startup leadership short

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Leadership without Organisation Perspectives on management and group dynamics of startups 19.11.2012 Oliver Holle, CEO Speedinvest

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Page 1: Startup leadership short

Leadership without Organisation Perspectives on management and group dynamics of startups 19.11.2012  Oliver  Holle,  CEO  Speedinvest  

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Startups  

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What  is  a  Startup?  

Designed  for  very  fast  growth  

Small  in  size  (2-­‐5  people)  

Recently  founded    

 

O"en,  not  always:    Technology  focus    Innova1on    Interna1onal    Young  founders  

Not  every  new  company  is  a  startup,  actually  most  are  not...  

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InnovaIon  &  Startups  

Not  every  startup  is  innovaIve!  

True  technology  innovaIon  is  the  exempIon,  not  the  norm  

ONen  translaIon  of  new  digital  business  models  in  new  sectors  /  industries  

Copy  cat  phenomenon  

Key  success  factor  speed  &  execuIon  

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Startup  Boom  16%  of  Stanford's  MBA  program  start  their  own  company,  up  3x  since  2009  (Fortune  Magazine)    

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Startup  Boom    

In  2003,  Google  was  a  five-­‐year-­‐old,  privately-­‐held  startup  and  Bear  Stearns  was  an  80-­‐year-­‐old  pillar  of  the  financial  sector.      Five  years  later,  Google  was  a  pillar  of  the  technical  economy  and  among  the  world’s  biggest  companies;  Bear  Stearns  had  ceased  to  exist.    The  comparaIve  appeal  of  the  two  sectors  has  dramaIcally  shiNed.  

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Costs  to  launch  an  Internet  Startup  

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The  Lean  Startup  Paradigma  

Extremly  short  Development  Cycles  

   “Minimum  Viable  Product”  

   Immediate  User  Feedback  

   Constant  IteraIon  &  Pivots  

   Metrics,  Metrics,  Metrics    

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The  New  Startup  Landscape  

 Startup    Factories  

 

 Acce-­‐  lerators  

^^  

 Super  Angels  

 

Professional  Support  Benchmarking  &  CompeIIon  Struktures  &  Processes  Rapid  Prototyping    

„Industrialisa2on  of  startup  szene“  

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The  Culture  of  Failure  

Startup  founders  are  "connoisseurs  of  failure,  experts  in  both  avoiding  it  and  living  with  it“    

                   Paul  Graham,  Ycombinator      

My  fund  is  a  "fail  factory"                        Dave  McClure,  500  Startups  

   

Top  Silicon  Valley  conference  =  FAILCON    

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Startups  -­‐  Risk  /  Reward  Profile    

Big  companies  aren’t  as  stable  as  you  think    

Big  companies  aren’t  loyal  to  employee    

Startups  that  have  financing  pay  premy  well    

When  you  join  a  startup,  you  are  also  joining  a  network    

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market salary

No salary

Low salary

Failure: try again

Back to normal job

Founder @ well funded startup

Equity kicker

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Startups  as  a  Career  Path  

For  most  people  I  know  who  join  or  start  companies,  the  primary  goal  is  not  to  get  rich.      It  is  to  work  on  something  they  love,  with  people  they  respect,  and  to  not  be  beholden  to  the  vagaries  of  the  market.    In  other  words,  to  be  independent.    

                         Paul  Graham  

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Leadership  in  Startups  

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What  makes  Founders  Tick?  

Status  Money  Interest  EmoIons  Quality  of  Life  

Is  it  different  from  the  rest?    

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Startup Universe

What  makes  Founders  Tick?  Is  it  different  from  the  rest?    

Status  Money  Interest  EmoIons  Quality  of  Life  

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Key  MoIvaIng  Factor  =  Immediateness  

Joint  results  

All  key  tasks  are  performed  by  the  group  

Extremly  short  feedback  cycles    

Clearly  visible  compeIIon  

Team  issues  are  direct,  immediate,  no  corporate  poliIcs    

 

Success  only  in  the  team,  no  individual  career  paths  

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ObservaIons  at  succesful  startups  

Immediateness  requires  authenIcity  

Lack  of  formal  hierarchy  requires  conInuous  jusIficaIon  of  leadership  role    

Joint  view  on  the  future  is  key    

„EmoIonal  Pressure“  instead  of  tracking  Ime  in  office  

Barriers  between  work  and  life  keep  blurring  

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What  Startup  Leaders  Offer  

I will watch out for you

I will make you rich

I have the vision

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What  Keeps  Teams  Together  

Trust & Commitment

"together through hell and beyond"

Cash: "my ticket to fame & fortune"

Interest: "Experts & Geeks united"

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Trust & Commitment

"together through hell and beyond"

Cash: "my ticket to fame

& fortune"

Interest: "Experts & Geeks united"

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Innovation Facts, Expertism Reputation Lack of felxibility Internal focus Market comes last

Commitment Flexibility Crisis resistant Team quality Tough Choices Internal focus

Professionalism Focus Market perspective

„Hired guns“ Lack of innovation Risk of breaking up

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Leadership  Dynamics  

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Startup  Lifecycle  

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Startup  Lifecycle  &  Team  Dynamics  

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Geeks

Friends

Cash

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Dynamics  in  Startups  

Never  equals,  always  leadership  roles  early  on  

People  choose  to  be  in  first  or  in  second  row  

Role  assignment  along  social  skills,  formal  skills  and  experience  

CEO  oNen  not  shareholder  #1    

Key  differenIaIon:  management  role  VS.  shareholder  

 

 

 

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We  will  rock  the  World!  

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Not  them...  Ycombinator Alumni broke

HTLM5 Guru Not very social

MBA Stanford Rich parents put in $50k

Excellent with people 1st time founder

Technical University Had idea, built prototype

Driven by solving problems No startup experience

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Not  them...  Ycombinator Alumni broke

HTLM5 Guru Not very social

MBA Stanford Rich parents put in $50k

Excellent with people 1st time founder

Technical University Had idea, built prototype

Driven by solving problems No startup experience

CTO 40%

CEO 40%

CxO 20%

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Not  them...  80h / week 10 other joboffers

Starts to look around

Put in another 50k No sales traction

No salary No girlfriend

Loves it

Happy that no one disturbs quest for solution

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Not  them...  Finally a salary and some

more Engineers!

YES! Reputation Coolness

Path to fame Mildly interested

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Not  them...  

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New role 2nd tier gone

Seen as „brain behind“ New Chief Architect

+ new CEO

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10% 5% 10%

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And this is just the beginning.....

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The  Deadly  Triangle  

Constant  change  &  insecurity  in  all  three  parameters  

EmoIons  and  personal  stakes  run  high  -­‐>  high  risk  of  escalaIon    

External  influences  increasingly  dominant:  market,  investors,  product  

Underlying  „cooperaIon  contracts“  will  change  over  Ime  

All  this  requires  enourmous  stress  resilience  for  founder/CEO   33

Team role Founder role

Relationship

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Leadership  Challenges  

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CooperaIon  contracts  change  with  Ime  (and  age  of  founder)  

High  level  of  unertainty  produces  enormous  stress  levels  

AcIve  &  reacIve  phases  require  different  types  of  leadership  skills    

Different  types  of  pressure  situaIons  require  different  levels  of  personal  discipline  

Keeping  emoIonal  Ies  with  all  stakeholders  is  key  

Required:  very  high  level  of  self  conficence,  bordering  to  ignorance/narcissm  while  keeping  flexible  in  mind  &  open  to  new  ways    -­‐  art  of  entrepreneurship  

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What  can  be  learned  from  startups?  

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Keep  units  small  

Keep  them  working,  let  them  fail  themselves  

Offer  incenIves  that  mamer  

AuthenIcity  &  Freedom  

Treat  them  as  counterparts,  not  as  resources  

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thanks!    Oliver  Holle,  CEO  Speedinvest  +4369913205532  [email protected]  Twimer:  @oholle  www.speedinvest.com