South Main Street Corridor - 2020

A PROPOSED GENERAL PLAN ELEMENT AMENDMENT

Proposed SMSC Plan Policy Summary

Highlights:• In March of 2019 at the direction of the City Council, the Planning

Commission began preparing a “revised element” for the South Main Street Corridor

• In addition to the “revised draft,” there are various other General Plan policies that are also being rewritten to establish a consistent message regarding the future vision for the corridor

• The SMSC Plan is being significantly reduced in the size/extent from it’s original adoption in 2008

Proposed SMSC Plan Policy Summary

Highlights Continued:• The “Form-based Design” Standards are being eliminated and being replaced with

“performance standards,” analogous to the adopted Parrish Lane Gateway Design Standards

• The prioritized “Mixed-Use” allowances or “residential incentives” for re-development are being jettisoned and replaced with a “local service commercial ” focus or priority

• A new conceptualized “Street Space” vision using the City Council’s previous adopted expectations of a “symmetrical ” use of park strips and sidewalks (along east/west sides of the street)

Proposed SMSC Plan Guiding Principles

Housing - Residential use may play a limited or accessory role on Main Street.

Commercial - Small business and local ownership is desirable.

Identity - Respect the local historic feel of our community while blending business and residential needs.

Proposed SMSC Plan Guiding Principles

Long Range Pledge - Collaborate to achieve consistency for a committed, realistic outcome.

Design - Encourage improvements to achieve a local historic feel through options and incentives.

Transportation - Balance local business and residential access needs with the through traffic of the corridor and Consider the safety of pedestrians and other users in the corridor.

Current SMSC Plan Corridor - Planning Area Segments -

• North Gateway Mixed Use District

• Civic/Cultural District

• City Center Main Street District

• Traditional Main Street District

• Residential Boulevard District

• Pages Lane Mixed Use District

Proposed SMSC Plan Corridor Planning Area Segments

• North Parrish Lane Gateway Area

• Civic/Cultural Area

• Traditional Main Street Area

Proposed SMSC Plan Expected Design Changes

Elimination of Form-based Design Expectations

A Form-Based Code is a means of regulatingland development to achieve a specific builtform. Form-Based Codes foster predictablebuilt results and a high-quality public realm byusing physical form as the organizing principle,with a lesser focus on land use, throughmunicipal regulations

New Proposed Performance Design Goals and Policies

A performance standard or goal-orientedstandard is to establish review parameters forproposed development projects. It requires anengaged level of discretionary activity on thepart of the supervising authority whenreviewing development proposals to determinecompliance with the expected design outcome

Proposed SMSC Plan Goals & Policy Highlights

Highlights:

• Maintaining the Local and Historic Character of Main Street

• Preserving and Encouraging Local Owner Investment of South Main Street Properties and Encouraging Partial Future Re-Development

• The Built Environment needs to visually resonate with the City’s localized Community Identity.

Proposed SMSC Plan Goals & Policy Highlights

Highlights Continued:• Enhance the Corridor’s Built Environment by Improving the Visual and

Functional Design of the Public Space and Establish a Design Relationship with Private Development

• Optional Component - Consider Future Residential as a Supplementary Allowable Use [e.g. limited to 1 to 3 dwellings per commercial lot depending on size]

Proposed SMSC Plan Built Environment Design Highlights

Highlights:• Symmetry of Park Strip and Sidewalks – Both sides with Four-foot (4’) Park Strip

& Six-foot (6’) sidewalks

• Up-grade the street pole lighting within the corridor & use of historical context low lighting fixtures along the corridor (e.g. bollard style)

• Improve the visual appeal of utility poles within the corridor (e.g. materials used, community banners, etc.)

Proposed SMSC Plan Built Environment Design Highlights

Highlights Continued:

• Encourage the use of Public Art along the corridor, OR Hanging Basket Plantings

• Require a consistent landscaped area fronting the public sidewalk system, as redevelopment takes place and screen parking areas if placed out front of the buildings

• Create a “street tree” standard balancing aesthetics with utility interference

Proposed SMSC Plan Built Environment Design Highlights

Highlights Continued:

• Context Sensitive Building Lighting – devise a historical appeal and reduce light splay to adjoining residential areas

• Continue to support the prohibition of free-standing pole styles signs –limit signing to monument style designs (see previous late 1990’s sign study)

• Create an “up-scale” business sign standards to reflect a local small-town visual appeal

Conceptual Corridor Design Elements and Ideas

• Corridor Entry Monuments

• Use of Community Banners

Conceptual Corridor Design Elements and Ideas

• Street Lighting Designs

• Street Addressing Poles

Conceptual Corridor Design Elements and Ideas

• Public Art

• Utility Pole Enhancement

END OF PRESENTATION

QUESTIONS