sychingping 20-year marketing plan

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KENNETH CAN! Kenneth O. Sychingping Ateneo Graduate School of Business The 20 Year Marketing Plan of Kenneth Sychingping because he can! kennethsychingpingcan.blogspot.com

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KENNETH CAN!

Kenneth O. SychingpingAteneo Graduate School of Business

The 20 Year Marketing Plan of Kenneth Sychingping because he can!

kennethsychingpingcan.blogspot.com

Outline:

KENNETH….

1. IS/WANTS (Vision/Mission)2. SHOULD (Roles) 3. CAN! (Brand Launch) 4. BASES (Guides to Goal) 5. EVOLVES (20 Year Comparison)6. ACHIEVES! (Milestones)

kennethsychingpingcan.blogspot.com

Vision/Mission:

What I AM and AIM

My purpose in life is to continuously learn and grow. My quest for knowledge is unquenchable. The purpose of the wisdom is to be a GREAT human being: helping others and leave my mark in history. No matter how hard the goal, I CAN!

kennethsychingpingcan.blogspot.com

Roles:

Product Features

1. Loving Boyfriend/Husband2. Great Family Man3. Persistent Writer4. Successful Entrepreneur5. Multi-faceted Scholar

kennethsychingpingcan.blogspot.com

Roles 1 of 5:

Sweet and Providing Partner

kennethsychingpingcan.blogspot.com

Roles 2 of 5:

A True Son, Brother and Father

kennethsychingpingcan.blogspot.com

Roles 3 of 5:

Novelist and Poet

kennethsychingpingcan.blogspot.com

Roles 4 of 5:

Midas’ Touch

kennethsychingpingcan.blogspot.com

Roles 5 of 5:

The Sage of All Trades

kennethsychingpingcan.blogspot.com

Brand Launch:

Can-Do Attitude for a Can-Do Life

My Brand communicates the sense of Achieving Anything. The Logo not only forms my initials. It also shows a yellow lightning (me) breaking down a blue wall (can do and achieve anything).

kennethsychingpingcan.blogspot.com

Free for All:

Guides not Clones

The following people, real or fictional, are my guides in achieving my goals and fulfilling my roles. I do not merely want to be them. Rather, they serve as my guides in being me.

kennethsychingpingcan.blogspot.com

20 Year Comparison:

Time Shift- From CAN to WILL!

NOW- 26 years old- Boyfriend- Son- FB Posts- Employee- MBA Student

20 Years after- 46 years old- Husband- Father- Novels/Poems- Businessman- Multiple Doctorates

kennethsychingpingcan.blogspot.com

Milestones:

Motivation is my Time Machine

With a Can-Do Attitude, all the above goals can be achieved. It is a matter of motivation and push. Drive to be better is what separates my current self to my future self. My Short term goals are:

- Save money for future family- Be more mature- Practice Writing- Delve into business ventures- Look into possible PHD’s after MBA

kennethsychingpingcan.blogspot.com

KENNETH CAN!

Kenneth O. SychingpingAteneo Graduate School of Business

The 20 Year Marketing Plan of Kenneth Sychingping because he can!

kennethsychingpingcan.blogspot.com