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Super Bowl - Statista DossierStatista Dossier

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Table of ContentsSuper Bowl - Statista Dossier

National Football League - overview07 Total revenue of the National Football League 2014

08 National Football League - average franchise value 2015

09 Average attendance in the National Football League 2015

10 Average Fan Cost Index of NFL teams 2015

11 Average ticket price National Football League games 2015

12 Player salaries in the NFL 2014/15 season, by team

13 NFL teams - number of Twitter followers 2015

14 NFL teams - number of facebook fans 2015

Super Bowl & playoffs16 Hostcities of the National Football League Super Bowl 2016

17 National Football League: Super Bowl wins by team 2015

18 Number of conference championship game appearances of NFL teams 2016

19 National Football League quarterbacks by number of career playoff wins 2016

20 Super Bowl - monetary compensation for players playing in the game 2011-2020

TV ratings & advertisement revenue

22 Super Bowl TV viewership in the U.S. 2015

23 Super Bowl TV ratings in the U.S. 2015

24 Super Bowl: share of affluent viewers 2003-2013

25 Super Bowl advertising spending 2003-2015

26 Average cost of a TV commercial during the Super Bowl 2008-2015

27 Super Bowls ranked by total advertising revenue 2012

28 Average costs 30-second advertisement Super Bowl U.S. broadcast 2002-2015

29 Largest Super Bowl advertisers 2006-2015

Super Bowl commercials31 Number and length of network TV commercials in the Super Bowl 2003-2015

32 Highest rated Super Bowl TV commercials in 2014

33 Most memorable commercials of Super Bowl XLVIII in the U.S. 2014

34 Most likable commercials of Super Bowl XLVIII in the U.S. 2014

35 Leading Super Bowl XLVIII commercials 2014, by Twitter TV unique audience

Super Bowl-related spendings37 Estimated consumer spending related to the Super Bowl weekend 2015

38 Amount wagered on the Super Bowl in sports books in Nevada 2004-2015

39 Nevada sports book winnings from the Super Bowl in the U.S. 2004-2015

40 Nevada sports book winning percentage from Super Bowl bets in the U.S. 2004-2015

41 Average spending on Super Bowl parties in the U.S. 2012

42 NFL Super Bowl XLVII price of ticket packages 2013

43 Super Bowl on TV and energy consumption in three U.S. regions

Consumer & fan behavior45 People who are very interested in the NFL (USA), 2015

46 Intention to watch the Super Bowl in Canada 2009-2014

47 Planned average spending of U.S. consumers on Super Bowl Sunday 2015

48 Planned purchases for Super Bowl Sunday XLIX 2015

49 Percentage of population planning to attend or throw a Super Bowl party 2015

50 Super Bowl XLVI - betting money on the game

51 Importance of Super Bowl components to TV viewers 2012-2015

National Football League - overviewSuper Bowl - Statista Dossier

National Football League - overview

Further information regarding this statistic can be found on page 53.

7

Total revenue of all National Football League teams from 2001 to 2014 (in billion U.S. dollars)*

Total revenue of the National Football League 2014

Note: United States; 2001 to 2014

Source: Statista; Forbes; ID 193457



8

National Football League average franchise value from 2000 to 2015 (in million U.S. dollars)

National Football League - average franchise value 2015


Source: Forbes; ID 193435



9

National Football League average per game attendance from 2008 to 2015Average attendance in the National Football League 2015


Source: ESPN.com; ID 249372



10

Average Fan Cost Index* in the National Football League from 2006 to 2015 (in U.S. dollars)

Average Fan Cost Index of NFL teams 2015


Source: TMR; ID 202598



11

National Football League average ticket price from 2006 to 2015 (in U.S. dollars)*

Average ticket price National Football League games 2015


Source: TMR; ID 193425



12

Player salaries in the National Football League 2014/15 season (in million U.S. dollars), by team*

Player salaries in the NFL 2014/15 season, by team

Note: United States; 2015




13

Twitter followers of National Football League teams (in thousands), August 2015

NFL teams - number of Twitter followers 2015

Note: United States; August 2015

Source: Fan Page List; ID 240036



14

Facebook fans of National Football League teams (in millions), August 2015

NFL teams - number of facebook fans 2015

Note: United States; August 8, 2015

Source: Fan Page List; ID 240028

Super Bowl & playoffsSuper Bowl - Statista Dossier

Super Bowl & playoffs


16

Number of Super Bowls hosted by city from 1967 to 2016Hostcities of the National Football League Super Bowl 2016


Source: nfl.com; ID 266515



17

Number of Super Bowls won by NFL team from 1967 to 2015*National Football League: Super Bowl wins by team 2015





18

Number of conference championship game appearances of NFL teams (as of January 18, 2016)

Number of conference championship game appearances of NFL teams 2016


Source: Business Insider; ESPN.com; ID 215974



19

NFL quarterbacks by number of career playoff wins all-time (as of January 24, 2016)

National Football League quarterbacks by number of career playoff wins 2016


Source: Business Insider; nfl.com; ESPN.com; ID 215972



20

Amount a player receives for playing in the NFL Super Bowl 2011-2020 (in 1,000 U.S. dollars)

Super Bowl - monetary compensation for players playing in the game 2011-2020



TV ratings & advertisement revenueSuper Bowl - Statista Dossier



22

TV viewership of the Super Bowl in the United States from 1990 to 2015 (in millions)

Super Bowl TV viewership in the U.S. 2015


Source: Nielsen; TV by the Numbers; Sports Media Watch; ID 216526



23

TV ratings of the Super Bowl in the United States from 1990 to 2015Super Bowl TV ratings in the U.S. 2015


Source: TV by the Numbers; Sports Media Watch; ID 216538



24

Share of affluent households among Super Bowl viewers from 2003 to 2013

Super Bowl: share of affluent viewers 2003-2013

Note: United States; Households with annual income greater than 100,000 U.S. dollars

Source: Nielsen; ID 286395



25

Super Bowl advertising spending from 2003 to 2015 (in million U.S. dollars)

Super Bowl advertising spending 2003-2015


Source: Kantar Media; ID 251585



26

Average cost of a 30-second TV commercial during the Super Bowl from 2008 to 2015 (in million U.S. dollars)

Average cost of a TV commercial during the Super Bowl 2008-2015





27

The most valuable Super Bowls based on advertising revenue (in million U.S. dollars)

Super Bowls ranked by total advertising revenue 2012

Note: United States




28

Super Bowl average costs of a 30-second TV advertisement from 2002 to 2015 (in million U.S. dollars)*

Average costs 30-second advertisement Super Bowl U.S. broadcast 2002-2015





29

Advertising spending of largest Super Bowl advertisers from 2006 to 2015 (in million U.S. dollars)

Largest Super Bowl advertisers 2006-2015

Note: United States


Super Bowl commercialsSuper Bowl - Statista Dossier

Super Bowl commercials


31

Number and length of network TV commercials in the Super Bowl from 2003 to 2015

Number and length of network TV commercials in the Super Bowl 2003-2015





32

Leading Super Bowl TV commercials in 2014, by TV household ratingHighest rated Super Bowl TV commercials in 2014

Note:


data

Toyota Trucks - T. Crews & Muppets: Road Trip

50

Subway Restaurant - Celebrities Love the Crunch

49.9

FOX-Pepsi Super Bowl XLVIII Halftime Show - FOX: Pepsi Halftime Show Promo

49.8

Audi Autos - Doberhuahua 49.8

FOX - New Girl Promo 49.6

FOX - 24 Live Another Day Promo (8:40 PM)

49.6

FOX - 24 Live Another Day Promo (7:50 PM)

49.6

T-Mobile - T. Tebow: Does Own Stunts 49.6

Intuit Quickbooks - Girls Bring the Toys 49.6

Sonos - Face Off 49.6



33

Most memorable commercials of Super Bowl XLVIII in the United States as of February 2014

Most memorable commercials of Super Bowl XLVIII in the U.S. 2014

Note: as of February 2014




34

Most likable commercials of Super Bowl XLVIII in the United States as of February 2014

Most likable commercials of Super Bowl XLVIII in the U.S. 2014





35

Leading Super Bowl XLVIII commercials as of February 2014, by Twitter TV unique audience

Leading Super Bowl XLVIII commercials 2014, by Twitter TV unique audience



Twitter TV unique audience (in 1,000s) Twitter TV impressions (in 1,000s)

Esurance 8049 119968.7

Budweiser 6787.3 27412.5

T-Mobile 6469.3 23437.4

H&M 4901 15535.3

Coca-Cola 4210.5 13372.8

Doritos 3914.1 8016.3

Bud Light 3005.3 7112.7

Oikos 2890.6 5694.6

Beats Music 2661.7 4897.9

RadioShack 2614 6749.9

Super Bowl-related spendingsSuper Bowl - Statista Dossier

Super Bowl-related spendings


37

Estimated Super Bowl related consumer spending in the U.S. from 2007 to 2015 (in billion U.S. dollars)*

Estimated consumer spending related to the Super Bowl weekend 2015

Note: United States; 2007 to 2015 (January 6-13, 2015); 6,375

Source: National Retail Federation; ID 217141



38

Amount wagered on the Super Bowl in sports books in Nevada from 2004 to 2015 (in million U.S. dollars)

Amount wagered on the Super Bowl in sports books in Nevada 2004-2015


Source: Nevada Gaming Control Board; ID 271778



39

Nevada sports book winnings from the Super Bowl in the United States from 2004 to 2015 (in million U.S. dollars)

Nevada sports book winnings from the Super Bowl in the U.S. 2004-2015





40

Nevada sports book winning percentage from Super Bowl bets in the United States from 2004 to 2015

Nevada sports book winning percentage from Super Bowl bets in the U.S. 2004-2015





41

Average Super Bowl party spending of party host in the U.S. from 2010 to 2012 (in U.S. dollars)

Average spending on Super Bowl parties in the U.S. 2012

Note: United States; January 27 - 29, 2012; 1,000

Source: Visa Inc.; ID 249514



42

Price of official NFL Super Bowl XLVII packages 2013 (in U.S. dollars)*NFL Super Bowl XLVII price of ticket packages 2013





43

TV energy consumption when watching the Super Bowl compared with average monthly energy consumption in selected U.S. regions (in kilowatt hours)

Super Bowl on TV and energy consumption in three U.S. regions

Note: United States

Source: Various sources; ID 216337

Consumer & fan behaviorSuper Bowl - Statista Dossier

Consumer & fan behavior


45

Avid fans: Number of people who are very interested in the National Football League (NFL) in the United States (USA) from spring 2008 to spring 2015 (in millions)

People who are very interested in the NFL (USA), 2015

Note: United States; 18 years and older; approx. 204,000

Source: Nielsen Scarborough; ID 229020



46

Will you be watching the Super Bowl?Intention to watch the Super Bowl in Canada 2009-2014

Note: Canada

Source: Harris/Decima; ID 300139



47

How much do you plan on spending on Super Bowl Sunday?Planned average spending of U.S. consumers on Super Bowl Sunday 2015

Note: United States; 2011 to 2015 (January 6-13, 2015); ab 18 Jahre; 6,375




48

Do you plan to purchase any of the following for Super Bowl Sunday?*Planned purchases for Super Bowl Sunday XLIX 2015

Note: United States; January 6-13, 2015; 18 years and older; 6,375




49

Do you plan to throw or attend a Super Bowl party?Percentage of population planning to attend or throw a Super Bowl party 2015

Note: United States; January 6-13, 2015; 18 years and older; 6,375




50

Will you bet money on the Super Bowl?Super Bowl XLVI - betting money on the game

Note: United States; 01.31.2012; 18 years and older; 1,145

Source: Poll Position; ID 217117



51

When you watch the Super Bowl, what is the most important part for you?

Importance of Super Bowl components to TV viewers 2012-2015

Note: United States; January 6-13, 2015; 18 years and older; 6,375*; Respondents (plan to) watch the game


ReferencesSuper Bowl - Statista Dossier

References 53

Total revenue of all National Football League teams from 2001 to 2014 (in billion U.S. dollars)*

Source and methodology information

Source Statista; Forbes

Conducted by Forbes

Survey period 2001 to 2014

Region United States

Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Forbes

Publication date September 2015

Original source NFL Team Valuations

Website URL http://www.statista.com/statistics/193457/total-league-revenue-of-the-nfl-since-2005/

Total revenue of the National Football League 2014

Notes:

* Total revenue is calculated from team revenues.

References 54

National Football League average franchise value from 2000 to 2015 (in million U.S. dollars)


Source Forbes

Conducted by Forbes




Age group n.a.


Published by forbes.com


Original source Forbes.com

Website URL http://www.statista.com/statistics/193435/average-franchise-value-in-the-nfl-since-2000/

National Football League - average franchise value 2015

Notes:

n.a.

References 55

National Football League average per game attendance from 2008 to 2015


Source ESPN.com

Conducted by ESPN.com




Age group n.a.


Published by ESPN.com

Publication date January 2016

Original source espn.com

Website URL http://www.statista.com/statistics/249372/average-regular-season-attendance-in-the-nfl/

Average attendance in the National Football League 2015

Notes:

n.a.

References 56

Average Fan Cost Index* in the National Football League from 2006 to 2015 (in U.S. dollars)


Source TMR

Conducted by TMR




Age group n.a.


Published by TMR


Original source Fan Cost Index NFL 2015

Website URL http://www.statista.com/statistics/202598/nfl-average-fan-cost-index/

Average Fan Cost Index of NFL teams 2015

Notes:

* According to the source, the Fan Cost Index comprises the prices of four average-price tickets, two small draft beers, four small soft drinks, four regular-size hot dogs, parking for one hour, two game programs and two least-expensive, adult-size adjustable caps. Costs were determined by telephone calls with representatives of the teams, venues and concessionaires. Identical questions were asked in all interviews.

References 57

National Football League average ticket price from 2006 to 2015 (in U.S. dollars)*


Source TMR

Conducted by TMR




Age group n.a.


Published by TMR


Original source NFL Team Marketing Report 2015

Website URL http://www.statista.com/statistics/193425/average-ticket-price-in-the-nfl-since-2006/

Average ticket price National Football League games 2015

Notes:

* The average ticket price represents a weighted average of season ticket prices for general seating categories, determined by factoring in the tickets in each price range as a percentage of the total number of seats in each ballpark. Premium seating (tickets that come with at least one added amenity) are not included in the ticket average. Luxury suites are also excluded from the survey. Season-ticket pricing is used for any team that offers some or all tickets at lower prices for customers who buy season tickets.

References 58

Player salaries in the National Football League 2014/15 season (in million U.S. dollars), by team*


Source Forbes

Conducted by Forbes

Survey period 2015



Age group n.a.


Published by Forbes


Original source forbes.com

Website URL http://www.statista.com/statistics/240074/player-salaries-of-national-football-league-teams/

Player salaries in the NFL 2014/15 season, by team

Notes:

* Includes benefits and bonuses

References 59

Twitter followers of National Football League teams (in thousands), August 2015


Source Fan Page List

Conducted by Fan Page List

Survey period August 2015



Age group n.a.


Published by Fan Page List

Publication date August 2015

Original source fanpagelist.com

Website URL http://www.statista.com/statistics/240036/twitter-followers-of-national-football-league-teams/

NFL teams - number of Twitter followers 2015

Notes:

n.a.

References 60

Facebook fans of National Football League teams (in millions), August 2015


Source Fan Page List

Conducted by Fan Page List

Survey period August 8, 2015



Age group n.a.


Published by Fan Page List


Original source fanpagelist.com

Website URL http://www.statista.com/statistics/240028/facebook-fans-of-national-football-league-teams/

NFL teams - number of facebook fans 2015

Notes:

n.a.

References 61

Number of Super Bowls hosted by city from 1967 to 2016


Source nfl.com

Conducted by nfl.com




Age group n.a.


Published by nfl.com


Original source nfl.com

Website URL http://www.statista.com/statistics/266515/host-of-the-super-bowl-of-the-nfl-since-1967/

Hostcities of the National Football League Super Bowl 2016

Notes:

n.a.

References 62

Number of Super Bowls won by NFL team from 1967 to 2015*


Source nfl.com





Age group n.a.



Publication date February 2015

Original source nfl.com

Website URL http://www.statista.com/statistics/266516/number-of-super-bowl-wins-by-nfl-team/

National Football League: Super Bowl wins by team 2015

Notes:

* NFL championships prior to the inception of the Super Bowl are not included.

References 63

Number of conference championship game appearances of NFL teams (as of January 18, 2016)


Source Business Insider; ESPN.com


Survey period 2016



Age group n.a.





Website URL http://www.statista.com/statistics/215974/conference-championship-game-appearances-of-nfl-teams/

Number of conference championship game appearances of NFL teams 2016

Notes:

n.a.

References 64

NFL quarterbacks by number of career playoff wins all-time (as of January 24, 2016)


Source Business Insider; nfl.com; ESPN.com


Survey period 2016



Age group n.a.





Website URL http://www.statista.com/statistics/215972/nfl-quarterbacks-by-number-of-career-playoff-wins/

National Football League quarterbacks by number of career playoff wins 2016

Notes:

n.a.

References 65

Amount a player receives for playing in the NFL Super Bowl 2011-2020 (in 1,000 U.S. dollars)


Source nfl.com


Survey period 2011


Number of respondents 2163

Age group n.a.




Original source NFL Collective Bargaining Agreement, page 168

Website URL http://www.statista.com/statistics/206553/nfl-super-bowl-player-compensation/

Super Bowl - monetary compensation for players playing in the game 2011-2020

Notes:

n.a.

References 66

TV viewership of the Super Bowl in the United States from 1990 to 2015 (in millions)


Source Nielsen; TV by the Numbers; Sports Media Watch

Conducted by TV by the Numbers; Sports Media Watch




Age group n.a.


Published by TV by the Numbers; Sports Media Watch


Original source sportsmediawatch.com

Website URL http://www.statista.com/statistics/216526/super-bowl-us-tv-viewership/

Super Bowl TV viewership in the U.S. 2015

Notes:

n.a.

References 67

TV ratings of the Super Bowl in the United States from 1990 to 2015


Source TV by the Numbers; Sports Media Watch

Conducted by TV by the Numbers; Sports Media Watch




Age group n.a.


Published by TV by the Numbers; Sports Media Watch


Original source sportsmediawatch.com

Website URL http://www.statista.com/statistics/216538/super-bowl-us-tv-ratings/

Super Bowl TV ratings in the U.S. 2015

Notes:

n.a.

References 68

Share of affluent households among Super Bowl viewers from 2003 to 2013


Source Nielsen

Conducted by Nielsen




Age group n.a.

Special characteristics Households with annual income greater than 100,000 U.S. dollars

Published by Nielsen


Original source nielsen.com

Website URL http://www.statista.com/statistics/286395/super-bowl-share-of-affluent-viewers/

Super Bowl: share of affluent viewers 2003-2013

Notes:

n.a.

References 69

Super Bowl advertising spending from 2003 to 2015 (in million U.S. dollars)


Source Kantar Media

Conducted by Kantar Media




Age group n.a.


Published by Kantar Media


Original source kantarmedia.us

Website URL http://www.statista.com/statistics/251585/super-bowl-advertising-spending/

Super Bowl advertising spending 2003-2015

Notes:

Figures for the period 2003 to 2005 come from earlier Kantar Media releases.

References 70

Average cost of a 30-second TV commercial during the Super Bowl from 2008 to 2015 (in million U.S. dollars)


Source Kantar Media





Age group n.a.




Original source kantarmediana.com

Website URL http://www.statista.com/statistics/251598/average-cost-of-a-tv-commercial-during-the-super-bowl/

Average cost of a TV commercial during the Super Bowl 2008-2015

Notes:

Figures have been rounded. Figures for the period 2003 to 2005 come from earlier Kantar Media releases.

References 71

The most valuable Super Bowls based on advertising revenue (in million U.S. dollars)


Source Forbes

Conducted by Forbes

Survey period 2011



Age group n.a.


Published by Forbes



Website URL http://www.statista.com/statistics/217122/total-advertisement-revenue-of-super-bowls/

Super Bowls ranked by total advertising revenue 2012

Notes:

n.a.

References 72

Super Bowl average costs of a 30-second TV advertisement from 2002 to 2015 (in million U.S. dollars)*


Source Forbes





Age group n.a.


Published by Forbes



Website URL http://www.statista.com/statistics/217134/total-advertisement-revenue-of-super-bowls/

Average costs 30-second advertisement Super Bowl U.S. broadcast 2002-2015

Notes:

* Inflation-adjusted average cost of a 30-second ad spot.

References 73

Advertising spending of largest Super Bowl advertisers from 2006 to 2015 (in million U.S. dollars)


Source Kantar Media





Age group n.a.





Website URL http://www.statista.com/statistics/251578/largest-super-bowl-advertisers/

Largest Super Bowl advertisers 2006-2015

Notes:

n.a.

References 74

Number and length of network TV commercials in the Super Bowl from 2003 to 2015


Source Kantar Media





Age group n.a.





Website URL http://www.statista.com/statistics/251588/number-and-length-of-network-tv-commercials-in-the-super-bowl/

Number and length of network TV commercials in the Super Bowl 2003-2015

Notes:

n.a.

References 75

Leading Super Bowl TV commercials in 2014, by TV household rating


Source Kantar Media


Survey period February 3, 2014



Age group n.a.


Published by Kantar Media; Media Life Magazine


Original source medialifemagazine.com

Website URL http://www.statista.com/statistics/287986/super-bowl-tv-commercials-tv-ratings/

Highest rated Super Bowl TV commercials in 2014

Notes:

n.a.

References 76

Most memorable commercials of Super Bowl XLVIII in the United States as of February 2014


Source Nielsen


Survey period as of February 2014



Age group n.a.





Website URL http://www.statista.com/statistics/316348/memorable-commercials-super-bowl-usa/

Most memorable commercials of Super Bowl XLVIII in the U.S. 2014

Notes:

All Super Bowl ads were ranked on the percent of viewers who remembered both the ad's content and brand the day after real world exposure during the game, indexed versus the mean score of all 2014 Super Bowl ads. For example, with an ad index of 195, Budweiser's 'Hero's Welcome' ad was 1.95 times as memorable and well branded as the average 2014 Super Bowl ad.

References 77

Most likable commercials of Super Bowl XLVIII in the United States as of February 2014


Source Nielsen





Age group n.a.





Website URL http://www.statista.com/statistics/316478/likeable-commercials-super-bowl-usa/

Most likable commercials of Super Bowl XLVIII in the U.S. 2014

Notes:

The source provides the following explanation: "The Likability index was calculated by taking the Likability score (percent of ad and brand aware viewers who liked the as 'lot' or 'somewhat') and indexing versus the mean likability score of all 2014 Super Bowl ads. For example, with a Likability index of 140 RadioShack's 'The Phone Call' ad has proven to be 1.40 times as likable as the average 2014 Super Bowl ad."

References 78

Leading Super Bowl XLVIII commercials as of February 2014, by Twitter TV unique audience


Source Nielsen



Region Worldwide


Age group n.a.





Website URL http://www.statista.com/statistics/316486/twitter-commercials-super-bowl/

Leading Super Bowl XLVIII commercials 2014, by Twitter TV unique audience

Notes:

The source provides the following information: "Twitter TV activity was collected on a +/- three hour capture window around the linear airing time of the TV event. Brands include those that placed ads in the live TV event. Reach metrics (unique audience, impressions) were measured from when the Tweets were sent until the end of the broadcast day at 5 a.m. Data includes only those brands measured by TV Brand Effect."

References 79

Estimated Super Bowl related consumer spending in the U.S. from 2007 to 2015 (in billion U.S. dollars)*


Source National Retail Federation

Conducted by BIGinsight

Survey period 2007 to 2015 (January 6-13, 2015)


Number of respondents 6,375

Age group ab 18 Jahre


Published by National Retail Federation


Original source Consumer Intentions & Actions Survey January 2015

Website URL http://www.statista.com/statistics/217141/super-bowl-weekend-related-consumer-spending-in-the-us/

Estimated consumer spending related to the Super Bowl weekend 2015

Notes:

* Total extrapolation of U.S. adults 18+

References 80

Amount wagered on the Super Bowl in sports books in Nevada from 2004 to 2015 (in million U.S. dollars)


Source Nevada Gaming Control Board

Conducted by Nevada Gaming Control Board




Age group n.a.


Published by Nevada Gaming Control Board


Original source gaming.nv.gov

Website URL http://www.statista.com/statistics/271778/money-wagered-in-nevadas-sports-books-on-the-super-bowl/

Amount wagered on the Super Bowl in sports books in Nevada 2004-2015

Notes:

Figures have been rounded.

References 81

Nevada sports book winnings from the Super Bowl in the United States from 2004 to 2015 (in million U.S. dollars)







Age group n.a.





Website URL http://www.statista.com/statistics/252826/nevada-sports-book-winnings-from-the-super-bowl/

Nevada sports book winnings from the Super Bowl in the U.S. 2004-2015

Notes:

Figures have been rounded.

References 82

Nevada sports book winning percentage from Super Bowl bets in the United States from 2004 to 2015







Age group n.a.





Website URL http://www.statista.com/statistics/252829/winning-percentage-from-nevada-sports-books-regarding-super-bowl-bets/

Nevada sports book winning percentage from Super Bowl bets in the U.S. 2004-2015

Notes:

n.a.

References 83

Average Super Bowl party spending of party host in the U.S. from 2010 to 2012 (in U.S. dollars)


Source Visa Inc.

Conducted by GfK Roper OmniTel

Survey period January 27 - 29, 2012



Age group n.a.


Published by practicalmoneyskills.com


Original source Super Bowl Spending Survey 2012, page 2

Website URL http://www.statista.com/statistics/249514/super-bowl-party-average-spending-in-the-us/

Average spending on Super Bowl parties in the U.S. 2012

Notes:

n.a.

References 84

Price of official NFL Super Bowl XLVII packages 2013 (in U.S. dollars)*


Source nfl.com


Survey period 2013



Age group n.a.


Published by nflonlocation.net


Original source nflonlocation.net

Website URL http://www.statista.com/statistics/249510/ticket-packages-super-bowl-xlvii-new-orleans/

NFL Super Bowl XLVII price of ticket packages 2013

Notes:

* Averages were calculated from the given subcategories in the red, whte and bllue packages. All pricing is per person, 4-night stay (1.31.2013 - 2.4.2013): Single (1 guest, 1 room), Double (2 guests, 1 room), Gameday (does not include hotel). Each package includes ticket to the game (varying seating categories), accomodation and varying hospitality services and amenities.

References 85

TV energy consumption when watching the Super Bowl compared with average monthly energy consumption in selected U.S. regions (in kilowatt hours)


Source Various sources

Conducted by Various sources

Survey period n.a.



Age group n.a.


Published by General Electric


Original source visualization.geblogs.com

Website URL http://www.statista.com/statistics/216337/us-energy-consumption-whilst-viewing-super-bowl-on-tv/

Super Bowl on TV and energy consumption in three U.S. regions

Notes:

The source does not specify an accurate date of survey.

References 86

Avid fans: Number of people who are very interested in the National Football League (NFL) in the United States (USA) from spring 2008 to spring 2015 (in millions)


Source Nielsen Scarborough

Conducted by Nielsen Scarborough

Survey period Spring 2008 to spring 2015


Number of respondents approx. 204,000

Age group 18 years and older


Published by Nielsen Scarborough


Original source Nielsen Scarborough USA+, Release 1, 2015

Website URL http://www.statista.com/statistics/229020/people-who-are-very-interested-in-the-national-football-league-nfl-usa/

People who are very interested in the NFL (USA), 2015

Notes:

Base total population (18 years and older): spring 2015: 244.19 million autumn 2014: 242.98 million : spring 2014: 241.53 million autumn 2013: 240.09 million spring 2013: 238.56 million autumn 2012: 237.02 million spring 2012: 236.61 million autumn 2011: 236.2 million spring 2011: 235.02 million autumn 2010: 233.84 million spring 2010: 232.96 million autumn 2009: 232.08 million spring 2009: 230.98 million autumn 2008: 229.87 million spring 2008: 228.48 million The data have been rounded to provide a better understanding of the statistics.

References 87

Will you be watching the Super Bowl?


Source Harris/Decima

Conducted by Harris/Decima

Survey period 2014: January 23 and January 27, 2014

Region Canada

Number of respondents 2014: 1,010



Published by Harris/Decima


Original source harrisdecima.ca

Website URL http://www.statista.com/statistics/300139/intention-watch-super-bowl-canada/

Intention to watch the Super Bowl in Canada 2009-2014

Notes:

The timeline does not provide survey information for the period 2009 to 2013. No data for 2011 provided. The source does not provide information regarding the missing percentage points to 100 percent.

References 88

How much do you plan on spending on Super Bowl Sunday?



Conducted by Prosper Insights & Analytics

Survey period 2011 to 2015 (January 6-13, 2015)



Age group ab 18 Jahre





Website URL http://www.statista.com/statistics/251064/super-bowl-sunday-average-consumer-spending/

Planned average spending of U.S. consumers on Super Bowl Sunday 2015

Notes:

n.a.

References 89

Do you plan to purchase any of the following for Super Bowl Sunday?*




Survey period January 6-13, 2015








Website URL http://www.statista.com/statistics/251077/super-bowl-planned-consumer-purchases/

Planned purchases for Super Bowl Sunday XLIX 2015

Notes:

* Check all that apply

References 90

Do you plan to throw or attend a Super Bowl party?












Website URL http://www.statista.com/statistics/217156/super-bowl-parties-in-the-us/

Percentage of population planning to attend or throw a Super Bowl party 2015

Notes:

n.a.

References 91

Will you bet money on the Super Bowl?


Source Poll Position

Conducted by Majority Opinion Research

Survey period 01.31.2012





Published by Poll Position


Original source pollposition.com

Website URL http://www.statista.com/statistics/217117/favorite-parts-of-super-bowl-xlvi-broadcast/

Super Bowl XLVI - betting money on the game

Notes:

n.a.

References 92

When you watch the Super Bowl, what is the most important part for you?






Number of respondents 6,375*


Special characteristics Respondents (plan to) watch the game




Website URL http://www.statista.com/statistics/217153/most-important-part-of-the-super-bowl-for-viewers/

Importance of Super Bowl components to TV viewers 2012-2015

Notes:

* 75.4 percent of the respondents are 'planning to watch' the game and are taken into account in this statistic.

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