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Business in a flash! The All-Flash Datacenter of the Future – Today!

Ernst M. Mutke Sales Engineer emutke@vmem.com +49-1522-161-5855

Achim Gebhardt Sales Manager DACH agebhardt@vmem.com +49-175-269-3066

Storagetechnology 2014 11. - 13.06.2014

Schloss Fleesensee

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Warum wird Deutschland dieses Jahr in Brasilien kein Weltmeister?

Before we begin… WM 2014 Quick Quiz

≠ 2014 + Weil 2014 kein Spieler von Frankfurt im Kader ist! 1954 Alfred Pfaff 1974 Jürgen Grabowski Bernd Hölzenbein 1990 Uwe Bein

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Business in a flash! The All-Flash Datacenter of the Future – Today!

Ernst M. Mutke Sales Engineer emutke@vmem.com +49-1522-161-5855

Achim Gebhardt Sales Manager DACH agebhardt@vmem.com +49-175-269-3066

Storagetechnology 2014 11. - 13.06.2014

Schloss Fleesensee

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Market Pioneer – Founded in ’05 Market Leader 2013 – by Gartner Public Company Over 400 Patent Claims Record-Breaking Performance Strategic Investors

The Company Violin Memory EMC

IBM

NetApp

Hitachi

N-Company

P-Company

W-Company

Other

19% 16%

15%

11%

7%

6%

6%

5%

14%

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3 of the Top 10 Largest Corporations in the World 5 of the Top 10 Largest Telcos in the World 3 of the Top 10 Largest Retailers in the World 5 of the Top 5 Largest Software Companies in the World 9 of the Top 15 Largest IT Companies in the World 4 of the Top 10 U.S. Banks 300+ class accounts

Customer Leadership & Experience*

Based on various rankings: Wikipedia, Fortune, Forbes etc.

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The Innovation Advantage

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All-Flash Array – Anybody???

Software SSD

Optimization Capability

Zero Control

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All-Flash Array from Violin – Highly Optimized

System Software

Significant Optimization Opportunity – 100% Control

Flash

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BIG difference in all-flash arrays

Flash System Software Significant Optimization Opportunity • Highly Optimized for ALL FLASH • 100% Control of GC, WL, WA, etc. • No Lock During Erase! (patented vRAID) • Consistent Performance & Latency (Years) • Real Data-Center Functionality (tba) • etc.

SSD Software Optimization Opportunity

• De-Dupe • Compression • etc.

Most everybody else

• Legacy I/F • SAS / SATA • SCSI Comm. • Disk RAID • etc.

Individual per SSD • Wear Leveling • Write Amplification • Garbage Collection • Lock during Erase • Over provisioning • etc.

Zero Control

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Violin enables multiple Flash insertion points

Primary Storage

Fabric

Servers

Flash Arrays

Enterprise Applications

Maestro Flash Virtualization Appliance

Hybrid Storage Infrastructure Violin Symphony Predictive, Automated and

Centralized control

Memory Software vMOS

Windows Server 2012 R2

Windows Flash Array (WFA)

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The Violin Innovation Advantage Technological innovation at every layer from Hardware to Software

- Resulting in a fundamentally unique solution Deep software and hardware integration

- partnership

- Violin Switched memory architecture

- VMOS - Violin Memory Operating System optimized for flash

- vRAID - Flash optimized RAID

Fully Redundant Architecture

- 99.999 Availability

- Non-disruptive updates

vRAID Group

Toshiba Flash

Violin Intelligent Memory Module

(VIMM)

Violin Array

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Application Servers

Maestro

Legacy storage

Fabric A

• SAN attached Fibre Channel (FC) Proxy • Deployed between application servers and

storage arrays in 3 simple steps

1. Use TurboPlanner wizard to insert Maestro Appliance into SAN fabric

2. Rescan devices on application servers to detect new Maestro paths

3. Create new storage group on array for Maestro Virtual Initiators

• Requires NO other configuration changes

and has NO application downtime

Transparent Hardware Accelerated Memory Services for Any Storage Array with Violin Maestro

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Before Violin Maestro After Violin Maestro

29,2

6,4

8,8 24,9

15,8

8,3 6,6

<1ms

<2ms

<4ms

<8ms

<16ms

<32ms

<=1s96,2

2,7 0,4 0,2 0,3 0,1

<1ms

<2ms

<4ms

<8ms

<16ms

<32ms

<=1s

96.2% of Oracle I/O completed in less than 1 msec Peak latency dropped from 70 msec to 3 msec

Acceleration as seen by the Application

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Windows Flash Array - Windows in a Flash!

Transformative Speed in Storage

Consolidation and cost savings

Increases server utilization

SMB Direct for Microsoft applications

Enables file server functions

RDMA as a Storage Superhighway

Encryption Dedupe Live Migration Mirroring Scale-Out

Joint Violin - Microsoft Developed

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Storage benchmarking in the enterprise data centre

Reference Data Traditional Storage • Capacity Optimized • Low cost per GB • High cost per I/O

10 GB

200 TB

1 PB

100 TB

500 TB

1 TB

50 - 500µs 2,000µs 8,000µs 20,000µs

15K

Disk

Ar

ray

SATA

Ar

ray

Real-time Data Violin Memory Arrays

• Performance Optimized • Highest sustained performance • Lowest possible latency • Lowest cost per I/O

Capa

city

per

rack

Up to 8,000µs (2 orders of magnitude)

Tag:V6000

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The Datacenter of the Future in a Flash! Today!

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Juniper Vision: From Complexity to Simplicity

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Deploying Violin in Juniper’s Sacramento Data Center

• 96% Less Space • 67% Less Power • 33% Lower TCO • 5,645% More

Performance

• 8 Floor Tiles • 436 Disk Drives • 62 K IOPs

• 0.36 Floor Tile • 0 Disk Drives • 3.5 M IOPs

• 150 TiB Usable Capacity

• $4.07 M – 5 year TCO

• 207 TiB Usable Capacity

• $2.74 M – 5 year TCO

VIOLIN MEMORY EXISTING HDS

Summary • 3 x 6264 (iSCSI) • 2 x 6264 (FC)

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Shifting TCO: A Closer Look

Moving to Flash Shifts Cost Among IT Domains

$4M

$3M

$2M

$1M

Current Solution

TCO COMPARISONS

Violin Arrays

SYSTEM COST

DATA CENTER COSTS

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• 3x to 4x Faster Queries • Zero Complaints During Quarter End • Fantastic End User Experience during Peak Load

Juniper IT Customer Experience

60

40

20

Time (min)

JTAC Overall Volume

77.3%

BUSINESS OBJECTS REFRESH TIME

87% 70% 85%

FRA Report PSD Report Daily Backlog Shipment

PJVP (SAN) PJVP (Violin)

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Flash is a Fundamental Change in our TCO Model - Huge Savings on Environmental Costs

• HVAC, Maintenance, Facilities/lease charges

Flash storage performance unlocks processor, memory and network investments; Makes us more agile and responsive

Staff resources can be redeployed… more development, less storage tuning

My customers are happier

The Business Impact

RESOURCE DEPLOYMENT GOALS

SUPPORT DEVELOPMENT

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Infrastructure constraints do not allow to drive applications!

Over investment of DRAM Under utilization of CPUs Under utilization of network Excessive capital expense Excessive software licensing Over consumption of power,

cooling & space The misalignment of Compute and Storage is costing Millions…

Disk based storage is restricting Compute utilization to 20% or less!

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Violin Architecture Removes ‘The Waste’

CPU Cycle with Violin:

5% Wait

95% Work

t

20X Work In the Same Time

CPU Cycle with Disk:

t

80% Wait

20% Work

CPU CPU I/O Wait I/O Wait

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The Cost of Enterprise Database Software

Legacy Infrastructure

=

CPU Utilisation

B1 B2 B3 B4 B5 B6 B7 B8

20%

$-

$50.000

$100.000

$150.000

$200.000

$250.000

$300.000

$350.000

$400.000

$450.000

Legacy Infrastructure

Oracle DatabaseEnterprise Editionwith Partitioningand Diag Pack

3 years DBMaintenance (22%List Price/year)

3 years OperatingSystem Support(Oracle Linux)

Server Costs(mid-range, IntelXeon-based)

Primary Storage(Disk Array with10TB usablecapacity)

CPU Usage with Disk:

Wait

80% Wait

20% Work

Wait Wait Wait Wait

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Database Licensing Cost with Violin

20%

CPU Utilisation

B1 B2

80%

Violin Infrastructure

=

$-

$200.000

$400.000

$600.000

$800.000

$1.000.000

$1.200.000

$1.400.000

$1.600.000

$1.800.000

$2.000.000

Legacy Infrastructure Flash-Optimized Infrastructure

58% Saving

CPU Usage with Violin:

Work Work Work Work Work

20% Wait

80% Work

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Violin Delivers Real World Benefits

Violin Maestro All Flash Caching

Violin Windows All Flash Array

Violin 6000 All Flash Array

Storage Consolidation

Power and Cooling

Servers

Software Licenses

Application Performance

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Global Customer Success Across Industries

Public Sector & Education

Telecom Media & Entertainment

Healthcare & Medical

Retail Services & Manufacturing

Technology Finance & Insurance

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Business in a Flash.

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Thank You! Business in a Flash.