spid one account, one identity - finans norge · spid – one account, one identity schibsted...
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EASY LOGIN – SECURE PAYMENTS
SPID
– ONE ACCOUNT, ONE IDENTITY
Schibsted Payment AS
Dag Wigum
CEO
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SMG experiences reduced user revenues on
print, while digital is growing too slow
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Gjennomsnittlig utvikling siste 4 kvartaler
Cooperation makes us stronger
Rolv Erik Ryssdal
CEO Schibsted Media Group ASA
” ”
Why SPiD?
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ITUNES INSIGHT – WHY A SUCCESS?
Quality products
Strong brand with credibility and trust
One account for all
Simple to:
Register
Logg in
Pay
Control over your purchases
Control over your products
It works!
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SCHIBSTED INSIGHT – WHERE ARE WE?
Attractive products
Strong brands with credibility
One account for all?
Simple to:
Register
Logg in
Pay
Control over your purchases
Control over your products
It works? ?
÷
÷
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Inspired by the best!
Simple login for all services (single sign-on).
Simple payment process for digital content on all devices
Simple and secure payment solution between buyer and seller on classifieds (P2P)
Consumer insight will give better products, relevant advertising and increased conversion
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Subscription Consumer profile 1-Click Payment
SPiD gives user friendly access to
Schibsted media services
Single sign on Mobile payment Vouchers
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EASY LOGIN – SECURE PAYMENTS
EASY LOGIN – SECURE PAYMENTS
MEDIA HOUSES –
CONVERSION ON FIRST TIME PAYMENT TRANSACTION
Compared to online shopping conversion – quite respectable
54.75%
MEDIA HOUSES –
CONVERSION ON TRANSACTIONS WITH CARD-ON-FILE
Getting a card-on-file significantly increases the chance of making a sale in our next customer contact.
94.69%
Conversion doubles with card on file
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Single sign on Consumer profile
SPiD provides userfriendly and secure
payment services for classifieds
P2P Payments Mobile payment Escrow Fraud prevention Vouchers 1-Click Payment
FINN –
TRANSACTION CONVERSION ON FIRST TIME VS STORED CARD
Showing the same levels as the best media houses.
53.17%
98.42%
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26.10.82
P2P
Build profile… ad behavior … and relations …
USER INSIGHT
Volunteered data Observed data Inferred data
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"Making your way in the world today takes everything you've got Taking a break from all your worries, sure would help a lot Wouldn't you like to get away? Sometimes you want to go Where everybody knows your name, and they're always glad you came. You wanna be where you can see, our troubles are all the same You wanna be where everybody knows Your name."
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GREAT PERSONAL SERVICE
Like the best hotels (tailors, hairdressers, shoemakers, bartenders) in the world
• We recognize you when you come in, and greet you by name
• We know your usual preferences, and make them available
• We also know you well enough to suggest new experiences
• We respect your privacy and act with integrity. We are discreet.
The power of personal service – at an affordable price
How can we make life easier for you?
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WE PROMISE -
• to tell you what we are storing,
• to tell you how we will use it
• and to tell you how you can influence this
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ALREADY ON THE WAY
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ALREADY ON THE WAY
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ALREADY ON THE WAY
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ALREADY ON THE WAY
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ALREADY ON THE WAY
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ALREADY ON THE WAY
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SPiD – how does it look after 22 months of operations?
Growth in sales of digital products in Norway/Sweden
+2.3 million registered users
+500T of these have a registered payment method for 1-Click
+3M card transaction this year
+2 MNOK in daily transaction value
+1 M logins daily
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EASY LOGIN – SECURE PAYMENTS