Sydney 2000 Olympic Games Web Design Design Evidence

012

Jonathan Nolan Program Manager, SOCOG Image

Paula Leavy Design and Production Manager, SOCOG Image

Steve Payne Creative Director

Kieran Madden Senior Designer

Andy Pepworth Digital Artist

Acknowledgments

Photography: SOCOG, Allsport, IPL, APL, ATC, Sport the Library, Ken Duncan, Peter Walton.

Special thanks to IBM and all involved in front as well as behind the scenes, your creative efforts are much appreciated and greatly valued.

This book is an internal working document only and was not used for any commercial purpose. All photography, illustration and copy used was for conceptual purposes only. Apologies to anyone or any business whose intellectual property was unwittingly used without permission.

No part of this document may be reproduced, stored in any retrievalsystem or transmitted in any form or by any means,electronic, mechanical, photocopying recording or otherwisewithout prior written permission of SOCOG.

© SOCOG 2000

12

I N S P I R AT I O N

Themes exploring the Millennium Games, the

Olympic Movement and Sydney Australia.

I N T E R I M D E S I G N C O N C E P T S

Interim designs for several web pages for the

Sydney 2000 Olympic Games web site.

4

F I N A L D E S I G N C O N C E P T S

Final designs for the Sydney 2000 Olympic

Games Home Page.

C D - R O M

Includes this book as a PDF file for viewing

with Adobe Acrobat Reader which is also

included on this CD.

3

S Y D N E Y O R G A N I S I N G C O M M I T T E E F O R T H E O L Y M P I C G A M E S

C O M I T E D ’ O R G A N I S A T I O N D E S J E U X O L Y M P I Q U E S D E S Y D N E Y

Sydney 2000 Olympic Headquarters

235 Jones Street Ultimo NSW 2007 Australia

Mail Adresse postale GPO Box 2000 Sydney NSW 2001 Australia

Telephone Téléphone 61 2 9297 2000 Facsimile Télécopie 61 2 9297 2020

Sydney 2000 Games Public Information Service Phone 13 63 63

Internet www.sydney.olympic.org

G A M E S O F T H E N E W M I L L E N N I U M

DATE 01 March 1999

TO SOCOG Design Team

CC Jonathan Nolan

FROM Paula Leavy

SUBJECT Sydney 2000 Olympic Games Web Site

TITLE Sydney 2000 Olympic Games Web Site.

DESCRIPTION The Sydney 2000 Olympic Games website will be the most hit site inthe history of the world wide web and the Olympic Games, with anestimated 11 billion hits. It will be the world’s primary informationlink to the Sydney Olympic Games for booking tickets, where to stayor the latest sporting results.

BRIEF This design should reflect the following key messages:• the Games of the New Millennium • the uniqueness of Sydney as Host City • the spirit of Olympism & Sport• the parallels between Sydney Australia and the Olympic movement• Sydney an urban metropolis• should appear uncommercial.

The design should also include the following:• the IBM Logo and designation• the Sydney 2000 Olympic Games emblem• the down load time should be under 45 seconds with

a priority on accessibility, speed and clarity.

brief

1I N S P I R AT I O N

Themes exploring the Millennium Games, the

Olympic Movement and Sydney Australia.

0 1 . 0 1

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

I N S P I R AT I O N

I N S P I R AT I O N

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S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

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I N S P I R AT I O N

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0 1 . 0 4

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

2I N T E R I M D E S I G N C O N C E P T S

Interim designs for several web pages for the

Sydney 2000 Olympic Games web site.

0 2 . 0 1

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

I N T E R I M D E S I G N C O N C E P T S

I N T E R I M D E S I G N C O N C E P T S

0 2 . 0 2

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

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S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

I N T E R I M D E S I G N C O N C E P T S

I N T E R I M D E S I G N C O N C E P T S

0 2 . 0 4

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

3F I N A L D E S I G N C O N C E P T S

Final designs for the Sydney 2000 Olympic

Games Home Page.

0 3 . 0 1

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

F I N A L D E S I G N C O N C E P T S

F I N A L D E S I G N C O N C E P T S

0 3 . 0 2

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

4C D - R O M

Includes this book as a PDF file for viewing

with Adobe Acrobat Reader which is also

included on this CD.

001 Sponsor Hospitality Programmes

002 Look of the Games

003 Torch Relay

004 ATSI

005 Olympic Villages

006 Youth Camp

Other Design Evidence books

S Y D N E Y 2 0 0 0 O LY M P I C G A M E SW E B D E S I G N

© S O C O G 2 0 0 0

007 Medals and Certificates

008 Olympic Posters

009 Message Stick

010 Brand Architecture

011 Post Games Report

012 Web Design