specialized units
DESCRIPTION
Specialized Units. Objectives of the session. What is a Specialized Unit and why to start it. When and how can I start SUs in my entity?. Brazilian Specialized Units GCP. Specialized Unit. City or Campus based entity Dependent of an LC Focus on 1 or 2 Exchange programs. - PowerPoint PPT PresentationTRANSCRIPT
Specialized Units
What is a Specialized Unit and why to start it
When and how can I start SUs in my entity?
Brazilian Specialized Units GCP
Objectives of the session
Specialized Unit
City or Campus based entity
Dependent of an LC
Focus on 1 or 2 Exchange programs
Results
Revenue Relevance
Why do organizations expand
How organizations expand
AI+MC
AI+MC+LC
AI+MC+LC+SU
Why Specialized Units?
Stay University based SU
Become City based SU
Become City based LC
The Future of any SU
Expanding your reach:
AIESEC AmbassadorFirst stage of an SU
First Approach
University salesSocial media
Physical promotion
Selected EP
Students Promotion
Social mediaPhysical promotion
Virtual Delivery
How to start
New market approach: university sales and
students promotion (OGCDP)
AIESEC ambassador selection
1st cycle virtual delivery
Reintegration
Specialized Unit
Who will lead every SU?
•Lack operational & strategic AIESEC knowledge
•Needs to be integrated into AIESEC’s culture
•Can easily loose drive to work
Challenges
Challenges faced with Non-AIESECers
•Why of AIESEC & SUs•Strategic & operational knowledge•Plan & timeline
SU summits
•Experienced member, leader or recent alumnus from the LC•Day to day communication•Supports in planning & implementation
SU coach
•LC meetings•Conferences attendance•Interns interaction
Communication channels
•Track different SUs•SUPs or SU coaches report to him
Have LCVP SUD
How to fix those challenges?
In small entities SUs could report to MC
Different reporting systems
In big entities SUs should report to LCs
In both cases an MC SU responsible is recommended e.g MC manager
Different LC reporting systems
SU StructureExample
SUVP TM SUVP Comm.SUVP OGCDP
SUP
SU Coach(from LC)
SUVP IGIP
MC managers
Re-integration!
Use SU as a framework
LC Expansions
Finance
You don’t need a finance VP
Simplicity!!
General considerations
SUs wanting to become LCs when they can’tUniversity RelationsConcrete time line & follow up planFinal responsibleOGX SUs interaction with LC internsFollow the expansion drivers
AIESEC in Brazil GCP
22
AIESEC in Maringá
2 Specialized Units
50% of GIPi results
Number of entities
What has changed?
Support Customization
Standardization
Time (more maturity)
Network consolidation
Conferences and CEED Programs
