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We measured the volume and sentiment of major fast food restaurants to see who got the biggest slice of the social media pie.

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Page 1: Supersized Social Media

51,188

28,033

27,230

18,818

16,695

Sunday

Most Social Sit Down Eatery**

**Based on mentions of the restaurant's name across social media and their company handle on Twitter.

*Based on the percentage of social media mentions across Facebook, Twitter, Pinterest, Youtube, and blogs.

positive NEUTRAL negative

Was it a HappyMeal or Not?Sentiment of your favoriteFast Food Chains on Twitter The day of the week with the highest engage-

ment* across restaurants we reviewed.

The amount the restaurant industry makes per year.$566 BILLION$566 BILLION

4.84.8The average number of meals Americans eat fromrestaurants each week

40%38%22%

41%38%21%

32%40%28%

37%41%22%

34%40%26%

Whose got the largest slice of the social pizza pie? *

51%

3%

38%

7%1%

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