swimwear 2017 - creora swimwear 2017 equilibrium jamboree ... beachwear swimwear 2017. swimwear 2017...

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SWIMWEAR 2017 EQUILIBRIUM JAMBOREE PRIMA DONNA SUMMER LOVING creora ® is a registered trademark of the Hyosung Corporation for its brand of premium spandex/elastane MIPAN ® is a registered trademark of the Hyosung Corporation for its brand of nylon/polyamide cotna ® , aerocool ® , prizma ® and askin ®, are registered trademarks of the Hyosung Corporation for its brand of polyester

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Page 1: SWIMWEAR 2017 - creora swimwear 2017 equilibrium jamboree ... beachwear swimwear 2017. swimwear 2017 - summer loving soft touch – innocence – happy – pleasure – feel good factor

SWIMWEAR 2017

EQUILIBRIUM

JAMBOREE

PRIMA DONNA

SUMMER LOVINGcreora® is a registered trademark of the Hyosung Corporation for its brand of premium spandex/elastane

MIPAN® is a registered trademark of the Hyosung Corporation for its brand of nylon/polyamidecotna®, aerocool®, prizma® and askin®, are registered trademarks of the Hyosung Corporation for its brand of polyester

Page 2: SWIMWEAR 2017 - creora swimwear 2017 equilibrium jamboree ... beachwear swimwear 2017. swimwear 2017 - summer loving soft touch – innocence – happy – pleasure – feel good factor

EQUILIBRIUMTHE MOODGeared towards the performance swim sector, we are looking to updatethe basic blacks, they still feature but it is time to apply some energeticprints and trim details. Fabrics are super light but compact in structure,anti drag in order to enhance performance. Quick dry, support andlongevity from the rigors of chlorinated pools are key factors, which theinclusion of super chlorine resistant creora® highclo™ delivers. The keyto the performance swim sector isn’t to go crazy, this is an ageless andunisex sport appealing to all age groups, so you can work it up or dis-creetly, dependent on the target market. Additional new developmentsalso include new clean-cut processes and bonded finishes.

The aqua fitness market also continues to grow, and here we are seeingmuch more core stability and support, but in lighter fabrics, very muchinspired the active intimates sector and shapewear. Graphics and tonespull from the activewear sector in updating the offering. Aqua aerobics,aqua spinning and aqua zumba are just some of the water-based sportsthat have crossed over from the exercise studio through to the swimmingpool. It’s all about the body’s resistance in the water but also theswimwear fabrics resistant to the surrounding elements.

PRODUCTS• creora® highclo™ - super chlorine resistant spandex/elastane for longevity• creora® Power Fit – essential for shaping and core stability in the fitness swim sector

• creora® eco-soft- low heat settable spandex/elastane for blends with polypropylene

COMPANION FIBERS• MIPAN® aqua-X mélange for highperformance with striated appeal

• MIPAN® aqua-X for quick dry and multi function including UV protection

• askin® quick dry polyester with UV protection for incredibly lightweight performance swimwear

• Polypropylene used in blends for ultra light performance

• Chlorine resistant sewing threads for contrasting detail

• Hydrophobic finishes – water glides off surfaces reducing drag and enhancing performance

SWIMWEAR 2017

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SWIMWEAR 2017 - EQUILIBRIUM

BALANCE – SUPPORT – SYMMETRY – LIGHTWEIGHT – STABILITY– BUOYANCE

CONSIDER……• Compact circular knits – very lightweight and micro constructed for an almost alabaster like finish foranti drag and enhanced speed

• Apply hydrophobic finishes inspired by nano technology in creating the perfect dry suit

• Structures must be super compact, lightweight, full • of power and core stability and quick dry• Clean cut lightweight warp knits that continue to• deliver power stretch and control combined with a • smooth finish • Consider bonding seams for a smoother finish• Chlorine resistant sports-inspired mesh for inserts

• Work contrasting weights and compression forzoned panels within a suit for varying function in core stability and increased speed

• High powered soft touch compression liners for shaping in the aqua fitness sector and for bra shelfliners

• Prints update both the pro swim and aqua fitness sector – pull from abstract to geometric in creating perfect detail

• Molded lightweight spacer fabrics for aqua fitness bras – get inspired from sports bra sector for the fit and support they offer

TARGET MARKETS• High performance sports swimwear – pro and semi pro

• Triathlon• Fitness lane swimming• Aqua fitness• Cross training – dry workout/aqua fitness = addedvalue

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JAMBOREETHE MOODIt’s time to party and have some fun as a combination of carnival com-bined with tropical aspects feature in this energetic and bright directiondelivered in solids and more importantly prints. We need to move awayfrom the traditional safe floral designs and embrace a more abstractelement in delivering an exciting offering to the consumer. Diving deepinto the lushness of the Amazon, we need to focus on intense and brighthues.

A strong eco story evolves, with nature a core element in the key inspi-ration and touch, we are looking to a more natural touch with a matteappeal. Recycled synthetics work alongside conventional synthetics inenhancing the eco message, and the growth in coordinating shapingbeachwear cotton and modal also feature. The appeal of JAMBOREE isageless, it can be interpreted in a sophisticated manner or pushed tofull throttle, resulting in a melee of optical detail.

PRODUCTS• creora® highclo™ - super chlorine resistant spandex/elastane• creora® Color+ - dyeable spandex/elastane appeals to the vibrant and intense hues in this direction

• creora® eco-soft – low heat settable spandex/elastane - a perfect anglefor the eco story

COMPANION FIBERS• MIPAN® regen™ recycled nylon • MIPAN® aqua-X nylon and askin®

polyester provide the added function of UV protection combined with quick dry

• regen™ recycled polyester

• Cotton-touch cotna® polyester• Cotton and modal for coordinating shaping beachwear

SWIMWEAR 2017

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SWIMWEAR 2017 - JAMBOREE

TROPICAL – VIBRANT – NATURAL – ENERGETIC – OPTICAL

CONSIDER…..• Silky-touch circular knits with a matte appearance for draped styling

• Warp knits pursue a compact appeal, perfect forthe application of bold and vibrant prints

• High power natural touch micro meshes for shaping liners from soft, medium and high control

• Clean cut warp knits updates finishing – smootherlines and anti curl

• Prints pull from an assortment of abstract designs,really push the graphics from sublimation through to digital for a hyper realistic look

• Contrasting matte/bright yarns form interesting jacquard relief

• There is an intensity to the fabrics in form of solid• colors and prints, with circular and warp knits lighter but dense in appearance with compact surfaces

• Macro prints for placement contrast with all-over •• prints applications• Openwork rascheltronic knits pursue the abstract• appeal of this direction, offering a contrasting look• to the compact surfaces• Shaping is key for coordinating beachwear that • pursues the prints but delivers comfort fit in •• streamlined silhouettes through to fit and flare•with an accent of fluidity but all with a natural touch

TARGET MARKETS• An ageless direction for women’s swimwear - useit boldly and all the way, or tone it down but still bevibrant and engaging

• Energize the menswear market, especially withprints

• Coordinating shaping beachwear apparel makes themost of prints and adds value to the consumer assummer outerwear

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PRIMA DONNATHE MOODFull on glamour enters the swimwear sector, incorporating a variety oflevel of luster from compact and semi gloss through to full on shine. Solidsas opposed to prints feature here, so classic black is still a seller for themainstream market, but updated through gloss and pearlized effects andnew opalescent finishes. New bold colorways can also be included as wellas metallic tones as it is the construction of the fabric teamed with thelustrous finish that appeal. The inspiration ranges from the high glamstakes of the Seventies to a more sophisticated and modern stylized ap-proach. This is very much about being opulent and indulgent, takingswimwear styles to new levels.

Fabric construction is very clean and compact ranging from circular knitsfor clever drape detail through to high power warp knits for shaping. Theswimwear shaping component is key to this sector, either applied on theouter shell or through engineered linings. And don’t forget, the addition of‘bling bling’ and metallic hardware and trims in completing on the look inthe high glam swimwear stakes.

PRODUCTS• creora® highclo™ - essential chlorine resistant spandex/elastane ineliminating degradation from chlorine

• creora® Power Fit – this is shaping at its best in power liners or through the outer shell

• creora® Black - black spandex/elastane for bestselling black and benefits deeper tones

COMPANION FIBERS• MIPAN® tri lobal nylon for intense surface lucidity

• MIPAN® Rexy for dazzling shine and luster

• PU transparent coatings and tone-on-tone print effects for lifting base fabric to a new level of shine

• Chlorine resistant metallic embroiderythreads for added stitch detail

• Metalloplastic yarns for permanent precious-look gleam

SWIMWEAR 2017

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SWIMWEAR 2017 - PRIMA DONNA

GLAMOUR – SVELTE – BRILLIANCE – POLISHED – POWER SHAPING

CONSIDER….• High power warp knits with a clean and perfect surface finish with glossy aspects

• High compression shaping/sculpting warp knits -much lighter and softer but still retaining the essential power

• Wet look calendared finishes competes with thelucidity of tri lobals

• High gloss super soft circular knits for draping diva-style glamour over engineered liners

• New opalescent and pearlized coatings• High powered and silky touch compression mesh for shaping interiors

• Raising the levels of the gloss bases through

applying PU transparent and metallic prints for lightcatching effects

• Lacquered looks in metallic or transparent finishing• for a bright/super bright contrast in allover • applications or through print effects• Clean cut warp knits allow for laser cutting and • •• bonding on to contrasting solid tones for added • detail in the final garment • Solids feature but work with varying degrees of• luster and color combinations including tipping in •• the final swimsuit and bikini• Pull from bestselling styles in the intimate apparel• shapewear market in delivering perfect body forms

• Consider monochrome formations in delivering • a truly sharp look on the design front• Classic stripe effects feature in prints and yarn •• dyed options• Consider printed sequin and crystal effects for a •• smoother finishTARGET MARKETS• High glamour in cutting edge styles for women’s •• fashion swimwear for all ages• Poolside swimwear – the ultimate in glam with a •• strong shaping and sculpting element• Excellent option for offering a more sophisticated• application for the shaping swimwear sector

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SUMMER LOVINGTHE MOODIt’s summer time and it’s time to feel good, a factor that many consumersare pursuing. A combination of kicking back and disconnecting from thefurore of our 24/7 hyper connected frenzied lifestyle inspires this direc-tion. Taking a trip down memory lane we look to the innocence and new-ness of the 1950s, when music played on the jukebox to a good old jive,and a cord attached the only phone available! The message in this direc-tion is to chuck the smart phones and tablet, take some time out in pur-suing well-earned rest and recuperation. At the same time it is importantto pursue a sense of happiness, forget your troubles and aim for a freeand fun time. This direction is going to make you smile.

On the fabric front a more textured aspect features from grainy softtouch to cotton-touch fluidity, mainly coming from the polyester side. Colors are new in delivery, not dull, but not overly bright, just uplifting.Shaping features, but it is much lighter in delivery, more likely to be applied through liners as the outer shell pursues a more fluid nuance.

PRODUCTS• creora® Color+ - dyeable spandex/elastane enhances the vibrancy of the colors

• creora® highclo™ - essential super chlorine resistant spandex/elastane• creora® Power Fit – shaping/sculpting elements with a 50s inspiration

COMPANION FIBERS• cotna® cotton touch polyester• MIPAN® soft air textured yarns for powder touch

• Full dull askin® polyester with the added benefits of opacity, UV protection and cool touch

• aerocool® prizma for cool touch and the intended vivid tones combined with quick dry

• Dull textured yarns are enhanced throughthe innovative color and print offering

• Cotton and modal for coordinating beachwear

SWIMWEAR 2017

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SWIMWEAR 2017 - SUMMER LOVING

SOFT TOUCH – INNOCENCE – HAPPY – PLEASURE – FEEL GOOD FACTOR

CONSIDER….• Blistered surface effects for 3D structured look• Dreamy touch inspired by hybrid synthetic/natural combinations – a subtle luster but fabulous hand

• Both circular and warp knits are lighter but still retaintheir performance from the inclusion of creora®

• Textured yarns deliver a grainy feel to circular andwarp knits for a retro touch

• Paper touch stretch wovens in plain or yarn dyedwith varying levels of stretch featuring from creora®

• Yarns dyed and printed stripes – overprint with 50s inspired graphics for added detail

• Soft power mesh for shaping liners

• Update classic 50s gingham and polka dot prints • through overprinting with great graphics or semi bright coatings

• Prints are key from geometric to blurred aspects with a 50s nuance

• Gloss appeal is retro in delivery• Textured jacquards uplift surfaces – leave plain or overprint for double detail

• Micro geometric prints• Sublimation and digital prints both feature• Cotton/creora® circular knits – yarn dyed or printed for coordinating beachwear

TARGET MARKETS• Great appeal to kids through to teens through colors and prints

• Combine 50s styling for women’s fashion swimwearranges incorporating shaping

• Men’s swimwear• Coordinated beachwear is essential