summer workshop 1
DESCRIPTION
Social Media Summer Workshops. Workshop 1: Social Networking and Collaboration . Jubilee Graduate Centre, University of Nottingham. 26 July 2012, 12.00-2.00pm.TRANSCRIPT
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Social Media Summer Workshops
Social Media Summer Workshops
Workshop 1: Social Networking and Collaboration26 July, 12.00-2.00pm
Social media cultures and academic practices
Digital identity
Networking, information sourcing and collaborative working – Twitter, SNS, wikis & online community sites
Workshop 2: Sharing and Managing Work Online2 August, 12.00-2.00pm
Informal dissemination and sharing of work – blogging and content sharing sites
Managing content – social bookmarking, referencing & bibliographies, curation tools & RSS
SOURCE, MANAGE& SHARE RESOURCES
COLLABORATIVEWORKING
DISSEMINATION
NETWORKING
SOURCE, MANAGE& SHARE RESOURCES
RSS Readers
COLLABORATIVEWORKING
DISSEMINATION
Blogs
Google Docs
Wikis
‘Ning’ Sites
Social Bookmarking& Referencing
Facebook Groups
NETWORKING& DISCUSSION
MOOCs
Content Sharing Sites
Google+
Toolbox
Space
Contexts
Individual Practice / Professional Development
ResearchProject
Events &Conferences
Research Group /Department
#1Social media are interrelated. Technically, commercially and culturally
#2Social media do not exist in isolation
#3Social media constitute a contested space
#4Both participatory and broadcast metaphorsapply
#5 Academic reputations and hierarchies are transferred
#6Practices are emergent, contested and culturally situated
Barriers to adopting social media?
Time-consumingLack of knowledge / awareness / ‘best practices’Insignificant and frivolousEgocentric, opinionated and self-publicisingNot trustworthy, unreliable contentLack of academic rigourNot formally recognised / rewarded by institution Lack of institutional / departmental support or incentiveInstitutional constraints or regulationsCompromises formal publication opportunitiesThreats to representation (self, institution, research)Risks of disclosure (research design, findings etc.)TechnophobiaLow initial rewardsLow regard of contribution – “I’ve nothing to say”Exposure of academic naivetyCompromises lecturer / student relationshipsCompromises existing personal / recreational use and online identityPotential misinterpretation and misappropriationCommercial imperative (non-institutional / non-academic)Issues of privacyOwnership, copyright and IP issues
NETWORKING
Social Network Sites (SNS)
General / recreational social networking‘Friending’ metaphor (reciprocal)Status updatesCommenting, messaging and live chatFacebook Groups, events and pages
Professional networking – business-orientated ‘Connections’ metaphor (reciprocal)Status updates and messagingProfessional profilingJob seeking and listing facilities
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Social Network Sites (SNS)
Academia.edu
Dedicated academic network‘Following’ metaphor (non-reciprocal)Replicates hierarchical and institutional categorisationsStatus updates and messagingSearchable research interestsContent sharing – papers etc.
Google+
General / recreational social networking‘Following’ metaphor (non-reciprocal)Circles – organisation of followers and privacy settingsHangouts – group video chat facilityIntegration with other Google apps. and services
Microblogging site‘Following’ metaphor (non-reciprocal)Tweets (maximum 140 characters)Retweeting, direct messaging, and replyingLists and favourites
Twitter Technology
Third-party clients, apps. and services:
Interfaces (content support and filtering) – e.g. TweetDeckGroups – e.g. TwibesTracking and documentation – e.g. TweetdocLive streams and visualisation – e.g. Visible TweetsBack up – e.g. BackupMyTweets
Interconnectivity with other social media – e.g. Delicious Facebook
Twitter alternatives – e.g. FriendFeed
Twitter: Academic Practices
Knowledge / resource sharing – posting, accessing and ‘retweeting’ microcontent
Self-promotion – new blog posts etc.
Notification – new publications, events, call for papers, announcements etc.
‘Crowdsourcing’ – asking questions, making enquiries
Real-time discussion
Real-time search engine
Hashtag communities and networks e.g. #phdchat
Events and conferences – the ‘backchannel’ and remote conferencing
Twitter: Tips
‘Getting’ Twitter – reaching the ‘aha’ moment
‘Information overload’ – people as ‘filters’
Negotiating the signal-noise ratio
Network building – followers’ followers
Amplification – Links!
#phdchat
Twitter Hashtag – informal community / network of PhD students
Synchronous chat – weekly sessions themed
Theme – online poll
Asynchronous notification – inclusion of hashtag in relative posts
Supporting sites – e.g. Wiki Facebook Group
Tweetups – local ‘offline’ meetings
Digital Identit(y/ies)
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The persona an individual presents across all the digital communities in which he or she is represented
http://thisisme.reading.ac.uk““DigitalIdentity
(R)ecognising technology practice as diverse and constitutive of personal identity, including identity in different peer, subject and workplace communities, and individual styles of participation.
Beetham et al. (2009:3)
“ “DigitalLiteracies
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Digital Identity: Practice
Contexts
Identity as socio technical and virtual constructs Identity is ‘multiphrenic’ (Gergan, 2000)Identity as reified forms of social and cultural practiceSocial interactions are increasingly distributed – 'networked individualism’Multi-membership of communities of practice
Identity Dichotomies
Public & PrivateWork & LeisureProfessional & PersonalFormal & Informal
Modernist Postmodernist
Determined by dominant structures
Socially constructed and culturally mediated
Stable Flexible and in flux
Singular and developmental Multiple and fragmentary
Unified across multiple contexts
Diversified across multiple contexts
Identity is…
Digital Identity: Representations
Profiles
Professional / institutional pagesSite registrations – personal profilesSelf-publishing e.g. blogs – "About” page
Professional Development
Digital / online CVsE-Portfolios
Identity Control
Access and privacyPassword management – e.g. Open ID
Digital Identity: Transactions
Modality
Verbal, textual etc.Multimedia – images, video etc.
Activities
Social interaction and participationSocial production and repurposing
Artifacts
Formal academic content and referencesRecords of social interaction – blog posts, tweets, forum discussions etc.Permanence and transience
Digital Identity: Visibility and Reputation
Visibility
New channels of academic discourse and research disseminationWeb presence – ‘Digital footprint’Web-based academic / professional networking
Reputation
New models of academic peer reviewActivities and artifacts are increasingly searchable / traceableIndividual control, ownership and intellectual propertyOpenness, transparency and trust
COMMUNITY BUILDING
Community Sites
‘Ning’-type Sites
Multifunctional platforms
Specialist themes or community-based
Features
Member ProfilingDiscussion (forums)Blog postingContent sharing – repositories
Examples: Ning SocialGo BuddyPress
Collaborative Tools
Wikis
Asynchronous text-editing platform for multiple usersHistory – documentation of text revisions
Examples: Mediawiki Wikispaces
Google Docs.
Suite of office toolsSynchronous editing for multiple users
Dropbox
Secure file sharing
Social Annotation
Social Text Annotation
Social and collaborative annotation of textsFine-grained – by paragraphe.g. Commentpress
Social Multimedia Annotation
Social and collaborative annotation of multiple forms of mediaPresentations, images, videoText, audio and video commente.g. VoiceThread
Web Conferencing (Webinars)
Integrated Teleconferencing Platform
Public and private chat Whiteboard – presentation slides / annotation toolsAudio and videoPollingContent sharingRecording and playback facility
Examples: Eluminate Big Blue Button
Massive Open Online Course (MOOC)
Centralised
Flexible course-base structures / curriculaAccredited / non-accredited participatory modelSynchronous and asynchronous interactionContent sharing – repositories
Distributed
Multiple participant platforms – blogs etc.Use of RSS, tagging etc. to connect distributed contributions
http://www.nottingham.ac.uk/graduateschool/resources/socialmedia/index.aspx
Research Practices 2.0
http://www.bloomsburyacademic.com/view/DigitalScholar_9781849666275/book-ba-9781849666275.xml
Martin Weller
The Digital Scholar: How Technology Is Transforming Scholarly Practice
Bloomsbury Academic(2011)
http://alternativeto.net/
Thanks
Andy Coverdale
Blog: http://www.phdblog.netTwitter: @andycoverdale