storytelling for good

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Lee-Sean Huang / [email protected] / @leesean Storytelling for Good Story Forward NYC November 2016 [email protected] @leesean @davidcolbyreed FOOSSA

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Page 1: Storytelling for Good

Lee-Sean Huang / [email protected] / @leesean

Storytelling for Good

Story Forward NYC

November 2016 [email protected]

@leesean @davidcolbyreedFOOSSA

Page 2: Storytelling for Good

How do we turn profound emotional

experiences into action?

Page 3: Storytelling for Good
Page 4: Storytelling for Good

The Inzovu Curve maps a prototypical journey of a

person going through the transformative experience of a museum reaching a state of

motivation and action.

Page 5: Storytelling for Good

5

INZOVU = ELEPHANT

Page 6: Storytelling for Good

INZOVU CURVE 2.0

ACTIONHOPEPAINPREPARATION

EMPATHY

COMPASSION

HERO

BURNOUT / SHUTDOWN

REFLECTION

Page 7: Storytelling for Good

7

How do you want visitors to tell your story?

WE ASKED GENOCIDE SURVIVORS AND AEGIS / KGM STAFF

Page 8: Storytelling for Good

8

“The people of Rwanda died but the struggle for the spirit of a dignified and peaceful country is now promoted, sustained, encouraged.”

SURVIVOR

Page 9: Storytelling for Good

“Beauty from ashes.”KGM STAFF

Page 10: Storytelling for Good

10

KGM IS HOME.

Page 11: Storytelling for Good

IDEAS FOR SURVIVORS, VISITORS AND AEGIS/KGM

Page 12: Storytelling for Good

Designing for Financial Empowerment

A cross-sector initiative to explore how service design can be used to make public sector financial empowerment services more effective and accessible.

www.dfe.nyc

Page 13: Storytelling for Good

How do we increase

client retention in

order to improve

financial outcomes?

Page 14: Storytelling for Good

How do we increase

client retention in

order to improve

financial outcomes?

How do we better equip/train/

prepare counselors to provide

a client experience that leads

to client retention and improved

outcomes?

How do we increase

client retention in

order to improve

financial outcomes?

How do we facilitate counselors’

sharing of tools, experiences, and

best practices to improve their

skills.

How do we address issues of

counselor burn-out and turn-

over in order to retain top talent?

How might we introduce a

“community of care” concept of

financial counseling that engages

clients’ friends & family and de-

creases dependency on a single

counselor?

How might we better match

counselors with clients based

on style, approach, expertise?

Page 15: Storytelling for Good

Does client drop-out correspond

with particular milestones or

achievements?

How do we account for & value

clients’ time in their service

journeys?

Does retention always equal

improvement? Or could it mean

a great need or dependency on

the service?

What about clients who improve

outcomes with only a few visits?

How do we increase

client retention in

order to improve

financial outcomes?

How do we increase

client retention in

order to improve

financial outcomes?

How do we increase

client retention in

order to improve

financial outcomes?

How might we deal with no-

shows and cancellations?

How might we take into

account different client types

when addressing retention?

How do we take into account

client’s leaving FEC for a

related financial counseling

service?

Page 16: Storytelling for Good

How might we create more

precise/frequent touchpoints

and feedback loops to track

client progress and to “nudge”

them before/between?

How might we create tools

that give clients agency &

the ability to “self-service”?

What does “improve” mean?

What are specific outcomes

to design for? How do we

measure improvement?

How do we increase

client retention in

order to improve

financial outcomes?

How do we increase

client retention in

order to improve

financial outcomes?

How do we account for other

interrelated outcomes like

health, employment, etc.