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4.1 T .. F .. www.unc.edu SOUTH BUILDING CAMPUS BOX CHAPEL HILL, NC - OFFICE OF THE CHANCELLOR Standard Letterhead The University of North Carolina at Chapel Hill Identity Standards Manual Size 8 1 /2" x 11" Signature letterhead size see page 7.2 Typography Address: Bembo Semibold, all caps, 6.25 pt. over 10 pt., tracking set at 20 in QuarkXpress Numbers and Web site: 7.25 pt., tracking set at 10 Numbers set in Expert Division, Department or Unit name: Bembo Extrabold, small caps, 8 pt. over 9 pt., tracking set at 24 in QuarkXpress Note: if department name is wider than measure width X, line must break. Color Signature: PMS ® 542 All other typography: Black Paper Stock Bright White Wove 24# Writing Electronic templates Electronic letterhead templates can be obtained by contacting Design Services at 919.962.7123. Because printer color varies, electronic versions may only be produced in black. All stationery items must adhere to the identity guidelines and can be ordered through Printing Services. Orders may be placed online at www.unc.edu/printing. 9p6 5p 7p 4p 2p6 3p 1p7 X

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Page 1: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.1

T ..

F ..

www.unc.edu

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

O F F I C E O F T H E

C H A NC E L L O R

Standard Letterhead

The University of North Carolina at Chapel Hill Identity Standards Manual

Size

8 1/2" x 11"

Signature

letterhead sizesee page 7.2

Typography

Address:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking setat 20 in QuarkXpress

Numbers and Web site:7.25 pt., tracking set at 10Numbers set in Expert

Division, Department or Unit name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at24 in QuarkXpress Note: ifdepartment name is wider thanmeasure width X, line must break.

Color

Signature: PMS® 542

All other typography: Black

Paper Stock

Bright White Wove24# Writing

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

9p65p

7p

4p

2p6 3p

1p7

X

Page 2: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

T ..

F ..

www.unc.edu

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

JAMES MOESER

Chancellor

O F F I C E O F T H E

C H A NC E L L O R

4.2Standard Letterhead, Personalized

The University of North Carolina at Chapel Hill Identity Standards Manual

All specifications are the same as for the standardletterhead, page 4.1

Additional Typography

Individual’s Name:Bembo Extrabold, all caps,6.25 pt. over 10 pt., tracking set at 20.

Title:Bembo Semibold Italic,7.25 pt. over 10 pt.,tracking set at 5

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

9p65p

7p

4p

2p6 3p

1p7

Page 3: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.3Letterhead with School Designation

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

T 919.962.3232F 919.966.1300www.kenan-flagler.unc.edu

CAMPUS BOX 3490MC COLL BUILDING

CHAPEL HILL, NC 27599-3490

The University of North Carolina at Chapel Hill Identity Standards Manual

9p65p5

7p9

4p

2p6 3p

1p7

Letterhead with one–line unit designation

Letterhead with two-line unit designation

9p65p5

7p

4p

Size

8 1/2" x 11"

Signature

letterhead sizesee page 7.4

Typography

School Designation:See page 2.4

University Name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at 24 in QuarkXpress, andBembo Extrabold Italic, 7 pt.over 9 pt., tracking set at 9

Address:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking set at 20

Numbers and Web site:7.25 pt., tracking set at 10Numbers set in Expert

ColorSignature: PMS® 542.

All other typography: Black

Paper Stock

Bright White Wove24# Writing

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Page 4: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

SCHOOL OF M E DICINE

G

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

T 919.966.1374F 919.966.6627www.med.unc.edu

DEPARTMENT OF SURGERY

DIVISION OF NEUROSURGERY

148 BURNETT-WOMACK BUILDING

CAMPUS BOX 7060CHAPEL HILL, NC 27599-7060

The University of North Carolina at Chapel Hill Identity Standards Manual

Letterhead with Multiple Designations

All specifications are the same as for the letterhead with school designation,page 4.3

Additional Typography

Department/Division Names:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking set at 20

Note: Long department or unitnames may insert a line of spacebetween the name and the addressas in inset above.

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

9p65p5

7p

4p

4.4

2p6 3p

1p7

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

T ..

F ..

www.unc.edu/depts/ed/rtsp

RESEARCH TRIANGLE

SCHOOLS PARTNERSHIP

PEABODY HALL

CAMPUS BOX

CHAPEL HILL -

1p7

1p7

Page 5: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.5

The University of North Carolina at Chapel Hill Identity Standards Manual

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

T ..

F ..

www.unc.edu/depts/ed/pcp

S C H O O L O F E D U CAT I O N

CENTER FOR MATHEMATICS

AND SCIENCE EDUCATION

PEABODY HALL

CAMPUS BOX

CHAPEL HILL, NC -

Letterhead with Multiple Designations (continued)

All specifications are the same as for the letterhead with school designation,page 4.3

Additional Typography

School Name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at24 in QuarkXpress

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

9p65p5

7p

4p

2p6 3p

1p7

1p7

Page 6: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

The University of North Carolina at Chapel Hill Identity Standards Manual

4.6Letterhead with School Designation, Personalized

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

T 919.962.3333F 919.962.4444www.kenan-flagler.unc.edu

CAMPUS BOX 3490MC COLL BUILDING

CHAPEL HILL, NC 27599-3490

JOHN D. KASARDA

Executive Director

FRANK HAWKINS KENAN INSTITUTE

OF PRIVATE ENTERPRISE

All specifications are the same as for the letterhead with school designation,page 4.3

Additional Typography

Individual’s Name:Bembo Extrabold, all caps,6.25 pt. over 10 pt., tracking set at 20.

Title:Bembo Semibold Italic,7.25 pt. over 10 pt.,tracking set at 5

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

9p65p5

7p9

4p

2p6 3p

1p7

1p7

Page 7: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

T 919.966.4161F 919.966.8623

125 MACNIDER BUILDING

CAMPUS BOX 7000CHAPEL HILL, NC 27599

4.7

Margins

Left: 1 5/8"Right: 11/4"Top: 2 1/4"Bottom: 1"

Color

typography:Black only.

Text

Garamond is a recommendedtext font, but other serif faces are also acceptable.Flush left text, ragged on right, 1 line space betweenparagraphs.

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

Letterhead,Word Processing Format

The University of North Carolina at Chapel Hill Identity Standards Manual

15/8 ” 11/4 ”

2 1/4 ”

1 ”

November 8, 2004

John Smith1234 South StreetLos Angeles, CA 90033

Dear John,

Umpteen irascible wart hogs perused five subways. Lorem ipsum tastes Darin. The wartogiogstowed two quite bourgeois tickets, but the lampstands annoyingly kiszel two jabberwockies.Schizophrenic diglium batman, because two ut wisi adminum venium, but mats auctionedwisi adminum venium, although ut wisi adminum venium.The partly esse valum dolat sitamat. Lorem Ipsom sit dlar amat the quixotic pawnbrokers, then lorem ipsum tastes Darin.Botulisms bought theduis vel sequitaros amos amatas.

Ut wisi adminum venium. The partly esse valum dolat sit amat.Umpteen irascible wart loremipsum perused five subvious. Lorem ipsum tasves Darin. The quite bourgeois tickets, but thelampstands diglium batman, because two ut wisi adminum venium, but mats auctioned wisiadminum venium, although ut wisi adminum venium. The partly esse valum dolat sit amat.Lorem Ipsom sit dlar amat the quixotic pawnbrokers, then lorem ipsum tastes Darin.Botulisms bought theduis vel sequitaros amos amatas.

Ut wisi adminum venium. The partly esse valum dolat sit amat. untangles two televisions, eventhough umpteen smpteen irascible wart hogs perused five subways. Lorem ipsum tastes Darin.The partly esse valum dolat sit amat. untangles two televisions, even though umpteen smpteenirascible wart hogs perused five subways. Lorem ipsum tastes Darin. Diglium ut wisi adminumvenium, but mats auctioned wisi adminum venium, although ut wisi adminum venium.Though partly esse valum dolat sit amat. Lorem Ipsom sit dlar amat the quixotic esse quam,then lorem ipsum tastes Darin. Botulisms theduis vel sequitaros amos amatas.

Sincerely,

Mary JonesSenior Vice President, Development

Page 8: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.8

Size

8 1/2" x 11"

Signature

letterhead sizesee page 7.2

Typography

Address:Bembo Semibold, all caps,6.75 pt. over 10 pt.,tracking set at 20 in QuarkXpress

Numbers and Web site:7.75 pt., tracking set at 10Numbers set in Expert

“News Release”:Franklin Gothic 17 pt.

Color

Signature: PMS® 542

All other typography: Black

Body Text

Garamond or Times arerecommended text fonts.left justified, ragged right,1 line space betweenparagraphs

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

News Release Form

The University of North Carolina at Chapel Hill Identity Standards Manual

9p6

14p9

7p

5p2p6 3p

1p7

Page 9: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.9Fax Cover Memo

Fax Cover Memo

Date/Time

To

Department

Organization

Fax number

Message

From

Return phone or fax

Number of pages including cover

T ..

F ..www.unc.edu/news

PITTSBORO STREET

CAMPUS BOX

CHAPEL HILL, NC -

N E W S S E RV I C E S

The University of North Carolina at Chapel Hill Identity Standards Manual

3p

2p4

2p8

9p6

5p

7p

Size

8 1/2" x 11"

Signature

letterhead sizesee page 7.2

Typography

Address:Bembo Semibold, 7.75 pt.over 11 pt., tracking set at 20 in QuarkXpress

Numbers and Web site:9 pt., tracking set at 10Numbers set in Expert

“Fax Cover Memo”:Franklin Gothic Book 17 pt.

Content typography:Franklin Gothic Book,8.75 pt.

Department Name:Bembo Extrabold, all caps9.5 pt. over 10 pt., tracking setat 24 in QuarkXpress

Electronic templates

Electronic letterhead templatescan be obtained by contactingDesign Services at 919.962.7123.Because printer color varies,electronic versions may only beproduced in black.

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

5p 2p6 3p

1p7

Page 10: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.10

O F F I C E O F

U N I V E R S I T Y R E L AT I O N S

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

Size

9 1/2" x 4 1/8"

commercial flap

Signature

size as shown

Typography

Address:Bembo Semibold, 6.25 pt.over 10 pt., tracking set at 20 in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Department Name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at 24 in QuarkXpress

Color

Signature: PMS® 542

All other typography:PMS® 542 or Black

Paper Stock

25% CottonBright White Wove24# Writing

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

#10 Envelopes

The University of North Carolina at Chapel Hill Identity Standards Manual

O F F I C E O F

U N I V E R S I T Y R E L AT I O N S

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

4p4

7p63p

6p8

1p7

Page 11: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.11

The University of North Carolina at Chapel Hill Identity Standards Manual

CAMPUS BOX 3490MCCOLL BUILDING

CHAPEL HILL, NC 27599-3490

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

Size

9 1/2" x 4 1/8"

commercial flap

Signature

letterhead sizesee page 7.3

Typography

School Designation:See page 2.4

University Name:Bembo Extrabold, small caps,8 pt. over 10 pt., tracking set at24, and Bembo ExtraboldItalic, 7 pt. over 10 pt., trackingset at 9 in QuarkXpress

Address:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking set at 20

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Color

Signature: PMS® 542

All other typography:PMS® 542 or Black

Paper Stock

25% CottonBright White Wove24# Writing

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

#10 Envelopes with School Designation

CAMPUS BOX 3490MCCOLL BUILDING

CHAPEL HILL, NC 27599-3490

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

4p4

7p63p5

6p8

17p

Page 12: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

NA M E L O R E M I P S U MTitle Goes Here, Vice Chancellor forMedical Affairs, CEO, UNC Health Care System

T ..

F ..

MACNIDER BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

[email protected]

4.12

Size

3 1/2" x 2"

Signature

minimum sizesee page 7.2

Typography

Individual’s Name:Bembo Extrabold, small caps,8.75 pt. over 9 pt.,tracking set at 24 inQuarkXpress

Title & Department:Bembo Semibold Italic,7.25 pt. over 9 pt.,tracking set at 5

If space permits, the title may be set Bembo SemiboldItalic, 8.25 pt. over 9 pt.,tracking set at 5

Address:Bembo Semibold, all caps,5.75 pt. over 9 pt., tracking set at 20

Numbers:7.5 pt., tracking set at 10Numbers set in Expert

Email/web address:6.75 pt., tracking set at 10Numbers set in Expert

Color

Signature: PMS® 542Spot color onlyNo Thermography or raised printing

All other typography: Black

Paper Stock

Bright White Wove80# Cover

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Standard Business Card (Preferred)

The University of North Carolina at Chapel Hill Identity Standards Manual

3p3

5p1p4

Business cards are shown actual size.

1p2

10p8

1p5

Standard business card

Page 13: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

O F F I C E O F U N I V E R S I T Y R E L AT I O N S

D I V I S I O N O F U N I V E R S I T Y A DVA N C E M E N T

NA N C Y DAV I SAssociate Vice Chancellor for University Relations

T ..

F ..

C ..

www.unc.edu

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

[email protected]

O F F I C E O F U N I V E R S I T Y R E L AT I O N S

D I V I S I O N O F U N I V E R S I T Y A DVA N C E M E N T

NA N C Y DAV I SAssociate Vice Chancellor for University Relations

T ..

F ..

C ..

www.unc.edu

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

[email protected]

4.13

The University of North Carolina at Chapel Hill Identity Standards Manual

3p3

5p1p4

1p2

10p8

3p3

5p1p4

1p

Size

3 1/2" x 2"

Signature

minimum sizesee page 7.2

Typography

Individual’s Name:Bembo Extrabold, small caps,8.75 pt. over 9 pt.,tracking set at 24 inQuarkXpress

Title & Department:Bembo Semibold Italic,7.25 pt. over 9 pt.,tracking set at 5

If space permits, the title may be set Bembo SemiboldItalic, 8.25 pt. over 9 pt.,tracking set at 5

College or Department Name:Bembo Extrabold, small caps,7.5 pt, tracking set at 24

Address:Bembo Semibold, all caps,5.75 pt. over 9 pt., tracking set at 20

Numbers:7.5 pt., tracking set at 10Numbers set in Expert

Email/web address:6.75 pt., tracking set at 10Numbers set in Expert

Color

Signature and College orDepartment Name:PMS® 542Spot color onlyNo Thermography or raised printing

Paper Stock

Bright White Wove80# Cover

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Standard Business Card with College and Department Names

Business cards are shown actual size.

Standard business card with college name Standard business card with multiple department names

T ..

F ..

MACNIDER BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

[email protected]

C O L L E G E O F A RT S A N D S C I E N C E S

NA M E L O R E M I P S U MDean

10p11

1p5 1p5

Page 14: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

1p

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

CAMPUS BOX

MCCOLL BUILDING

CHAPEL HILL, NC -

[email protected]

NA M E L O R E M I P S U MTitle Goes Here Domine Dirige Deus Viam

T ..

F ..

4.14

The University of North Carolina at Chapel Hill Identity Standards Manual

Size

3 1/2" x 2"

Signature

minimum sizesee page 7.4

Typography

School Designation:See page 2.4

University Name:Bembo Extrabold, small caps,7.5 pt. over 8.5 pt., tracking setat 24 in QuarkXpress, andBembo Bold Italic, 7 pt. over 9 pt., tracking set at 9

Individual’s Name:Bembo Extrabold, all caps,8.75 pt. over 9 pt.,tracking set at 24

Title & Department:Bembo Semibold Italic,7.25 pt. over 9 pt.,tracking set at 5

If space permits, the title may be set Bembo SemiboldItalic, 8.25 pt. over 9 pt.,tracking set at 5

College or Department Name:Bembo Extrabold, small caps,7.5 pt, tracking set at 24

Address:Bembo Semibold, all caps,5.75 pt. over 9 pt., tracking set at 20

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Email/web address:6.75 pt., tracking set at 10Numbers set in Expert

Color Signature and College orDepartment Name:PMS® 542Spot color onlyNo Thermography or raised printing

All other typography: Black

Paper Stock

Bright White Wove80# Cover

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

AlignmentThe full university nameshould be aligned flush leftwith the left edge of thetelephone and fax information.If this is not possible because of space constraints, thereshould be a minimum of 2p2separating the two.

Business Card with School Designation

4p61p4

3p9

1p2

Business cards are shown actual size.

10p8

Business card with school designation Business card with school designation and long address

1p2

4p61p4

1p2

10p8

T ..

F ..

www.unc.edu

MCGAVERN-GREENBURG HALL

CAMPUS BOX

CHAPEL HILL, NC -

[email protected]

S T E V E N Z E I S E LAssociate Dean for Research

p8

p8

3p9

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

2p2

Page 15: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

P L E A S E R E M E M B E R CA RO L I NA

I N YO U R E S TAT E P L A N S.

www.kenan-flagler.unc.edu

4.15

The University of North Carolina at Chapel Hill Identity Standards Manual

Size

3 1/2" x 2"

Typography

Mission Statement:Bembo Extrabold, small caps,7.5 pt. over 10 pt.,tracking set at 24 inQuarkXpress

Web site Address:Bembo Semibold Italic,7.25 pt.

Color

Signature and College orDepartment Name:PMS® 542Spot color only

All other typography:Knockout white

Paper Stock

Bright White Wove80# Cover

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Some departments may wish touse the back of business cardsfor special messages.And someuniversity employees, becauseof their multiple affiliations,may need to use the back ofthe business card to identifythose affiliations.

Business Card Back (Optional)

5p

Business cards are shown actual size.

5p9

8p3

Marketing statement and Web site

P ROT E C T I N G

against threats to health

E M P OW E R I N G

people to lead healthy lives

I M P ROV I N G

the quality of health services

P R E PA R I N G

leaders to advance health

Page 16: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.16

The University of North Carolina at Chapel Hill Identity Standards Manual

Monarch Letterhead

T ..

F ..

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

9p

7p

4p8

Size

7 1/4" x 10 1/2"

Signature

letterhead sizesee page 7.2

Typography

Address:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking setat 20 in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Color

Signature: PMS® 542

All other typography: Black

Paper Stock

25% CottonBright White Wove24# Writing

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

1p7

2p 2p6

Page 17: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.17

The University of North Carolina at Chapel Hill Identity Standards Manual

Monarch Letterhead, Personalized

O F F I C E O F

T H E C H A N C E L L O R

T ..

F ..

[email protected]

JAMES C. MOESER

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

9p

7p

4p8

All specifications are the same as for the monarchletterhead, page 4.16

Additional Typography

Office Name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at 24 in QuarkXpress

Individual’s Name:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking set at 20

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

1p7

2p 2p6

Page 18: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.18Monarch Letterhead, Departmental

The University of North Carolina at Chapel Hill Identity Standards Manual

O F F I C E O F U N I V E R S I T Y

A DVA N C E M E N T

T ..

F ..

www.advancement.unc.edu

UNIVERSITY RELATIONS

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

9p

7p

4p8

All specifications are the same as for the monarchletterhead, page 4.16

Additional Typography

Department Name:Bembo Extrabold, small caps,8 pt. over 9 pt., tracking set at 24 in QuarkXpress

Division Name:Bembo Semibold, all caps,6.25 pt. over 10 pt., tracking set at 20

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

1p7

2p 2p6

Page 19: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.19

Margins

Left: 1 1/2"Right: 3/4"Top: 2 1/4"Bottom: 1"

Text

Garamond Light8.75 pt. over 15 pt.flush left, ragged right,1 line space betweenparagraphs

Monarch Letterhead,Word Processing Format

The University of North Carolina at Chapel Hill Identity Standards Manual

1 1/2 ”

2 1/4 ”

1 ”

3/4 ”

Page 20: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.20

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

Size

7 1/2" x 3 7/8"

commercial flap

Signature

size as shown

Typography

Address:Bembo Semibold, 6.25 pt. over10 pt., tracking set at 20

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Color

Signature: PMS® 542

All other typography: Black

Paper Stock

25% CottonBright White Wove24# Writing

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Monarch Envelope

The University of North Carolina at Chapel Hill Identity Standards Manual

6p

6p

4p

2p

CAMPUS BOX 3490MCCOLL BUILDING

CHAPEL HILL, NC 27599-3490

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

6p

6p9

4p9

2p5

Page 21: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

OFFICE OF THE UNIVERSITY LIBRARIAN

DAVIS LIBRARY, CAMPUS BOX

CHAPEL HILL, NC -

4.21Mailing Label

The University of North Carolina at Chapel Hill Identity Standards Manual

4p4

6p2p

6p4

Size

4" x 3.25"(Avery standardlabel #5164)

Signature

size as shown

Typography

Address:Bembo Semibold, 6.25 pt.over 10 pt., tracking set at 20in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Department Name:Bembo Extrabold, small caps,8 pt. over 10 pt., tracking set at24 in QuarkXpress

Color

Signature: PMS® 542

All other typography: Black

Paper Stock

Bright White Wove (or similar)

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Label is shown actual size.

WILLIAM R. DAVIE

102 SOUTH BUILDING

CAMPUS BOX 6226

CHAPEL HILL, NC 27599-6226

Page 22: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.229" x 12" Envelope

The University of North Carolina at Chapel Hill Identity Standards Manual

103 SOUTH BUILDING

CAMPUS BOX 9100CHAPEL HILL, NC 27599-9100

WILLIAM R. DAVIE

102 SOUTH BUILDING

CAMPUS BOX 6226

CHAPEL HILL, NC 27599-6226

7p

9p65p

9p6

Size

12" x 9"

Signature

letterhead sizesee page 7.2

Typography

Address:Bembo Semibold, 6.25 pt.over 10 pt., tracking set at 20in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Color

University of North Carolina logomark: PMS® 542

All other typography: Black

Paper Stock

Bright White Wove

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Page 23: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

4.23Folding Invitation

The University of North Carolina at Chapel Hill Identity Standards Manual

Back

Size

Invitation:5 1/2" x 8 1/2"unfolded

Signature

minimum sizesee page 7.2

Typography

Bembo Semibold, 9 pt. over 20 pt., tracking set at 110 in QuarkXpress

ColorSignature: PMS® 542

Paper Stock

InvitationStrathmore25% CottonBright White Wove80# Cover

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

Front 2Logo is screened back

A S P E C I A L I N V I T A T I O N

Front 1Logo is blind embossed

Front 3Logo is screened back out of a solid color

A S P E C I A L

I N V I T A T I O N

Page 24: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

SOUTH BUILDING

CAMPUS BOX

CHAPEL HILL, NC -

4.245 1/2" Baronial Envelope for Invitation

The University of North Carolina at Chapel Hill Identity Standards Manual

Size

Envelope:5 3/4" x 4 3/8"baronial envelope

Signature

size as shown

Typography

Address:Bembo Semibold, 6.25 pt.over 10 pt., tracking set at 20in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

ColorSignature: PMS® 542

All other typography: Black

Paper Stock

EnvelopeStrathmore25% CottonBright White Wove24# Writing

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

6p2p

4p

6p

Page 25: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

The University of North Carolina at Chapel Hill Identity Standards Manual

4.25Memo Pads and Routing Slips

Size

Memo pad:5 1/4" x 8"

Routing slip:4 1/4" x 5 1/2"

Signature

Size as shown

Typography

Address:Bembo Semibold, 6.25 pt.over 10 pt., tracking set at 20in QuarkXpress

Numbers:7.25 pt., tracking set at 10Numbers set in Expert

Content typography:Franklin Gothic Book, 7 pt.

Color

Signature: PMS® 542

All other typography: Black

Paper Stock

20# Bright White Wove (or similar)

All stationery items must adhere to the identity guidelines and can be orderedthrough Printing Services.Orders may be placed online at www.unc.edu/printing.

5p9

4p6

Memo pads

Date

To

From

_____ handle as appropriate

_____ read and return

_____ read and circulate

_____ supply information

Comments:

_____ review and respond

_____ recommendation?

_____ your information

_____ as you requested

T 919.962.1365F 919.962.1647www.unc.edu

103 SOUTH BUILDING

CAMPUS BOX 9100CHAPEL HILL, NC 27599-9100

Routing slips

SCHOOL OF M E DICINE

G

Date

To

From

_____ handle as appropriate

_____ read and return

_____ read and circulate

_____ supply information

Comments:

_____ review and respond

_____ recommendation?

_____ your information

_____ as you requested

SCHOOL OF M E DICINE

G

148 BURNETT-WOMACK BUILDING

CAMPUS BOX 7060CHAPEL HILL, NC 27599-7060T 919.966.1374F 919.966.6627

T H E U N I V E R S I T Y

of N O RT H CA RO L I NA

at C H A P E L H I LL

Page 26: Standard Letterhead 4 - The University of North Carolina ... Letterhead,Personalized 4.2 The University of North Carolina at Chapel Hill Identity Standards Manual All specifications

Sample Applications

5.1 Signage5.2 Merchandising5.3 Application of Logo Mark to Publications5.4 Application of Logo Mark with Designation to Publications