BRIGHT STAR STRATEGIES, LLC STRATEGIC ANALYSIS AND

IMPROVEMENT FOR THE NATIONAL CEMETERY

ADMINISTRATION (NCA)

Alicia Stevenson | Charles James | Sheila Smith

123 Upward Ave

(210) 555-4321

(210) 555-1234

BrightStarLLC@gnet.com

TABLE OF CONTENTSAbout Bright Star Strategies LLC

• Mission, Vision & Values

• Our Team

Executive Summary

Environmental Scanning

Selected Strategies

Strategy Implementation & Contingency Plan

Conclusion

References

ABOUT BRIGHT STAR STRATEGIES LLC

Bright Star Strategies, LLC, is a San Antonio Texas based consultant

company with a focus on strategic improvement and innovative

solutions.

• Our client list includes both government and

private corporations.

• Our strategies have saved our clients more

than $4.2 billion in fixed costs.

• Over the past 10 years our staff have

developed well earned reputations of being

clear and concise professionals with an eye on

the improvement of our client’s organizations.

BRIGHT STAR STRATEGIES LLC:MISSION, VISION & VALUES

• Improving the productivity and profitability of our clients is our focus.Mission

• Your success is our mission.Vision

• Virtue

• Respect

• Efficiency

• AccountabilityValues

BRIGHT STAR STRATEGIES LLC: OUR TEAM

Alicia Stevenson, MBA & Six Sigma Blackbelt:

• A proud U.S. Air Force veteran with extensive experience in

the healthcare industry.

• Developed strategic improvement plans for the U.S. Air

Force, U.S. Army, Kraft Foods, ADP and others.

Sheila Smith, MBA & PMP:

• A proud U.S. Air Force veteran with superb experience in

organizational management and logistics.

• Provided clients such as GM, Coca Cola Enterprises, and Lexus

with operational budget savings totaling over $2.5 million.

Charles James, MBA, MCSE & MCSD:

• Experienced IT consultant with experience in Fortune 500

companies and both Federal and State government.

• Developed custom IT solutions and strategies for franchise

food companies, Harvard Medical School and the U.S.

Marine Corps.

EXECUTIVE SUMMARY

The National Cemetery Administration’s (NCA) vision, mission,

motivation, innovation, people strategies, and value roles will be

evaluated for efficacy and success.

ENVIRONMENTAL SCANNINGSWOT ANALYSIS

Strengths

Highest rating in customer satisfaction

since 2001

National Training Center

Burial Operational Support System

Burial Grant Program

Weaknesses

Lengthy Burial Wait Times

Complicated Reimbursement

Process

Shortage of National Cemetery

Availability

Opportunities

Expand on advanced technologies

Maximize Grant Program Funding

Threats

Loss of customers to commercial cemeteries

Cuts in government budgets

SELECTED STRATEGIES

Generic Strategy: Focus Strategy

•Take advantage of strengths in customer satisfaction and cemetery management training

Grand Strategy: Strategic Alliance

•Creating partnerships with commercial cemeteries

STRATEGY IMPLEMENTATION & CONTINGENCY PLAN

Identify areas with the longest

Burial wait times

Create proposal for Grant Program expansion

• Grants are used to provide gravesites to Veterans in areas where VA cemeteries cannot satisfy their Burial needs

Assign teams by regions to

maximize use of grants

Gant charts will be used to track progress of each

teams

Streamline administrative process of burials and reimbursement

Identify technological needs and available resources

Implement customer focused process

Delete VA medical stay and time period required for reimbursement

Reimbursement generated on service or non service connected death

CONCLUSION

We will provide the National Cemetery Administration with a

clear strategic plan that focuses on improving benefits for

veterans and families.

We will illustrate the current issues faced by the firm, what needs

to be done about it and establish an effective solution timeline.

We will provide a risk assessment to illustrate how these

objectives will affect the company overall.

We will design an alternative strategy as a contingency plan

should the organization not be able to implement all proposals.

REFERENCES• Administration, National Cemetery;. (2014). Veterans Cemetery Grants Program. Retrieved from Veterans Cemetery Grants Program: http://www.cem.va.gov/grants/

• Boundless: Divisional structure. (2014). Retrieved from https://www.boundless.com/business/textbooks/boundless-business-textbook/organizational-structure-9/common-

structures-66/divisional-structure-312-3977/

• Department of Veteran Affairs. (2008). ProSight portfolios report. Retrieved from http://www.va.gov/EXHIBIT300/docs/Burial_Operations_Support_System_BOSS_2008.pdf

• Evans, J. (2010, April). Vision and Mission: What's the difference and why does it matter. Psychology Today.

Retrieved from http://www.psychologytoday.com/blog/smartwork/201004/vision-and-mission-whats-the-difference-and-why-does-it-matter

• Government Ethics, U. (April 2013). Principles of Ethical Conduct for Government Officers and Employees. Retrieved from http://www.tampa.va.gov/careers/documents/VA-

Employee-Handbook.pdf

• Jeanty, J. (2014). What is Strategic Contingency Planning. Chron: Small Business. Retrieved from http://smallbusiness.chron.com/strategic-contingency-planning-25052.html

• Kochanski, J., & Leblanc, P. (2013). Does your business need a people strategy? Workinfo.com. Retrieved from http://www.workinfo.com/free/downloads/287.htm

• LaGrone, S.J. (2013, March 1). Cuts mean Veterans wait longer Arlington burial. USNI News. Retrieved from http://news.usni.org/2013/03/01/cuts-mean-veterans-wait-longer-

for-arlington-burial

• National Cemetery Administration. (2014, Spring). US Department of Veterans Affairs. Retrieved from http://cem.va.gov

• Olsen, E. (5-4-2010). Internal & External Analysis. Retrieved from http://onstrategyhq.com/resources/internal-and-external-analysis/

• Pearce, J. A., & Robinson, R. B. (2013). Strategic Management: Planning for Domestic and Global Competition (13th ed.). New York, NY: McGraw Hill.

• Thedailybeast.com. (June, 2013). The In-depth Benefits owed to Veterans. Retrieved from http://thedailybeast.com/article2013

• U.S. Department of Veteran Affairs. (2014). Burial Benefits: Compensation. Retrieved from http://www.benefits.va.gov/compensation/claims-special-burial.asp

• U.S. department of Veterans Affairs. (2014). Retrieved from http://www.va.gov/about_va/mission.asp

• Veterans Administration. (2014). Benefits and Burial Programs and Departmental Administration, Congressional budget submissions. Retrieved from

http://www.va.gov/budget/docs/summary/Fy2015-VolumeIII-BenefitsBurialProgramsAndDeptmentalAdministration.pdf