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Strategic Planning Tools for PowerPoint

Strategic Planning ToolsPre-designed Models for Presentations

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01 Boston Consulting Group Matrix02 General Electric / McKinsey Matrix03 SWOT / TOWS Analysis Matrix04 Porters Generic Competitive Strategies05 Porters Five Forces Model06 Ansoff MatrixContentsStrategic Planning Tools

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Boston Consulting Group MatrixThe Growth Share Matrix01Strategic Planning Tools

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The Growth Share MatrixBoston Consulting Group Matrix4GROWTHSHAREStarsDogsQuestionMarksCashCowsTo be successful, a company should have a portfolio of products with different growth rates and different market shares.

-- Bruce Henderson, BCGs founder

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The Growth Share MatrixBoston Consulting Group Matrix5GROWTHSHARE

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The Growth Share MatrixBoston Consulting Group Matrix6GROWTHSHARESTARS

DOGS

QUESTION MARKS

CASH COW

HighLowLowHigh

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The Growth Share MatrixBoston Consulting Group Matrix7GROWTHSHARESTARS

DOGS

QUESTION MARKS

CASH COW

HighLowLowHigh

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The Growth Share MatrixBoston Consulting Group Matrix8GROWTHSHARE

StarsQuestionMarksCashCowsDogs

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The Growth Share MatrixBoston Consulting Group Matrix9

HOLDBUILDHARVESTDIVEST

Continue doing the same things to maintain the status quo

Utilize the cash flow from a Star or Cash Cow to reduce the burden of investment and maximize profits

Make further investments, either to maintain the market share of Star, or make a Question Mark into a Star

Sell off or withdraw Dogs so that HR and financial capital can be invested in Star and Question Mark products and business units

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The Growth Share MatrixBoston Consulting Group Matrix10GROWTHSHAREStarsDogsQuestionMarksCashCowsInsert any title hereInsert any title hereLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

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The Growth Share MatrixBoston Consulting Group Matrix11GROWTHSHAREStarsDogsQuestionMarksCashCowsLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

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The Growth Share MatrixBoston Consulting Group Matrix12LowHighCash CowsStarsHighDogsQuestion MarksLowSHAREGROWTH

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The Growth Share MatrixBoston Consulting Group Matrix13CASH USECASH GENERATIONStarsDogsQuestionMarksCashCowsMany businesses require far more cash input than they can ever generate.

Source: The Boston Consulting Group, The Experience Curve Reviewed, from www.bcg.com/accessed at http://www.bcg.com/documents/file13904.pdfGROWTHSHARE-- Bruce Henderson, BCGs founder

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The Growth Share MatrixBoston Consulting Group Matrix14StarsDogsQuestionMarksCashCowsA few businesses generate far more cash than they can profitably reinvest.

Source: The Boston Consulting Group, The Experience Curve Reviewed, from www.bcg.com/accessed at http://www.bcg.com/documents/file13904.pdfCASH USECASH GENERATIONGROWTHSHARE-- Bruce Henderson, BCGs founder

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The Growth Share MatrixBoston Consulting Group Matrix15StarsDogsQuestionMarksCashCowsA few businesses are self-sufficient in cash flow. Over time they will become much larger and also large net generators of cash.

Source: The Boston Consulting Group, The Experience Curve Reviewed, from www.bcg.com/accessed at http://www.bcg.com/documents/file13904.pdfCASH USECASH GENERATIONGROWTHSHARE-- Bruce Henderson, BCGs founder

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The Growth Share MatrixBoston Consulting Group Matrix16StarsDogsQuestionMarksCashCowsMost businesses, however, generate very little cash even thought they use little. The reported earnings must be reinvested and probably always will. These businesses are cash traps.

Source: The Boston Consulting Group, The Experience Curve Reviewed, from www.bcg.com/accessed at http://www.bcg.com/documents/file13904.pdfCASH USECASH GENERATIONGROWTHSHARE-- Bruce Henderson, BCGs founder

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The Growth Share MatrixBoston Consulting Group Matrix17GROWTHSHARELorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

Lorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

Lorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

Lorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, euLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

Lorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

Lorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

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The Growth Share MatrixBoston Consulting Group Matrix18GROWTHSHAREHIGH MARKET SHARE

FAST GROWTH MARKETLOW MARKET SHARE

SLOW SHRINKING MARKETLOW MARKET SHARE

FAST GROWING MARKETHIGH MARKET SHARE

SLOW MARKET GROWTH

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The Growth Share MatrixBoston Consulting Group Matrix19GROWTHSHARE

BU #1BU #6BU #4BU #2BU #9BU #10BU #7BU #5

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Worksheet 1Boston Consulting Group Matrix20GROWTHSHARE

StarsCash CowsQuestion MarksDogsHighLowLowHigh

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Relative Market ShareMarket GrowthRisk LevelSTARS

Entry 1Entry 2Entry 3Entry 4Entry 5CASH COWS

Entry 1Entry 2Entry 3Entry 4Entry 5

Worksheet 2 1/3Boston Consulting Group Matrix

#

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Relative Market ShareMarket GrowthRisk LevelQUESTION MARKS

Entry 1Entry 2Entry 3Entry 4Entry 5DOGS

Entry 1Entry 2Entry 3Entry 4Entry 5

Worksheet 2 2/3Boston Consulting Group Matrix

#

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Worksheet 2 3/3Boston Consulting Group MatrixRelative Market ShareHighLowMarket GrowthHighSTARSEntry 1Entry 2Entry 3Entry 4Entry 5Entry 6Entry 7Entry 8Entry 9QUESTION MARKSEntry 1Entry 2Entry 3Entry 4Entry 5Entry 6Entry 7Entry 8Entry 9LowCASH COWSEntry 1Entry 2Entry 3Entry 4Entry 5Entry 6Entry 7Entry 8Entry 9DOGSEntry 1Entry 2Entry 3Entry 4Entry 5Entry 6Entry 7Entry 8Entry 9

#

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HarvestInvestProtectDivestProtectHarvestProtectInvestInvest

General Electric / McKinsey MatrixThe Multifactor Portfolio Matrix02Strategic Planning Tools

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The Multifactor Portfolio MatrixGE / McKinsey Matrix25BUSINESS STRENGTH

Selectivity / EarningsHarvest / Divest

Invest / Grow

StrongHighMediumLowMediumLowMARKETATTRACTIVENESSThis matrix provides a systematic approach for the multi-business corporation to prioritize investments among its business units.

Source: McKinsey, Enduring Ideas: The GEMcKinsey nine-box matrix, from www.mckinsey.com/accessed at http://www.mckinsey.com/insights/strategy/enduring_ideas_the_ge_and_mckinsey_nine-box_matrix

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The Multifactor Portfolio MatrixGE / McKinsey Matrix26BUSINESS STRENGTH

Selectivity / EarningsHarvest / Divest

Invest / Grow

StrongHighMediumLowMediumLowMARKETATTRACTIVENESSLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eamLorem ipsum dolor sit amet, has meis dicta eloquentiam at. Eius forensibus usu cu impetus tamquam te cum, eu eam

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The Multifactor Portfolio MatrixGE / McKinsey Matrix27MARKETATTRACTIVENESSBUSINESS STRENGTHHarvestInvestProtectDivestProtectHarvestProtectInvestInvestStrongHighMediumLowMediumLow

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The Multifactor Portfolio Matrix

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