STATEGIC MANAGEMENTBBAD 495

• GEORGE T. POTTER LIBRARY

• “An investment in knowledge always pays the best interest”

» --Benjamin Franklin

Reference HoursMonday – Thursday 9:00am to 10:00pmFriday 9:00am to 5:00pm

Saturday 10:00am to 2:00pmSunday 2:00pm to 10:00pm

If you need help, please contact me:Irene Kuchta

Ext. 7577ikuchta@ramapo.edu

Or

Come to Reference Desk

Ready Reference (Kept behind the Reference Desk)

Market Share Reporter HF5410 M34 2004 A compilation of market share reports from periodical literature

Arranged by SIC CodesCompany Index begins on page 999 of v. I

World Market Share Reporter HF5410 W67A compilation of global market share data from periodical literature

Arranged by SIC CodesCompany Index begins on page 485

Industry Surveys HC106.6 S74 2004Information on industries. A good place to find your companies competitors

Reference

Corporate Affiliations HG4057 A217 2004 U.S. Private Companies v.6Listings for privately held companies with U.S. headquarters

Circulating

Doing Business in …K3826.4 D64Individual volumes by country

Library Homepage: http://library.ramapo.edu

To use databases:

From the Library’s Homepage choose Electronic Resources, thenResources by Subject – Business

General Business File is the place to begin

Select:

1. Advanced Search2. Company ProFiles3. Enter company name4. View the results5. Choose the parent company by

address or the citation with the largest # of employees

6. If there is a link to subsidiary information, you have picked the parent the company.

7. The column on the right links to articles on specific topics related to your company

8. Investment reports from brokerage houses. Since they do in depth research on companies, you sometimes find information not available elsewhere

1.Library Home Page : http://library.ramapo.edu/2.Electronic Resources : http://library.ramapo.edu/databases.htm3.Resources by Subject : Business 4.General Business File

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The bottom of the General Business File citation for each company contains basic information on the company including SIC (standard industry classification) codes and access to company website.

When you go to the company website, look for

Other Business databases:

Thomson One Banker Analytics: Best accessed with ticker symbol.

Tickers:

Dell DellValassis VCIDiageo DEO(ADR)LVMH not traded on US exchangesMicrosoft MSFT

To find company information in Thomson:Use the ticker symbolSelect Full Report for financials - Select Filings

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Other electronic resources:

International - CountryWatchMarketing – Gallup BrainHuman Resources –PsychArticles, Social Science AbstractsInformation Systems – ACM Digital Library