Symantec 2010 Mobile Security Holiday Habits Survey

Results

Methodology

• Survey conducted via Zoomerang

• 117 respondents

• Respondents recruited through social media channels

• Only respondents using a smartphone in connection with employment counted

2

Key Findings

• Work-related and personal emailing; personal calls and texting; surfing the Web; and social networking are the most expected activities during the holidays

• Surprisingly, online shopping ranked near the bottom of the list

• The majority said work-related activities done on smartphoneswhile out of the office will involve sensitive or confidential data

• More than twice as many respondents very likely to open a text message from an unknown sender as opposed to those very likely to open an unsolicited email

3

Key Findings

• The majority pay little attention to license agreements and the permissions they are giving when downloading apps

• Number one smartphone security concern is loss or theft; mobile malware ranks number two

• The majority are aware smartphone security product exist, but do not use them

4

Which of the following do you expect to use your smartphone for while taking time off from work in connection to the upcoming holiday season?

81%

77%

64%

81%

48%

74%

57%

45%

68%

20%

44%

68%

10%

13%

17%

5%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

Work-related email

Personal email

Work-related phone calls

Personal phone calls

Work-related SMS texting

Personal SMS texting

Work-related calendaring

Personal calendaring

Surfing the Web

Online shopping

Downloading apps

Social networking (i.e. Twitter, Facebook, LinkedIn)

Accessing a work-related network (i.e. an intranet or network drive)

Using work-related applications

Viewing/modifying work-related documents (i.e. word processing …

I do not plan on using my smartphone during my time off from work

During your time off work around the upcoming holiday season, what percentage of time spent on your smartphone do you anticipate you will be doing work-related activities versus personal activities?

8%

17%

16%

50%

10%

0% 10% 20% 30% 40% 50% 60%

100% work-related, 0% personal

75% work-related, 25% personal

50% work-related, 50% personal

25% work-related, 75% personal

0% work-related, 100% personal

Do you anticipate any of the work-related activities you expect to do on your smartphone while taking time off from work for the upcoming holiday season will involve sensitive or confidential information?

Yes62%

No38%

How likely are you to open an SMS text message on your smartphone from an unknown sender?

29%

19%

20%

32%

0% 5% 10% 15% 20% 25% 30% 35%

Very likely

Somewhat likely

Somewhat unlikely

Very unlikely

How likely are you to open an email message on your smartphone from an unknown sender?

14%

25%

25%

37%

0% 5% 10% 15% 20% 25% 30% 35% 40%

Very likely

Somewhat likely

Somewhat unlikely

Very unlikely

When downloading apps for your smartphone, how closely do you pay attention to license agreements, including permissions requested by the app to access data and services - such as the GPS - on your phone?

18%

33%

35%

14%

0% 5% 10% 15% 20% 25% 30% 35% 40%

I pay very close attention and read the license agreements carefully to determine what data and services I am giving the app permission

to access on my smartphone.

I scan the license agreements, but don't pay very close attention to them or what data and services I am giving the app permission to

access on my smartphone.

I accept the license agreements without reading them, assuming it is safe to give the app permission to access any data and services

on my smartphone.

I do not download apps on my smartphone.

Most smartphones have a "lock" feature that prevents the accidental pressing of keys and also unauthorized access. Do you use the "lock" feature of your smartphone?

Have you configured your smartphone to require a password to "unlock" the device?

Yes82%

No18%

Yes81%

No19%

Please rank the following smartphone security issues based on your level of concern for each, with one being the most concerning and three the least concerning.

68%

23%

9%12%

56%

32%

21% 21%

58%

0%

10%

20%

30%

40%

50%

60%

70%

80%

Loss/Theft Malware SMS text phishing ("SMShing")

1

2

3

If your smartphone were lost or stolen, on which of the following would you place greater value?

The device itself (hardware)

44%The data stored on the device

56%

Yes23%

No77%

Yes63%

No37%

Did you know that there are mobile security software solutions available from vendors such as Symantec to protect your smartphone?

Do you use third-party mobile security software on your smartphone?

Which of the following characterizes your overall opinion of smartphone security software?

3%

19%

50%

28%

0% 10% 20% 30% 40% 50% 60%

There is no need for smartphone security software, and there will not be a need in the foreseeable future.

Smartphone security software is unnecessary at this point in time, but perhaps it will be more needed in the future.

Smartphone security software is beneficial, but not essential.

Smartphone security software is essential.

15

Symantec Recommendations

Recommendations

• Encrypt the data on mobile devices

• If at all possible, use smartphone security software on all mobile endpoints

• Make sure all software is up to date

• Use caution when enabling Bluetooth connections

• Users should be aware of their surroundings when accessing sensitive information

• Each mobile device should be password protected

• Focus on protecting information as opposed to focusing on the devices

Thank you!

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Thank you!

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