sstrategictrategic driven retail design...dsw shoe warehouse •davis wince has helped the retailer...
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sstrategic driven retail designtrategic driven retail design
“Engaging design and on‐site branding drive effective architectural solutions for the retail & restaurant industries.”
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Presentation OverviewPresentation Overview
• Bridging the Gap Between Design & gImplementation
• Strategic Driven Retail Design
• Case Studies
• Davis Wince Process & Benefits
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“ d h ”
Before Design Rendering
“Bridging the Gap”
Davis Wince eliminates the “dropped ball”.
That is, we eliminate the disconnect between the designer and architect to deliver stores in the most efficient anddeliver stores in the most efficient and profitable manner possible.
After
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Strategic Driven DesignStrategic Driven Design• Define Strategic Goals• Space Planning• Merchandise Planning
Strategy and Goals
Space PlanningPost Occupancy Evaluation
• Visual Communications• Environmental Design• Lighting Design
Merchandise Planning
Construction Administration
• Architectural and Engineering Services
• Bidding & Procurement• Construction E i t lC t
The Davis WinceThe Davis WinceProcessProcess
Administration• Review and refinement
Environmental Design
Cost Containment
Lighting Design
Visual Communication
Design
Bidding & Construction Drawings
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Cost Effective Designg80% Of design intent can often be accomplished by spending less than 50% of the budgetthe budget.
Davis Wince is a single source resource. This allows us to bring projects in on‐time and on‐budget
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Client List
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Jittery Joe’s Coffee ShopsJittery Joe s Coffee Shops
• Full store design and architectural services for the Jittery Joe’s brand prototype store.
• Interior design maintains creative brand standards while allowing the flexibility to draw from each store’s local culture.
• Developed architectural process protocol and equipment standards for the brand.
• Davis Wince has completed 11 new locations for the growing franchise.
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DSW Shoe WarehouseDSW Shoe Warehouse
• Davis Wince has helped the retailer renovate and open dozens of stores featuring the brand’s new modern “destination” shopping experience. Our services include:
•Survey existing and new DSW locations.
•Prepare construction documents to roll out the new DSW retail design prototype nationwide.
• Manage revisions to the master prototype drawings.
•Develop new element detail and specification.
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Complete NutritionComplete Nutrition
• Complete Nutrition is an upscale nutritional supplement retail concept.
• Davis Wince provides Architectural and store rollout services, and is the Architect of Record for several planned locations in the Denver metropolitan area.
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Mellow MushroomMellow Mushroom
• Each location’s design is completely unique to the local community, while maintaining brand art standards.
• Davis Wince has completed two locations, and will be completing five to seven more over the next five years.
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In The Strategic Driven Design Process…
Is Strategically Developed•Strategy Briefing …………………………………………………………………………….to determine goals and constraints of the business
Means Your Business:
Is Efficiently Planned
Has Correctly Located Product
•Space Planning……………………………………………………………………………………to establish retail and operational circulation
•Merchandise Planning……………………………………………………………………………. locates departments, merchandise categories and focal points
Is Correctly Illuminated & Efficient
Feels Right to the Target Customer
locates departments, merchandise categories and focal points
•Environmental Design……………………………………………………………………………….. establishes the theme of the store to drive the Visual Communications
•Lighting Design……………………………………………………………………………………………… y
Is Intuitive to the Customer
I A t l D t d
enhances the merchandise, Environmental Design and Visual Communication
•Visual Communication Design……………………………………………………………………………to invite, inspire and inform the customer
•Bidding & Construction Documentation Is Accurately Documented
Is Within Established Budget
•Bidding & Construction Documentation………………………………………………………… so the project delivered is what was developed
•Cost Containment………………………………………………………………………………………through estimating throughout the process
Has Continued Refinement
Opens On Time•Construction Administration………………………………………………………………….. assures and on‐time opening with no interpretation.
•Post Occupancy Evaluation………………………………………………………………….evaluates the business for refinement moving forward
•Roll‐Out Services……………………………………………………………………………. assures continued quality, refinement and cost containment.
Has Brand Continuity
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Columbus, OH Office1466 Manning Parkway
Denver, CO Office1756 Platte St., Suite 100,
Powell, OH 43065tel 614 785.0505 fax 614 785.0202
Denver, CO 80202 tel 303 893.0505 fax 303 433.4988
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