steal this idea: brand illustrated
DESCRIPTION
A lighthearted look at the relationships among marketing roles.TRANSCRIPT
STEAL THIS IDEA
BY MARTY NEUMEIER
Brand Illustrated
A lighthearted look at the relationships among marketing roles.
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
Here’s a fun set of slides from ZAG that you can use to kick off a meeting, illustrate a point, or spark a discussion. It simplifies (to the point of absurdity) the relationships among the disciplines of marketing, telemarketing, public relations, advertising, graphic design, and branding. What makes it more than a joke is the kernel of truth in each simplification.
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
“IʼM A GREATLOVER.”
1. MARKETING
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
“IʼM A GREATLOVER.”
2. TELEMARKETING
“HELLO”
3. PUBLIC RELATIONS
“TRUST ME. HEʼS A GREAT
LOVER.”
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
4. ADVERTISING
“IʼM A GREAT LOVER.IʼM A GREAT LOVER.
IʼM A GREAT LOVER.”
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
5. D ESIGN
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER
“I UNDERSTAND YOUʼRE A GREAT
LOVER.”
6. BRANDING
Find more Marty Neumeier ideas to steal at liquidagency.com/blog
LIQUIDAGENCY.COM | SOURCE: METASKILLS BY MARTY NEUMEIER