swot analysis-energypac power generation ltd, recovery dept

Strengths Weaknesses Opportunities

!

Threats

SWOT Analysis

PRESENTED BY:Abdur Rahman SagorRecovery,MVDEPGL

Objective

List the Objectives of SWOT

Explain What is SWOT Analysis

Explain the Elements of SWOT Analysis

(MVD‐Recovery) Real Life of Example

Describe Who needs SWOT Analysis

Explain the Internal and External Factors

(MVD‐Recovery) Some Example

Common Mistakes & Practice

Introduction

Energypac has pulled out all the stops to help boost power engineering business in Bangladesh

It has decided to venture into the market of Commercial trucks with the launch of a brand of ‘JAC’ in the market.

However, before EPGL can actually make the final decision of venturing into a new market, it needs to find out the things that are working in its favor and the aspects that can lead to the failure of its new venture. Where a must challenging part of outstanding recovery.

Introduction

Energypac has pulled out all the stops to help boost power engineering business in Bangladesh

It has decided to venture into the market of Commercial trucks with the launch of a brand of cosmetics ‘JAC’ in the market.

However, before EPGL can actually make the final decision of venturing into a new market, it needs to find out the things that are working in its favor and the aspects that can lead to the failure of its new venture. Where a must challenging part of outstanding recovery.

Introduction

EPGL can do a SWOT Analysis of its position in the market.

Carrying out a SWOT Analysis will help EPGL understand the company’s strengths, weaknesses, opportunities and threats.

SWOT Analysis would help EPGL understand its strengths that would be helpful in the new venture, its weaknesses that need to be overcome to be successful in launching the new products, istalibies a storang rcovery & customer Scervice Department, the opportunities that it has at hand to succeed in the new venture and the threats that it perceives to the success in the new venture.

Introduction

Carrying out a SWOT Analysis will help EPGL understand the company’s strengths, weaknesses, opportunities and threats.

EPGL can do a SWOT Analysis of its position in the market.

SWOT Analysis would help EPGL understand its strengths that would be helpful in the new venture, its weaknesses that need to be overcome to be successful in launching the new products, istalibies a storang rcovery & customer Scervice Department, the opportunities that it has at hand to succeed in the new venture and the threats that it perceives to the success in the new venture.

History of SWOT Analysis

• SWOT analysis technique was found by Albert Humphrey who led a research project at Stanford University in the 1960s and 1970s.

• He used the data from Fortune 500 companies to identify why corporate planning failed.

• His research identified a number of key areas that were critical to corporate planning and the tool used to explore each of the critical areas was called SOFT analysis.

• Albert Humphrey and the original research team used the following categories:“What is good in the present is Satisfactory, good in the future is an Opportunity; bad in the present is a Fault and bad in the future is a Threat.”

• In 1964, at a conference the F in ‘SOFT’ was changed to a W, and thus, the emergence of ‘SWOT’ Analysis as we know it today came into existence.

What is SWOT Analysis?

SWOT Analysis enables a group/individual to handle everyday problems and look at traditional strategies from a new perspective.

It is used as framework for organizing and using data and information gained from situation analysis of internal and external environment.

SWOT Analysis is a planning tool used to understand Strengths, Weaknesses, Opportunities and Threats involved in a project/business.

SWOT

Strengths

W

O

T

W

O

T

SS Some of the examples of organizational strengths are as follows:

• Abundant financial resources• Established brand name• Economies of scale• Lower production costs• Superior management • Excellent marketing skills• Good supply chain distribution• Great Employee commitment

S

W

O

T

Weaknesses

S

O

T

W

Some of the examples of organizational weaknesses are as follows:

• Limited financial resources• Low R & D Budget• Narrow product line• Weak supply chain distribution• Higher production costs• Obsolete or Out‐of‐date products/technology• Poor market image• Poor marketing skills• Weak management skills• Under‐trained employees

Opportunities

S

W

O

T

S

W

T

O

Some of the examples of opportunities for an organization are as follows:

• Rapid market growth• Complacent rival firms• Changing customer needs/tastes• New uses discovered for existing product• Economic boom,• Government deregulation• Decline in demand for a substitute product

Threats

S

W

O

T

S

W

O

T

Some of the examples of threats for an organization are as follows:

• Entry of foreign competitors• Introduction of new substitute products• Decline in product life cycle• Changing customer needs/tastes• New strategies adopted by rival firms• Increased government regulation• Economic slowdown

Objectives of SWOT

SS WW

OO TT

The main objective of SWOT is analyzing the following:

Strengths (based on analysis of):

• Strategies• Restriction &

Control• Performance

Weaknesses (based on analysis of):

• Strategies• Restriction &

Control• Performance

Opportunities (based on analysis of):

• General Environment• Industry Environment• Main Competitors

Threats (based on analysis of):

• General Environment• Industry Environment• Main Competitors

Who needs SWOT Analysis?

SWOT Analysis is useful for various aspects from the perspective of the following:

Let us look at the use of SWOT Analysis for each in detail.

Job Holder

Job Holder:

SWOT Analysis is useful for a job holder:• When his supervisor has issues with work output• When he is assigned to a new job• When he is faced with fresh targets • When the job holder seeks to improve his

performance on the job

Business Unit (BU):

SWOT Analysis is useful for a Business Unit (BU):• When the team has not met its targets• When the customer service needs to be improved• When launching a new business unit to pursue a new

business• When a new team leader is appointed for the BU

Business Unit (BU)

Company:

SWOT Analysis is useful for a Company:• When revenue, cost and expense and targets are not

being achieved • When the market share is declining• When the industry conditions are unfavorable • When launching a new business venture

Company

Did You Know?

SWOT analysis is useful and is not limited to only profit‐seeking organizations. SWOT analysis may be used in any decision‐making situation when a desired end‐state (objective) has been defined. Hence, it can also be used for decision‐making in non‐profit organizations, governmental units and for individuals. SWOT analysis may also be used in pre‐crisis planning and preventive crisis management. SWOT analysis may also be used in creating a recommendation during a viability study/survey.

Internal and External FactorsThe aim of any SWOT analysis is to identify the key internal and external factors that are important to achieving the objective. These come from within the company's unique value chain. SWOT analysis groups key pieces of information into two main categories:

• The strengths and weaknesses internal to the organization.

• The opportunities and threats presented by the external environment to the organization.Let us look at each in detail.

Internal Factors

•

The internal factors may be viewed as strengths or weaknesses depending upon their impact on the

organization's objectives.

What may represent strengths with respect to one objective may be weaknesses for another objective.

It is essential to note that the internal factors are within the control of organization, such as operations, finance,

marketing, and other areas.

These factors may include all of the 4P's; as well as personnel, finance, manufacturing capabilities, and so on.

External Factors

The external factors are out of the organization’s control, such as political and economic factors, technology,

competition, and other areas.

The external factors may also include macroeconomic matters, technological change, legislation, and socio‐

cultural changes, as well as changes in the marketplace or competitive position.

Real Life Example

Sales

Recovery

Account

Service

Documentations

Let us look at a basic SWOT Analysis of MVD‐Recovery

MVD

Real Life Example‐Recovery

Let us now take a look at a real life

‘Recovery’ example to understand SWOT analysis!

MVD Recovery

Perform SWOT Analysis & Document:

This step includes the following:1. Establish the objectives 2. Select contributors 3. Allocate research & information

gathering tasks 4. Create a workshop environment 5. List SWOT Analysis 6. Evaluate listed ideas against Objectives 7. Carry your findings forward

Let us look at each in detail.

Perform SWOT Analysis & Document

Analyze Internal & External Environment

Prepare Action Plans


•Powerful brand & good reputation

•Provides value for money

•Wide range of products

•Hire Purchase (HP) selling strategy but standard Book keeping

•Substantial growth over recent years

•Strong balance sheet

•Centralize decision.

•Wide Domestic Presence‐ Risk diversify with operation in Domestic.

•Policy scope & Policy guidelines.

•All TRO are matured and gather particle experience

STRENGTHSof MVD‐Recovery

MVD Recovery









TEAM BUILDING

• Immature team engaging Process.

• Skip training, GD, Meeting & trained faculty.

• Lack of KAS skills (Knowledge‐ An organized body of information, usually of a factual or procedural nature or things. Abilities‐ The power to perform an activity at the present time, Skills‐The proficient manual, verbal, or mental manipulation of data, people)

• Challenges meaningful employee performance measures (KPI) Setup.

• Lack of Business related basic accounting/financial terms and knowledge.

Weaknessesof MVD‐Recovery

MVD Recovery









• Plagued with internal operating Challenges.

• Weak accounting system where Rapid Collection business nature

• Manual invoicing challenges to control Embezzlement.

• Weak Real time organizes‐ Customer Database & Management information system (MIS).

• The Interface and Interaction Challenges.

• A ’’true’’ Collection Challenges, Best practices ( trust but verify)

• Lack of clear strategic direction & Define TRO Roles

• Over look logistic spout & Legal suits

• Challenges Customer Satisfaction and Loyalty

• Weak cash flow accelerator strategic

Weaknessesof MVD‐Recovery

Some‐ Reasons Businesses Fail with Internal Collection Initiatives

In‐House Collection Team:

No formal policyLack of collection knowledgeStaff lacks experienceLack of manpowerNo tracking softwareLack of credit reporting

When they don’t know WHAT to do, They Do NOTHING!



Prepare Action PlansPrepare Action Plans

Why Recovery is a Back bone in Hire Purchase (HP) selling

Recovery:#Honest ,to much professional, aggressive#Customer Pay for Ownership#Carry liability for company revenue#Represent company further #Faces to solve customer problem

Sales:# Gentle ,responsible, committed etc. # Customer pay for good#Generate Company revenue#Represent company present situation.# Tire to solve customer problem

According to J.R Batliboi‐ Under the Hire Purchase System, goods are delivered to a person, who agree to pay the owners equal periodical installment to be treated as hire of those goods, until a certain fixed amount has been paid, when these goods become the property of the hirer.

Common Mistakes in SWOT AnalysisIt is very important to conduct a SWOT Analysis that is effective and produces results. However, there are certain common mistakes that people tend to make while conducting a SWOT Analysis. The five most common mistakes that people make while conducting a SWOT Analysis are as follows:

Unclear goals or unclear objectives

Keeping a very narrow focus

Not taking input from others

Conducting an analysis only once

Relying on SWOT as a holistic diagnostic strategy

TIP!Roll your mouse over the “Tip!”

icon, to learn more.


Analyze Internal & External Environment:

The first step of SWOT Analysis is to analyze the situation from both internal and external aspects. Hence, carrying out the internal analysis will help you to find the strengths and weaknesses of your organization that affect the situation. On the other hand, carrying out the external analysis will help you to find the opportunities and threats that are external but will affect your organization in the situation.





External

Helpful

Harmful

STRENGTHS WEAKNESSES

OPPORTUNITIES THREATS

• Technological skills• Leading brands• Distribution channels• Customer Loyalty/Relationships• Product Quality• Scale• Management

• Change in customer base• Closing of geographic markets• Technological advances• Change in Government policies• Increase in taxes• Change in demographics of

population• New distribution channels

• Lack of important skills• Weak brand image• Poor distribution channels• Low customer

satisfaction/retention• Unreliable product quality/service• Sub‐scale• Poor management

• Changing customer tastes• Technological advances• Change in Government policies• Lower personal taxes• Change in demographics of

population• New distribution channels

PracticeExternal

Helpful

Harmful

STRENGTHS WEAKNESSES

OPPORTUNITIES THREATS

• No Competition in the low‐budget segment.

• Environment friendly • Economic to Drive [25 kmpl] *• Government subsidies [8% excise

duty] *• Low Price• Small and compact size

• Government incentives to other segment vehicles

• Entry of competitors • Stringent safety requirements

anticipated • Availability of hybrid vehicles

• Lesser features• Low aesthetic appeal• Small driving range [up to 80

KM]• Competition from economy

segment vehicles

• Huge untapped low‐budget segment market

• Growing demand of green technologies

• Rising fuel costs • Growing road congestion in urban

cities

* Hypothetical figures

Thanks!

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