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Sony | Ci Media Cloud Platform AWS Media and Entertainment Cloud Symposium November 4, 2016

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Sony | Ci Media Cloud Platform

AWS Media and Entertainment Cloud SymposiumNovember 4, 2016

Connects Content, Teams, Facilities and Systems

Broadcast Facility, Post House, Vendors.

Traffic, Automation, OVP, MAM, etc.

Team NYCWorkspace

Automates and Simplifies Redundant Media Tasks

Validate

ExtractMetadata

TranscodeEncrypt

Index

Notify

CDN

Store &Archive

CaptionTransform

Ci Workspace gives you access every step

4

VideoReview for real time collaboration

5

RoughCut for fast ideation and storyboarding

6

MediaBoxes for secure preview and delivery

7

• 100’s Terabytes processed every month• Petabytes being managed• Millions of files• Thousands of users

Built on AWS natively for scale

October activity snapshot

• 500,000 files processed (audio, video, images)• 16,000 hours of video ingested• 31,000 hours of transcoded outputs• MediaBoxes viewed or downloaded by 135,000 people

Flexible usage options

Ci Workspace

Ci Platform

Cameras Your DAM/MAM

Different ways to archive

• Workspace

• Direct API Integration

• Import from S3– Aspera to S3– Snowball

Some examples

• Who: JV with Library of Congress/WGBH Archives

• What: 40,000 hours of broadcast content ingested into Ci and integrated with their customer portal

Multiple local television stations

• What: Locally acquired content is registered in local MAM and archived in Ci

• Traffic system restores and downloads content as needed via API

• Who: Motion Picture, Television, Digital Studio

• What: Built their next generation DAM on top of Ci. “Runner” used by all divisions of the company. Archived ~3PB of content with Ci.

Example customer’s digital media storage projections. Not including raw or master files.

0

2

4

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FY13 FY14 FY15 FY16 FY17 FY18

Storage (PB)

Storage (PB)

Growth Projections (2014)

Comparison of extending on premise infrastructure vs. using Ci on AWS

Cost Comparison (2014)

$-

$1,000,000.00

$2,000,000.00

$3,000,000.00

$4,000,000.00

$5,000,000.00

$6,000,000.00

$7,000,000.00

FY13 FY14 FY15 FY16 FY17 FY18

On PremCi/AWS

Comparison of extending on premise infrastructure vs. using Ci on AWS

Cost Comparison – 2 Yrs in

$-

$1,000,000.00

$2,000,000.00

$3,000,000.00

$4,000,000.00

$5,000,000.00

$6,000,000.00

$7,000,000.00

FY13 FY14 FY15 FY16 FY17 FY18

On PremCi/AWS

Summary

• Disaster Recovery archive is a great way to start• Proven way to reduce long term TCO for

archives• Understanding the restore volume is key• Ci enables simple use of AWS archive

capabilities while providing seamless access to your content

SONY is a registered trademark of Sony Corporation.Names of Sony products and services are the registered trademarks and/or trademarks of Sony Corporation or its Group companies.

Other company names and product names are registered trademarks and/or trademarks of the respective companies.