12.11.15

ANCHORED IN TODAY: PROJECTED INTO THE FUTURE

2016 AAOS Syncera Virtual Exhibit Concepts & Digital Review

Your dream Exhibit Options of the future:

Sincerely, SYNCERA. MEDICAL MOOD OF THE FUTURE Austere. Lean. Muscular. Focused.

Dream Option a

The Story of Syncera articulated in Concept A is one that adjusts to the individual interests of attendees, yielding a highly memorable and personalized experience.

From a distance, attendees will hone in on the Fabric ID Structure, a elliptical sweep of brand imagery acting as a beacon to draw them into view. Large scale audio visual and illuminated graphics extend the messaging opportunity to the aisles to capture the interests of passersby. Upon approaching, a synergy of pleasing forms outfitted prominently with stunning multi-sensory journeys awaits. Visualized in 3D as a branded architectural venue for engagement, the sleek lines of clean white interact in layers inspired by the flows of processes whose stories will unfold inside. Large and small format interactive experiences beckon, visible from within, enabling attendees to approach at the level that suits them, initiating the first intuitive aspect of a personalized outreach.

A flat screen array depicting an interactive medical context, such as an Operating Room - with the potential ability to respond to touch or gestures - spans the monitor array, allowing a grand-scale study of applicable products, or subdividing into three centers for further exploration of narratives tailored to individual user-group profiles. The large format and prominent location combine to create a spectacle of interactive expression rich with information.

The Interactive Hub serves as a focal point- a trio of touch-sensitive displays dovetails with physical product, offering opportunities to explore on a more individual basis. Radiating from the Hub, the horizontal surface of the touch-activated Collaboration Station serves as a gathering space for impromptu presentations, meeting check-in, and remote control of the Main Interactive Display.

A Casual Seating Area fit with an iPad enables booth staff to get shoulder to shoulder with attendees in an informal setting, or allows attendees waiting for their meeting to delve into their relevant stories at their own pace. The Meeting space itself can then follow up with a collaborative touch responsive table or vertical panel.

Overall, Concept A invites attendees from various user groups to explore deeper personalized stories embedded in eye-stopping epics within a station-based and flexible environment that is both visually interesting and spatially efficient, amid architecture that is high-tech and dynamic, but intriguing and approachable.

Syncera: Concept A | Concept Statement

Key Features: Extroverted presentations showcase AV and interactive activations from within and on the exterior, for maximum visual punch. Content reviews the contexts in which Syncera’s offerings are applied in overarching terms, down to individual user profiles, in flexible, station-based single- or multi-user platforms in a selection of sizes and formats. Station-based, non-sequential contact points present layers of personalized experiences, from the mode and scale of interaction, to the degree of activity, level of collaboration, to the content itself- allowing users representative of the various target groups to delve as deeply as desired into the many ways in which Syncera’s offerings affect them directly in the context of their daily lives.

– Chris Schowalter, Senior Designer

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.18 Overall View of 20 x 30’ Island

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.19 20 x 30’ Island Features

VIDEO WALL WITH INTEACTIVE INTERFACES FOR MULTIPLE USERS

iAV/TECH ROOM

FABRIC ID SIGN

CHECK-IN/COLLABORATION STATION WITH RESPONSIVE SURFACE

INTERACTIVE HUB WITH TOUCHSCREEN STATIONS AND PRODUCT SHOWCASE

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.20 20 x 30’ Island: Features

RESPONSIVE SURFACE MEETING TABLE WITH FLATSCREEN

IICASUAL RESEARCH STATION/WAITING AREA WITH IPAD/

TOUCHSCREEN

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.21 Corner Tower with Touchscreen Video Wall and Loop

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.22 Casual Research Station and Enclosed Private Meeting Room

(Windows Shown Clear for Visibility Inside)

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.23 Lightbox Mural and Tech Room Access

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.24 Main Approach

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.25 Interactive Hub: Overview

VIDEO WALL WITH INTERACTIVE INTERFACES

FOR MULTIPLE USERS

CHECK-IN/COLLABORATION STATION WITH RESPONSIVE SURFACE

TOUCHSCREEN STATIONS

PRODUCT SHOWCASE

CASUAL RESEARCH STATION/WAITING AREA WITH IPAD/TOUCHSCREEN

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.26 20 x 30’ Plan View

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.27 Plan View and location at AAOS

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.28 Private Meeting Room with Responsive Surface Table and Flatscreen

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.29 10 x 20’

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.30 10 x 20’ - Alternate Configuration

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.31 10 x 20’ - Alternate Configuration

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.32 10 x 10’

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.33 10 x 10’ - Alternate Configuration

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.34 10 x 10’ - Alternate Configuration

THESE ORIGINAL DESIGNS AND CONCEPTS ARE THE SOLE PROPERTY OF DISPLAYWORKS & MILLENNIUM COMMUNICATIONS GROUP. ANY REPRODUCTION OR USE WITHOUT THE EXPRESS PERMISSION OF DISPLAYWORKS IS PROHIBITED.54

INTERACTIVE 10 X 10 20 X 20 PERIPHERALS OR INITIATIVE SCREEN OR DEVICE SCREEN OR DEVICE VR CONNCECTIONS

Syncera Virtual Presenter For both we can use a Touch Screen Application Single screen experience Multi Screen experience N/A Kinect System, for 10 X 10

Syncera VR station: Can be ported to a Can be ported to a Yes, Either Oculus We can adapt this a Kinect system The 3D Virtual Operating Room touch screen (single) touch screen (multiple) or Portable VR as a 2.0 for screens

Re-purpose video for Re-purpose video for Yes, Either Oculus Syncera: Video VR Tour flat touch screen exp flat touch screen exp or Portable VR

Syncera Lead Gen + System with Savings Calculator Yes Yes N/A Can be a web and ipad experience

Syncera: Day in the Life Interactive Experience No Yes Yes For 10 X10 we can adapt to tablets

Exhibit Interactive Matrix

Showcasing the Digital Component

Thank You!