SPEAKER: Marie-Veronique Bernard

DATE: 7 November 2019

INTRODUCTION

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HEAD OF HUMAN RESOURCES

Joined Basic-Fit in June 2018

Over 15 years experience in managing, coaching and advisory roles in Human Resources. A proven track record at adidas in developing efficient HR initiatives and aligning people strategies and business objectives.

🏃‍♀️ 🚴‍♀️ 🧘‍♀️

GOALS

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Support ambition and change management HR need to align on future strategy and quickly adapt to new business demands.

Rapid and efficient communication flow is critical for success.

Partner with existing operations In order to win, HR must continue to be presence on the ground and partner closely with the business.

HR will contribute to optimize current organizational structure.

Hire basic-fitters and make it fun to work at basic-fitAll employees should be proud to work for Basic-Fit and share the same values.

Working at a club should be a positive and rewarding experience.

Grow and retain talented peopleHR need to align on future strategy and quickly adapt to new business demands.

Rapid and efficient communication flow is critical for success.

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SO I DECIDED TO VISIT A FEW CLUBS AND MEET PEOPLE

WHY GOOD HR IS IMPORTANT?

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H(E) * H(M) = R

By:

Listening to our people

Acting

Changing

Doing it again

AN EXAMPLE OF AN HR PROJECT

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And againChanging

Listening Acting

WHAT DOES THAT LOOK LIKE?

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HOW HOST 2.0 IMPACTED OUR CLUBS?

Employees are always friendly and helpful! “

Employees of Basic-Fit Beetslaan are always hospitable

and are happy to chat with you. “

Great attitude and contact. I especially remember the friendly

employee who showed me around the gym when I first came.

He let me work out for free the first time. I found that amazing!

In addition, the contact and assistance with

staff are usually friendly and effective. “

They were really helpful in the beginning,

and they keep onbeing nice. “

Nice people who greet you nicely. “

Reduce employees turnover

Positive eNPS

Goals

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9

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Offer varied

career path

Employees must feel they can have a career at Basic-Fit

Ensure

succession

Top management and critical roles with clear plan

WHAT’S NEXT FOR OUR PEOPLE?