Conglomerate

Philosophy

Sony

Revolution

Tokyo telecommunication 2117 USD

Birth

Decentralization

3 major divisions

No budgetary

control

Company in a company

3

Norio Ohga

Integration Digital dream

kids

So-net R&D

$45 billion

4

Nobuyuki Idei

Hom

e net

wor

k

It

Net

wor

kC

ore

Tech

nol

ogy

Nobuyuki Idei

6

9/11

Great Defeat

Rivalry

Shocked Millennium

Age

Overhead and job

cutInnovation

Centralization

Employee coordinati

on

7

Sir Howard Stinger

Traditional differences

Conflicts

Batteries

VAIO dilemma

Employee commitment

Scarifies8

Challenges

PS-3 launch

Over budgeting

Public Announcement

9

Internal Rivalries

Restructuring expenses

2nd mover

Music players

Failures