sustainable success by valuable communications

11
Sustainable Success + by Valuable Communications!

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All you need to know how to survive in the digital age doing a better, valuable communications job. As a marketing communication professional or as a business leader. I you like our ideas feel free to contact us.

TRANSCRIPT

Page 1: Sustainable Success by Valuable Communications

Sustainable Success+ by Valuable Communications!

Page 2: Sustainable Success by Valuable Communications

Advertising as harassment communication !

Push-Advertising (purely sender-driven) !

On Buzz-Words/Claims reduced to Content Staccato

What is NOT Valuable Communications?

Page 3: Sustainable Success by Valuable Communications

Meaningful final exchange of Ideas, opinions, insights, Facts and recommendations for action! !

This is Valuable Communications:

Page 4: Sustainable Success by Valuable Communications

Emphatic Care (with Charm and Esprit!) !!

Reliable Link between Demand and Supply

This is Valuable Communications:

Page 5: Sustainable Success by Valuable Communications

1. Creates sustainable Relationships (equally with customers, employees, partners, mediators)

2. Convinced sustained by Honesty and Authenticity

!

3. Permits und enables Innovation of products, services, business models

Effectiveness of Valuable Communications!

Page 6: Sustainable Success by Valuable Communications

What hinders Valuable Communications?

1.Analog Thinking in a digital world

2. Marketing ignorance and penetrance hunting for revenues like a chicken without a head

3.Inadequate communication skills in the management (Communication competencies can’t be delegated!)

Page 7: Sustainable Success by Valuable Communications

What inspires Valuable Communications?!

Interaction Lust + conversation Passion

Sovereign Attention + ability to Anticipate

Dealing in the best way with all relevant technologies for

Presentation, Media Work, Interaction

Page 8: Sustainable Success by Valuable Communications

We share our knowledge

and expertise to make communication in the digital age valuable.

Page 9: Sustainable Success by Valuable Communications

We enable our customers and partners

a profitable appreciation of its market activities.

Page 10: Sustainable Success by Valuable Communications

We combine the strengths of our strong

culture & creative industries with the

requirements of economic leadership.

Page 11: Sustainable Success by Valuable Communications

Contact:!

@ValueCommAG (Twitter) https://facebook.com/ValueCommunicationAG

http://www.linkedin.com/in/andreasweberText and © 2014: Andreas Weber

Illustrations: Lidia Lukianova!