S TA R T U P P I V O T S V S A N T I P I V O T S

@LMALMANZA

– T H E L E A N S TA R T U P

“We missed the need to pivot even as it stared us in the face.”

Pivot is a course correction in

the definition of an startup, this

corrections are focused on

validate your customer, their

needs, your product, your

business model and your engine of growth.

H O W FA S T I C A N L E A R N A N D P I V O T ?

P I V O T B A S E D O N W H AT ?

T Y P E S O F P I V O T S

Z O O M I N

Z O O M O U T

C U S T O M E R S E G M E N T

C U S T O M E R N E E D S

P L AT F O R M

B U S I N E S S A R C H I T E C T U R E

VA L U E C A P T U R E

E N G I N E O F G R O W T H

C H A N N E L

T E C H N O L O G Y

A N T I P I V O T S

L A Z Y P I V O T

B L I N D P I V O T

A S S I S T E D B L I N D P I V O T

B U Z Z W O R D P I V O T

S TAT I S T I C A L LY S I G N I F I C A N T P I V O T

S U P E R S T I T I O U S P I V O T

H I P S T E R P I V O T

F R I E N D S & FA M I LY P I V O T

A B O U T. M E /L U I S M I G U E L A L M A N Z A

@ L M A L M A N Z A