stealing fitness behavior design overview

67
Stealing Fitness Designing a lifestyle where fitness can be fun and easy

Upload: andrew-zimmermann

Post on 28-Jul-2015

116 views

Category:

Self Improvement


0 download

TRANSCRIPT

Page 1: Stealing fitness behavior design overview

Stealing Fitness Designing a lifestyle where fitness can be fun and easy

Page 2: Stealing fitness behavior design overview

There is no��

QUICK FIX

Page 3: Stealing fitness behavior design overview

BUT

Page 4: Stealing fitness behavior design overview

There is an EASY one

Page 5: Stealing fitness behavior design overview

The Problem

Page 6: Stealing fitness behavior design overview

Our life, as designed by others, has left us

Stressed, Tired, Overworked, and

Unhealthy

Page 7: Stealing fitness behavior design overview

We know what we �SHOULD �

do

Page 8: Stealing fitness behavior design overview

So why can’t we seem to stay MOTIVATED??

Page 9: Stealing fitness behavior design overview

Because�LIFE HAPPENS

Page 10: Stealing fitness behavior design overview

The Solution

Page 11: Stealing fitness behavior design overview

FACILITATING Behavior Change

Page 12: Stealing fitness behavior design overview

Not

Page 13: Stealing fitness behavior design overview

MOTIVATING Behavior Change

Page 14: Stealing fitness behavior design overview

The Formula for Changing Behavior�

�B=MAT*�

�Behavior=Motivation*Ability*Trigger -

occurring at the same time

*Fogg  Behavior  Model  –  Dr.  BJ  Fogg  Stanford  Behavior  Design  Laboratory  

Page 15: Stealing fitness behavior design overview

Motivation Moves in Waves: IT IS NOT RELIABLE

Page 16: Stealing fitness behavior design overview

If you want to change behavior, focus on Ability and

Triggers, NOT Motivation

Page 17: Stealing fitness behavior design overview

HOW?

Page 18: Stealing fitness behavior design overview

Make it EASY

Page 19: Stealing fitness behavior design overview

6 Elements of Simplicity��Time�Money�Physical Effort�Mental Effort�Social Norms�Habits

*6  Elements  of  Simplicity  –  Dr.  BJ  Fogg  Stanford  Behavior  Design  Lab  

Page 20: Stealing fitness behavior design overview

Remove Ability Barriers for what you want to do

Page 21: Stealing fitness behavior design overview

Not enough time?

Page 22: Stealing fitness behavior design overview

Do you have a second to touch your toes?

Page 23: Stealing fitness behavior design overview

No Money?

Page 24: Stealing fitness behavior design overview

Body weight exercises are FREE

Page 25: Stealing fitness behavior design overview

Everything takes too much physical effort?

Page 26: Stealing fitness behavior design overview

Can you start with 10 Deep Breaths?

Page 27: Stealing fitness behavior design overview

No Mental Room?

Page 28: Stealing fitness behavior design overview

No need to think…I just gave you three places to

start and more will come later

Page 29: Stealing fitness behavior design overview

The Real Issues

Page 30: Stealing fitness behavior design overview

Breaking Through�Social Norms

Page 31: Stealing fitness behavior design overview

Changing behavior is hard because our

environment wasn’t set up for us to be

successful

Page 32: Stealing fitness behavior design overview

Start with an awareness of how your social group could help you get back on track with your fitness.

Look for opportunities to be active with friends and family

Page 33: Stealing fitness behavior design overview

Harmful�Habits

Page 34: Stealing fitness behavior design overview

What if you have habits that are not helpful for

being fit?

Page 35: Stealing fitness behavior design overview

Work too much?

Page 36: Stealing fitness behavior design overview

Don’t get enough sleep?

Page 37: Stealing fitness behavior design overview

Have an unhealthy diet?

Page 38: Stealing fitness behavior design overview

All of these things may feel overwhelming, but just like

adding a behavior, removing behaviors can be

made easier.

Page 39: Stealing fitness behavior design overview

To Remove a Behavior: ADD Ability Barriers and

REMOVE the Triggers (more on this later…hang

in there)

Page 40: Stealing fitness behavior design overview

Triggers

Page 41: Stealing fitness behavior design overview

Everything we do has a Trigger

Page 42: Stealing fitness behavior design overview

We pick up the $20 bill on the sidewalk because we

SEE it

Page 43: Stealing fitness behavior design overview

We eat the donut because we FEEL hungry

Page 44: Stealing fitness behavior design overview

We drink Starbucks because we FEEL tired

Page 45: Stealing fitness behavior design overview

Triggers can be Physical (sight, sound, taste, feel,

smell) or Emotional

Page 46: Stealing fitness behavior design overview

They can also be internal or external

H u n g e r i s a n i n t e r n a l physical trigger

S a d n e s s i s a n i n t e r n a l emotional trigger

The $20 bill is an external physical trigger

Page 47: Stealing fitness behavior design overview

Increase Behavior

Page 48: Stealing fitness behavior design overview

To increase a behavior, increase it’s trigger

Page 49: Stealing fitness behavior design overview

Decrease Behavior

Page 50: Stealing fitness behavior design overview

To decrease a behavior, decrease it’s triggers

Page 51: Stealing fitness behavior design overview

Feedback Loops

Page 52: Stealing fitness behavior design overview

Most of the results we are looking for are too far

down the road. Getting that six pack, losing 20

pounds…

Page 53: Stealing fitness behavior design overview

Instead, find feedback loops that you can see

right away so you know you are on the right track

Page 54: Stealing fitness behavior design overview

It’s Time to Celebrate

Page 55: Stealing fitness behavior design overview

Celebrate Celebrate Celebrate!!!!

Page 56: Stealing fitness behavior design overview

When we celebrate after completing the behavior,

we are more likely to do it again.

Page 57: Stealing fitness behavior design overview

We are our own biggest critics. It is time to flip that

switch

Page 58: Stealing fitness behavior design overview

When we celebrate progress, even the

smallest bit of progress, we are shaping our behavior in the positive direction

Page 59: Stealing fitness behavior design overview

When we scold ourselves for not enough progress, all progress stops and we spiral right back to where

we started

Page 60: Stealing fitness behavior design overview

Setbacks and Challenges

Page 61: Stealing fitness behavior design overview

What if I don’t succeed?

Page 62: Stealing fitness behavior design overview

The 3 Step Process I am not bad – missing a day or not following through happen. You are just getting started I am not alone – Changing behavior is a process for everyone. No one is perfect There is a way out – You can try again with a new strategy. Remember…

Page 63: Stealing fitness behavior design overview

It’s a Process��

ITERATE and TRY AGAIN!

Page 64: Stealing fitness behavior design overview

Make it a GAME��

It is easier to learn from a game. It isn’t as serious

and stressful

Page 65: Stealing fitness behavior design overview

Solving a Puzzle How can you remove or add ability barriers to get the desired results? How can you add or remove triggers? You know you have solved the equation when the Behavior happens no matter how motivated you are!

Page 66: Stealing fitness behavior design overview

Resources to get Started Looking for more resources where you can put this into practice? Sign up for the tiny habits program at tinyhabits.com

Page 67: Stealing fitness behavior design overview

�Stay tuned for the next

presentation where I will show you my designs for

fitness!