sxsw trend deck preview: brands, tech startups, tacos, and more
Post on 14-Jul-2015
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SXSW Interactive 2015Recap draft
Needs catchy name maybe some kind of Austin/TX pun?Keep Austin VirtualToo Many Brands, Missed all the BandsThe Year of the Taco DroneMeerkats in BootsI was promised Salt Lick and Franklins, I got McNuggets out of a food truck
Insert outline hereOverviewBrandsTechWhateverOverviewSome kind of inspirational quote (tech)Ideally someone good, like Elon Musk or whoever they could getSettle for Nick Biltonif they couldnt get MuskSome kind of political quote (Rand Paul)Probably something on net neutrality, like how the government just killed the internet, or whatever other funny things he has to say. Note: Google the quote to see if its some Atlas Shrugged reference
Stats on top things people talked aboutMeaning trends at SXSW, not just people bitching about lack of hotels, terrible weather, never having fully charged batteries, etc
Some kind of meme stuffLook for left shark somewhere people still remember that one, right?Is Tay Zonday still a thing? See if there have been any other memes since then
A few high-minded quotes from other sessionsGet at least one quote from a coworkerPlug your own panelReference a few others and make it look like you went to them, even when you got all the quotes from TechCrunch
Gratuitous selfies with celebritiesTry to get someone A-listIf not, just look for MC Hammer or Ashton Kutcher or whoevers investing in a ton of stuff right nowGIF of someone using a selfie stick on a mechanical bullMaybe make the image the cover?
BrandsSomething about McDonalds hereUse some kind of pun:McDonalds Hamburgles SXSWWhere transmedia meets trans fatMcSelloutization of SXSW Complete!4 McNuggets of Info about what brands should learn from McDs
Something about the Simpsons squishie truckCareful with Indian puns maybe something like SXSW: Where Techies Meet TikkaPut in selfie of drinking squishie (not worth waiting in line for more than an hour for that shot)
http://austin.eater.com/2015/3/5/8155917/simpsons-kwik-e-mart-truck-will-sling-squishees-at-sxsw17Show images of brands doing startup competitionsBecause thats what brands do at SXSW these days
Compilation of images of brands doing something with OculusVirtual reality whateverAny food trucks putting their menus in Oculus headsets?
And the best brand of SXSW isMention a client hereAnother great SXSW branded execution isMention another client hereAnd really, the other great branded playMention a client of a sister agency3 brands that screwed the pooch at SXSWUse clients from top competitors
TechSomething about meerkatPretend its some SXSW breakthrough even though it has nothing to do with SXSW
Best tech launches at SXSWSkip if there arent anyA few other cool appsJust list a few things run by people you happened to run into at SXSW, pretend like that was everything that mattered at the showSomething about messaging apps + virtual reality as a trendVirtual messaging?Messaging reality?
Hottest apps everyones usingMight just have to reference meerkat again
Something about Glide is the new GroupMeNot sure if its the case at all but when my friend Chaim pitches me this video messaging app, how can I not give him some quotes? Some others he can use on Glides Wikipedia page:Glide is the new Meerkat. David Berkowitz, CMO, MRYGlide is the new Snapchat. David Berkowitz, philanthropist to the starsGlide is the new Tinder. David Berkowitz, innovator of the centuryGlide is the new ICQ. David Berkowitz, a guy older than 30 who can actually get that reference
https://www.glide.me/31Something about smartwatchesSee if people are really wearing them or just waiting for Apple Watch to come outWearables are probably a thingSo, um, wear them, or somethingNote on how battery life is so precious at SXSW that a lot of people arent bothering with themCool drone imageNo reason, just seems fun
Wrapping upContact@dberkowitz / @MRYDavid.Berkowitz@mry.com Add some other GIF or somethingIf nothing else, just mention meerkat again