ADWORDS FUNDAMENTALS

CHOOS ING A CAMPA IGN

TYPE

STEVEN GEFFEN

When you start setting up your AdWords campaign, you'll need

to choose a campaign type and a campaign sub-type.

The campaign type determines things like where your ads can

show to customers on Google’s advertising networks, and what

format they can be in, like text or video.

STEVEN GEFFEN

If you create a Search Network only campaign, your ads can appear

throughout sites on the Google Search Network.

This campaign type is useful for advertisers who want to connect

with customers right when they’re searching their products or

services.

STEVEN GEFFEN

With a Display Network only campaign, your ads can show

throughout the Google Display Network. This campaign type works

by matching your ads — including text, image, rich media, and video

ads — to websites and other placements, like YouTube and mobile

apps, with content related to your targeting.

STEVEN GEFFEN

STEVEN GEFFEN

A Search Network with Display Select campaign allows you to show

your ads — including text, image, rich media, and video ads — with

search results on the Google Search Network and relevant placements

within the Display Network.

STEVEN GEFFEN

For more information visit other profile links of  Steven Geffen

https://stevengeffen.wordpress.com/

https://medium.com/@stevengeffen

https://issuu.com/stevengeffen/

http://www.slideshare.net/StevenGeffen/

https://www.youtube.com/channel/UC4dCOB8apUnhPwVt7Emq81w

https://www.crunchbase.com/person/steven-geffen#/entity

https://twitter.com/SttevenGeffen

https://www.pinterest.com/stevengeffen/

https://www.facebook.com/profile.php?id=100015063995424

https://www.behance.net/stevengeffdac5

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FOR

WATCH ING

STEVEN GEFFEN