super dooper: ci library goes youtubing
TRANSCRIPT
Luisa Rossitto
Creative Industries Reference Librarian
QUT
Super dooper CI library goes YouTubing!
November 2007: Creative Industries Library YouTube
Tour video is born! I’ll tell you the what, where, who, how and
why!
Create friendly online
presence Promote spaces and resources
Available when we’re
not
Where?
Increased bandwidth
Cheaper digital capture
Declining mainstream media
Everyone else!
www.youtube.comWorld’s most popular
video sharing site
Rise of YouTube
Who Are CI?Fashion
Media + Communication
Music
Creative Writing + Cultural Studies
TheatreFilm+
Television
Journalism
Acting + Technical Production
Dance
Communication Design
Visual Arts
CI
50 % under 20 years (QUT wide = 38%)
AN Average Gen Y LifE…
5000 hours reading
10, 000 hours playing video games
20, 000 hours watching tv
Hmm maybe
learning can be fun? Text makes
me yawn…but pictures don’t!
Use digital camera to
take photos
Edit together in Movie Maker
What about sound + music? Use Audacity
What text to add in Movie
Maker?
Add extras to images in Paint
What effects work in Movie
Maker?
HOW?
Wanna go YouTubing?
How about a CI library
tour?
Righto then… let’s get cracking!
…could be good for o-week…
Let’s do something a bit wacky and fun!
Behold… The Creative Industries Faculty Library Team!
A short re-enactment… based on a true story…
1
37
2
56 4
8
Audience + purpose
PlanningStoryboarding Take photos
Images Import into Movie Maker
Add to MM slides
Text Add info + feel
To enhance
EffectsMM + Paint? Where from?
SoundUse Audacity!
Feedback?
RefineChanges?
Upload
Youtube itMonitor
Link clip
Promote it Spread it!
Dodgy Content? Copyright? Trying too hard?
trainin
g
marketin
g
recruitment com
pet
itio
ns
new
s
tou
rs
prom
otio
nfundraising
store
house
Why Not?
Plus…it’s a top resource
Docos
Publiclectures
Short films
Classic Film
Cartoons
Film clips
Classic advertising
Historical newsreels
Breaking news
Interviews
Easy and appealing
Bang for your buck!
Meet your clients where
they already areExtend your
communications model Enhance current
operations
Challenge stereotypes