solve your new problems: stop focusing on the old - richard mulholland - software ag
DESCRIPTION
Richard kicked off his career as a rock n roll roadie, operating lights for bands such as Iron Maiden and Def Leppard. From there he started SA's largest presentation firm, Missing Link and co-founded 21Tanks, SA's first perspective lab. Richard is a highly regarded speaker. When not addressing many of South Africa's top corporations, he guest lectures on courses for The Cape Graduate School of Business (GSB), and the Gordon Institute of Business Science (GIBS). As well as blogging on richmulholland.com, Richard is a columnist for Longevity and Destiny Man magazines. In this presentation, Richard challenges us to change how we think about innovation. Richard asserts that we have to stop trying to solve old problems. He say we must focus on solving new problems, because problems don't stand still... they evolve. This presentation was a keynote address at Software AG's 2014 Innovation Forum, held in Johannesburg, South Africa.TRANSCRIPT
![Page 1: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/1.jpg)
©2014 Software AG. All rights reserved.
www.richmulholland.com
@richmulholland
www.cultovation.com
Richard Mulholland Solve Your New Problems: Stop Focusing on the Old
![Page 2: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/2.jpg)
![Page 3: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/3.jpg)
VS.
![Page 4: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/4.jpg)
![Page 5: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/5.jpg)
Fighting yesterday’s war.
![Page 6: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/6.jpg)
Mind the gap!
![Page 7: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/7.jpg)
![Page 8: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/8.jpg)
![Page 9: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/9.jpg)
“We fall in love with a
solution, when what we
really need, is to
rekindle our love for
the problem.”
![Page 10: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/10.jpg)
The solution trap.
Solve
Problems
Refine
Solutions
Solve
New
Problems
$$$
The
trap
![Page 11: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/11.jpg)
![Page 12: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/12.jpg)
"Some look at
things that are,
and ask why. I
dream of things
that never were
and ask why
not."
- George Bernard Shaw
![Page 13: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/13.jpg)
![Page 14: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/14.jpg)
You
have to jump
curves!
Guy Kawasaki
“Rules for revolutionaries”
![Page 15: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/15.jpg)
![Page 16: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/16.jpg)
Ice farmers.
![Page 17: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/17.jpg)
Ice factories.
![Page 18: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/18.jpg)
Refrigeration
companies (PCs).
![Page 19: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/19.jpg)
![Page 20: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/20.jpg)
Bio technology.
![Page 21: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/21.jpg)
The next revolution?
![Page 22: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/22.jpg)
Mike McNamara.
![Page 23: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/23.jpg)
![Page 24: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/24.jpg)
![Page 25: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/25.jpg)
![Page 26: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/26.jpg)
![Page 27: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/27.jpg)
![Page 28: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/28.jpg)
![Page 29: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/29.jpg)
![Page 30: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/30.jpg)
Status Quo.
![Page 31: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/31.jpg)
4 wee things
- Fall in hate
![Page 32: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/32.jpg)
4 wee things
- Fall in hate
- Fight today’s war
![Page 33: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/33.jpg)
4 wee things
- Fall in hate
- Fight today’s war
- Slay legacies
![Page 34: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/34.jpg)
4 wee things
- Fall in hate
- Fight today’s war
- Slay legacies
- Jump curves
![Page 35: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/35.jpg)
|www.richmulholland.com | www.cultovation.com |
The people in the market for boring are spoiled for choice
twtr: @richmulholland
![Page 36: Solve Your New Problems: Stop Focusing on the Old - Richard Mulholland - Software AG](https://reader034.vdocuments.mx/reader034/viewer/2022052618/554c848db4c905203f8b4ff7/html5/thumbnails/36.jpg)