summary of concepting
TRANSCRIPT
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!" # $%& '()**
+ & % % & +,, % " % & % &- &,, "+ &+ %&, .,,,& - - & ,+% /, %,0 " 1 % -- %%+ ,2%" & %, . " , /%,, .,,,03 - , .%+ % & .,4%.," . 3 +- %%, +, 2 + , ! % " &
, , " , /"0, , "!" %%+ , & +5 & " % #. " - - " %%+ & " " - & " %6 , " , %%, % / 0 , 3 ". .& - - &% & &&, . &+ , & " % /7. ,0
+ % & 8 9, ++ + , # : , % 9 & % /, %%+0 &+ 6 & 9, - ." & " ,&, ," %
,, 4 . % . & !%%+ : % +, %%+ % & % % %%+ ,, , -,/%%,0,, , , 1, % . + 3 , &" % . &" & " 6 " & & - %, - , &+%%+. % " " % & %," & % "+,
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!" # $%& '()**
$% & !
$$ ! " & - , & / "+ , , % 0 !!' ! , + % + %; ,+% % . " " & % 0
)$ ! !
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!" # $%& '()**
+/,,%0 , ". %%+ " , - &" +
9, , & , %4+ , , , " : , +, % " +, & & " % , & &
9, - , -& - &-" % - - % " "
% " &= + ", + !!!
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!" # $%& '()**
, "+ &, , , & " -%6% DC'34", % - , .,, % & ! !!!
6 & + + % (, " " , ,, - + + ., & " , ++ "
"+ %& + 3 "+ + & +- &, 6 , +, . , - % " , & % &+% 3 - "+ ".&,, " %, , - 2 %, " "". ,
# $%
C= - % ". & %, & 6 , +, . . . . = %#- , - " &, % - % -
, ,++ . , &,% & E ="B + = % & + " , & % + 2,"&,, . , + E & ., &, & ,%
3% : & & +- , %," E ,% , "," % % % % 6 %+ & ,%+% % ,++ & %% 3 , %" " & , & %, "+ & % & 9, + - " % " " , &+ .
, + , & " " " %%+, & &,
3$ ! , +& & % 3+F ". &+ , -% ,, , " :7 , " & : % % , " "% & "
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!" # $%& '()**
+ +, " + +, , , + &+- . , +
3( 4!
*% & % & &" & , & " . /& & , ,0 .,% % &- E,+& & - , % & & %,
,& , * &% & - : & % & , + , , 3 - & % /0
" . . - & - % " , &, , & 4. ,"G , " & HHI&- & " = & +- G & HHI%
J %-, "+ % + % E /%E% %%& ,0 J ,.. " +, % %, .,, &" " % " % & "+ , " + & +- + 3 -, " ,, + % " , %+, & . % +- = ,
B. " % . , & 5!5& " ! & -.
J " % & & & "+ = , 3 % = &+ "
B. " % . " +% B. " % +% + &" " " + &
" % ++ % - " +-&,, = %
B. " % K % % , & L H , %
'+ , . . 9, , & , ,", , , & =
% , " , & & . , &+ ,+,M+, ,, &,
3) 3 & %, % = . & % . %" ,"% +& J , ,% . , " , % % "+ .% - & ,, ,%- , %
3* 3 %" , ,%- , % , & - " .," ,
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!" # $%& '()**
(
+- ,, , -, + % . +- + . N& , & , ". - ,
6% ! !
'+ &,, ,; : , - % - " % .2,," % % +- " ,%&; 3O , + ,, ,%" !- C ,, , " % ,+% " 7 " , . &. " 6 % + & & " % N %, % , & " & %, , " , " % ,+% &&+ % & ,& *& %, - & " +- % + + ,, /,7% + 4,", 4", - 0 3%,". , " /"0 & " %
: , +, % = -, " - , ,
, + " , + % & ,+% , 2,& =
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!" # $%& '()**
3 /%0 + , % & % & ,"+% % %& % ," % & % , + % " - + & % " -& - +- ., - - % + + ,
6, % + & " - & & & , &. %
3 , . , = ,+, " ", " ,+ .% "+, 6" & ,+, % " + + % & - ," " % "
, - + - , " , , +&" % %,, 6 " % , - " +&" - : , , " ", "&" & + + - 3 ++%= -, " &,"
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!" # $%& '()**
8( !C , - %, " + %%+ - %%+ , % & % % %%+ + , + -,
#,"+& & 5 %%+ -, #,"+& & "% #,"+& & & %
- + , & ". 5 -: % , " "- % 3 & &,, &+ & " % /, %,"& & ,%0 - ++% - + (, - "+%," , %%+ & " % %%+ /.- # 0
%%+ - &+ & " + % & % !,+ %%+ , & "6 - - " , +- - + , + % & % 3 , &%. , %%+,+ % ,, "," " "
+% ! '
J," C % , , %%+ % " % ," , "- %, % &," 3 , & &-", % %%+ &% : % % & , , , " 3 & + "+, " ,, , &,, - - - C "+ -,, %," %= &" , +, ". /+-0 % " , "+, % " &+ +, ,+% + ., & .,
8) 9!2 !6 %%+ & % , %%+ -
" & , %% " , , ". " + : % " " " , %%= (, " , % & , &.1- " % & & , % % +& , " % %%= , 6 % % % " - & & 3& & %%+ D % % % % & % %% /&0 3 &, %%+ + % & , " , %6 , % , - & % % ++,: + & " & % . % & % , 3 % &, ++ , : ". " ! 6 +, , & &," ." & " % " 2
" = " % + ,"%
8* ' !! , "% D"% . " + %,% , &&, , /&0 + . &, 6 " . & " 2 " " " ,,% &+ % " . !
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!" # $%& '()**
83 ! : 6 & , % ++ 3 % % & %2 , + % 1 " , (, , /, +,0 & ", - + - , -+, & % & &" - % 6 & % % & %% . %, % + - 3 % -
% " ," % " & ,+% 3 & " % > % , +, & + %%+ -% - " %-, &, &, 6 "+ &%,,+ " % & 1, " % 5,, &" & " "+, /20 - %%+ % %, "
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!" # $%& '()**
. % / %
=% ! ! 3 , & " + - - %, %"+ % - /%& % 0 3 + % -%, " & % % &&,.= 0
% & & & " " &-,%,% %& "% : - % - " + % % " ,% & + : - % &- ,,,"&,, & " & 1 - , , % ;
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!" # $%& '()**
=) ! " & 92 ! '+ & , % , % %; 6 , % ., %, &- , &
: % ". + % 6 & " % ". , & +- ,
, ,, % &
3 %, %% % " & " ,+ " % -
6 %, & 4,+ , & %%+ % % %, % +
6 " , - " +- , 3 %
1
%?% ": - ,", &+ & % ,"&
%?$ 926 %%+, - +- %%, % , & ,+, - - ..
% " & %%+. 2 : &,, ,+,+% +5& %, % % - & &%%+ & - %, % 6 - , "+ % " . "+ " , - , /%0 %, + + , 3 +- 2 &+ " ,,"% ,++ % &+ +5 %%+ " 24 = = + % . , "+ -, " 3 . , %%, ," " , 1 & %%+.
%?( + !D% , , %%+ (, & % " " - & % &
6 = + 6 = ., , %-, 6 & & & % 6 ,% % &, " .
3 && & " % % , " , " % & % +, , - & +5
%?) !
(, & % " + % %, % +++ " " + - % %, % ,% % , &%-, % % % - ," & +- %-,6 & , , " /+,0 % & " %
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!" # $%& '()**
%?* @