalable - From mobile, standard-def and high-definitiono Non-linear - Seamless integration of live and on-demand

Enhancementso API’s enable 3rd party integrationo Participation – Interaction with the consumer enables an economy of scale




Assumptions (2) – Collaborative Production

5/6/2010© Limecraft, all rights reservedTon Roosendaal, The Blender Foundation

Issues – News Production

MAM systemTelex Services – ‘Wires’

(IPTC7901)

EBU popserver

(NMS)

Web SitesArchives

EBU Consignment (Superpop – NMS)

DocumentationServices

Correspondent(email)

Reuters Consignment(NewsML1.1)

Lack of effective standards Brittle point to point integrations Redundant information – Overflow Missed potentially relevant items

News Production

System5/6/2010© Limecraft, all rights reserved


Issues – News Production

MAM systemTelex Services – ‘Wires’

(IPTC7901)

EBU popserver

(NMS)

Web SitesArchives

EBU Consignment (Superpop – NMS)

DocumentationServices

Correspondent(email)

Reuters Consignment(NewsML1.1)

Lack of effective standards Brittle point to point integrations Redundant information – Overflow Missed potentially relevant items

News Production

System

The Problem (1) – System Functionality

Type example: Media Asset Management systems Re-use of material assumes a central Media Asset Mgnt system

Media Asset Mgnt

The system is not aware of the production processes The lack of proper APIs requires custom development An out-of-context workflow engine must manage overall consistency

Custom Integration of “Best of Breed” components compromises stability of the overall system and quality of the product

Fragmented application landscape leads duplicates, long and unpredictable response-times and overall storage inflation(!);


Media Asset Mgnt

Problem (2) – Understanding the Requirements

EBU Production Management Seminar 2009(!) about Service Oriented Architecture An SOA “has the ability to manage the complexity” (CISCO) but it usually increases it; “The ESB should replace all application specific interfaces by an general purpose abstract interface”(IBM),

while it should support proper standards (NewsML-G2, TVAnytime, Mpeg7,…); “The SOA and the ESB simplify your service portfolio” (a Broadcaster) - e.g. a single video transcoder,

which may lead to massive overconsumption of IT infrastructure;

An inconsistent architecture will remain inconsistent and an ‘Enterprise Service Bus’ does not cure that particular problem. If applications are designed for purpose and behave correctly, we probably don’t need additional service busses or workflow engines.

SOA – Some Overstretched Assumptions?


Lessons Learned – Principles of System Integration

Everything should be made as simple as possible, but not one bit simpler.

Media Asset Management is a process and proper implementation relies on interoperability of applications.

An sound application architecture is based on proper design requirements

and makes technology fit for purpose.

!

(≠ Integration of available “Best of Breed” components)

• Metadata - Electronic and Structured Information

• A MAM System enables(!) data integrity

• Metadata Standards enable(!) interoperability

• Semantic technology may enable(!) information integrity

• Yet, applications need to be designed for purpose: being aware of the state of the processes, tracing dependancies,...


Architecture

Courtesy of Wim Goes Architectuur

From ‘Digitisation’ to ‘Software as a Service’

Collaborative ModelDigital Silos Corporate Systems

Infrastructure

Application Platform

Access via Internet

Corporate Network

CentralMedia Asset Mgnt

Media Asset Management systems have enabled re-use and internal collaboration.

Custom development is expensive and results in moderate stability.

User-friendly online app platforms will drive collaborative production.

Independant developers will create reusable apps, thus resulting in increased stability and lower cost

Digitisation has enabled increased functionality

Digital Supply Building Blocks

Courtesy of CandIT-Media

Production-Grade Application Services

Digital Asset Mgnt

Collaboration, Participation and Interaction

Media Data Center Solution(network, storage and embedded services)

Tackling the Infrastructure Problem


Media Repository Proxy

RepositoryMedia Repository

Media Repository

Media Repository

Media Repository

Media Repository

MetadataRepository

IndexRepository

AssetDatabase

Core Digital Asset Mgnt

Search Engine

PackagingSearch and Retrieval

EDL processing

Labeling

Goods issue

Goods Receipt

Identification

Decomposition

Geïntegreerd Productiesysteem

TrashTrash

AcquisitieAcquisitie

OverzichtOverzicht

DraaiboekDraaiboek

MontageMontage StoryboardStoryboard

QualityQualityAssuranceAssurance

ScenarioScenario

OnOn AirAir

ArchiefArchief

Scenario

• scene desc.• dialog scripts

Application Platform – Work in Process



Digital Asset Mgnt




Editorial

Production

Post-Production

Master Control

Consumption

Feedback and Opinion

User-Generated Content

Tagging

Selection

Flow Control

Enable Interaction and Participation



Digital Asset Mgnt




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tape-less workflow applcation architecture

Technology

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redundant information

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