talk it_ oracle_전태준_111012
TRANSCRIPT
1 | © 2011 Oracle Corporation – Proprietary and Confidential
2 | © 2011 Oracle Corporation – Proprietary and Confidential
The Oracle WebCenter Content
3 | © 2011 Oracle Corporation – Proprietary and Confidential
Customers Require Solutions to …
Engage users inside and outside the enterprise
Improve
Customer
Loyalty
Intuitive &
Personalized
User
Experience
Seamless
Access to the
Right
Information
Accelerate
Business
Processes
Web Portal Content Collaboration
4 | © 2011 Oracle Corporation – Proprietary and Confidential
Introducing the “new” Oracle WebCenter The User Engagement Platform for Social Business
Oracle Fusion Middleware
Oracle WebCenter User Engagement Platform
Sites
Portal
Connect
Content
Web Experience
Management
Composite Applications
& Mash-Ups
Enterprise
Social Software
Enterprise Content
Management
5 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter
• Key Component of Enterprise Software
– Over 90,000 Oracle middleware customers
– Over 19,000 Oracle WebCenter customers
• Portals, Sites, Content & Collaboration Critical for
– Oracle Fusion Middleware
– Oracle Applications & Fusion Applications
– Blending structured & unstructured information mgmt
– Stand-alone WebCenter business
• Continued Focus Area
– Key new capabilities offered in 11g
– New features and integrations continually added to acquired technologies
– Strong investment in WebCenter organization, including continued growth in R&D resources
A Strategic Focus @ Oracle
6 | © 2011 Oracle Corporation – Proprietary and Confidential
Built on Oracle Fusion Middleware Complete, Open, Integrated, Best-in-Class
Development
Tools
User Engagement
Social Web Mobile
Enterprise
Management
Identity
Management
Content Management
Business Intelligence
Business Process
Management
Service Integration
Data Integration
Cloud Application Foundation
Oracle WebCenter
7 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle Fusion Middleware Foundation for Oracle’s Applications
Business Intelligence
Business Process Management
Portals & Social Collaboration
Identity Management & Governance Controls
Cloud Computing & Maximum Availability
Systems & Operational Management
Industry Applications
Fusion Financials
Fusion Human Capital Management
Fusion Procurement
Fusion Sales & Marketing
Fusion Project Portfolio Management
Fusion Supply Chain Management
Fusion Applications
8 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Strategy Bringing Content Directly to Where Users Work
Desktop Enterprise Applications Within Business Processes
Websites, Mobile &
Social Channels
Portals &
Composite Applications
9 | © 2011 Oracle Corporation – Proprietary and Confidential
At Extreme Performance & Scalability
MORE CAPACITY
296% more clicks
per hour than UAT
test environment
MORE USERS
400 user test much
faster than 100
user UAT test
environment
FASTER
RESPONSES
Up to 90+%
reduction in
response times at
equivalent loads
Average Response Time Comparison (in Seconds)
Customer UAT Environment vs. Exalogic + Exadata
Portal Page
For Mission Critical Web Applications Portal Performance – Customer Test Results
For Managing Content Enterprise-Wide Content Performance – Benchmark Results
FAST INGESTION SPEEDS
179 million docs / day
Two Node Content Server + Exadata DB
Machine; Half Rack Hardware
SINGLE SYSTEM FOR ALL USES
Imaging, audio and video, collaborative,
document sharing, web delivery
CONFIGURABLE FAST-CHECK IN
Upload services – trigger
high volume ingestion features per
use case or content item
10 | © 2011 Oracle Corporation – Proprietary and Confidential
The World is Changing …
Demographic Changes
• Retiring baby boomers
• “The World Is Flat”
• Recessionary trends are
here to stay for a while
Business User Requirements
• Always connected and
anytime access from any
device
• Social, Web 2.0 and
collaborative tools
• Share and collaborate on
content within a business
process
• Relevant and engaging web
content
Business Implications
• Next generation workforce
• Global outlook in every
business
• Focus on both top-line
revenue as well as cost
savings, but little patience for
long time to value
• Focus on self-service vs.
expert-assisted processes
Social
Business
11 | © 2011 Oracle Corporation – Proprietary and Confidential
Establishing a Social Business Connecting People and Information
Contextual and engaging
web presence that will drive
loyalty, sales, and business
efficiencies
Anytime, anywhere
access to information &
applications in context of
an interaction & business
process
Intuitive user experiences
to help people work more
effectively together
Complete content lifecycle
management integrated
with all tools and
applications
Social
Business
12 | © 2011 Oracle Corporation – Proprietary and Confidential
Establishing a Social Business Connecting People and Information
Contextual and engaging
web presence that will drive
loyalty, sales, and business
efficiencies
Anytime, anywhere
access to information &
applications in context of
an interaction & business
process
Intuitive user experiences
to help people work more
effectively together
Complete content lifecycle
management integrated
with all tools and
applications
Social
Business
Portals &
Composite
Applications
Content Management
Collaboration & Social Software
Web Experience Management
13 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter The User Engagement Platform for Social Business
Oracle Fusion Middleware
Oracle WebCenter User Engagement Platform
Sites Web Experience
Management
Portal Composite Applications
& Mash-Ups
Connect Enterprise
Social Software
Content Enterprise Content
Management
14 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter
Oracle WebCenter is the user
engagement platform for social
business, connecting people and
information
• Improve customer loyalty with targeted websites
• Enhance productivity with contextual collaboration
• Increase business agility with intuitive portals,
composite applications and mash-ups
• Seamless access to the right information in context
The User Engagement Platform for Social Business
Oracle Fusion Middleware
Oracle WebCenter User Engagement Platform
Sites Web Experience
Management
Portal Composite Applications
& Mash-Ups
Connect Enterprise
Social Software
Content Enterprise Content
Management
15 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Integrated Suite of Leading Products
Gartner Magic Quadrant for
Enterprise Content Management
Gartner Magic Quadrant for
Web Content Management
Gartner Magic Quadrant for
Horizontal Portals
16 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter
17 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Sites Web Experience Management
Increase Customer Loyalty with Targeted Websites
• Quickly create, deploy, target and measure multi-channel online marketing
• Deliver relevant, optimized and content rich contextual web experiences
• Extend brand engagement and web presence to mobile and social channels
Which Products Does Sites Include?
• Roadmap: FatWire and related / supporting Oracle technologies
18 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Portal Composite Applications & Mash-Ups
Improve Business Agility with Intuitive User Experiences
• Prebuilt library of rich components for enhancing existing enterprise or creating
new composite applications
• Flexible application integration tooling for extending application or back-office
capabilities and services into portals, websites, and composite applications
• Innovative social tools enable contextual access to content and dynamic
personalization of solutions
Which Products Does Portal Include?
• Oracle WebCenter Suite (including WebLogic Portal, WebCenter Interaction)
• Oracle WebCenter Services
19 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Connect Enterprise Social Software
Enhance Productivity with Contextual Collaboration
• Stream-based Conversations tie together a range of disparate applications and
business activities
• Social capabilities to enable business users to quickly correspond and collaborate
on business activities
• Social enterprise building blocks to enable end users to build effective &
collaborative communities
Which Products Does Connect Include?
• Oracle On Track Communication, Oracle WebCenter Intelligent Collaboration,
Oracle WebCenter Real-Time Collaboration
20 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Content Enterprise Content Management
Seamless Access to the Right Information in Context
• Strategic content infrastructure for managing documents, images, and rich media
files
• End-to- End content lifecycle management from creation to archiving
• Contextual enterprise application integration
Which Products Does Content Include?
• Oracle Enterprise Content Management Suite
• Oracle Universal Content Management
• Oracle Universal Records Management
• Oracle Imaging and Process Management
21 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter Content Enterprise Content Management
Seamless Access to the Right Information in Context
• Strategic content infrastructure for managing documents,
images, records, and rich media files
• End-to-end content lifecycle management from creation to
archiving
• Contextual enterprise application integration
High Level Strategy – 12g+ Roadmap
• Content infrastructure across WebCenter portfolio and Oracle
technology and applications
• Next generation user interface with content synchronization
• Enhanced digital media capabilities for conversion & distribution
• Enterprise imaging with deeper BPM integration & new solution
accelerators
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Document Explorer Preview Pane
Quick Access to Document Version History
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Quick access to related document properties
Tags and Links functions
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Document Explorer Preview Pane
Quickly see and add new comments to a document
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Document Explorer
Paged style support makes previewing Office documents easy
27 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle Fusion Middleware
Oracle WebCenter
Content Connect Portal Sites
Oracle WebCenter: Architected Together
Search
Gadgets
Application Integration
SaaS & Cloud
Desktop, Mobile, Tablet
28 | © 2011 Oracle Corporation – Proprietary and Confidential
CUSTOMER LOGO
“I’m pleased to see the new Oracle WebCenter bring together leading
solutions in the portal, content, social and collaboration space. The
combined solution can help our clients connect people to the information
they need and transform businesses into a social enterprise.”
Nidal Haddad
Principal, Deloitte Consulting LLP, Global Oracle alliance leader
29 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter
• One Integrated Product Suite – Sites, Portal, Connect, Content
• Transforming Organizations to Social Businesses – Improve business agility, Increase customer loyalty, Enhance user
productivity, Seamless access to the right information
• Architected Together to Connect People and Information – Desktop/Mobile/Tablet, Search, Gadgets, Application Integration,
SaaS/Cloud
The User Engagement Platform for Social Business
30 | © 2011 Oracle Corporation – Proprietary and Confidential
Oracle WebCenter
• Business User Focused – Create engaging web presence - drive loyalty, sales, and business
efficiencies
– Contextual anytime, anywhere access to information & applications
• Pre-Integrated for Oracle’s Business Applications – High return on your investment
– Improved business responsiveness
• The Strategic Technology Solution – Complete, Open, & Integrated
– UX standard and strategic content platform for Fusion Apps, Oracle FMW and other industry applications
– 19,000+ WebCenter customers
The User Engagement Platform for Social Business
31 | © 2011 Oracle Corporation – Proprietary and Confidential
Questions?
Oracle WebCenter blog: http://blogs.oracle.com/webcenter Oracle WebCenter Homepage: http://oracle.com/webcenter Oracle WebCenter Newsletter: http://oracle.com/newsletters Twitter: http://twitter.com/oraclewebcenter Facebook: http://facebook.com/webcenter
LinkedIn: http://linkd.in/lVaEOQ
32 | © 2011 Oracle Corporation – Proprietary and Confidential
33 | © 2011 Oracle Corporation – Proprietary and Confidential