www.hughes.com

HughesON™ Wi-Fi Location Analytics™

SOLUTION

HughesON is a suite of innovative, Cloud-ready network and digital media solutions designed for the unique needs of distributed enterprises in industries such as retail, hospitality, and retail petroleum.

Customer behavior in your store has a clear pattern—but can you see it? With HughesON Location Analytics you can.

HughesON Location Analytics lets you tap into a river of invisible smartphone data and use it to supercharge your business. Our groundbreaking platform helps you see and even anticipate what your customers will do.

HughesON Location Analytics works by tracking customers’ mobile phones as they interact with your Wi-Fi networks. You can discretely monitor dwell times, count footfalls by the hour, and see Web browsing habits. With these incredibly powerful insights you can make smarter marketing decisions and boost revenue.

Wi-Fi tracking can tell you when a hot sales promotion causes a traffic surge. It can help you figure out what your busiest shopping day will be next month. And it can even show you which mobile apps customers use while in your store—and which competitors’ websites they surf.

The intelligence you get from HughesON Location Analytics helps you set the perfect staffing levels, measure turnout from your marketing campaigns, and better understand your competition.

Online retailers have used customer tracking for years to optimize sales. Now you can employ similar tactics to grow your brick-and-mortar bottom line.

Your customers’ behavior isn’t random. Are you ready to let HughesON Location Analytics show you what’s really happening in your store?

What you see might floor you.

www.hughes.com

HughesON Wi-Fi Location Analytics™

HughesON Guest Presence™

Gather data on every smartphone user who walks through your doors

Q Extremely accurate footfall and engagement counters. Monitor how many people visit and for how long, down to the second.

Q Entirely legal, perfectly secure. HughesON Location Analytics complies with all privacy laws and collects no user-identifiable personal data without consent.

Q Supports unlimited locations and brands. HughesON Location Analytics scales seamlessly to support national retailers with thousands of locations.

Q Measure your sales promotions. See which marketing investments actually bring in more store traffic.

Q Optimize your staffing level. See—and anticipate—store traffic for any hour of any day.

Q No guest Wi-Fi? No problem. Gather intelligence even if you don’t offer free guest Wi-Fi.

www.hughes.com

HughesON Wi-Fi Location Analytics™

HughesON Guest Insight™

Dive deep into customers who connect to your guest Wi-Fi

Q Record Web browsing activity. See which competitor website users visit while in your store. Stay ahead of price comparisons.

Q Capture contact information. Custom landing pages let you collect enhanced data, such as names and contact info, while users accept the Terms of Service to access your guest Wi-Fi.

Q Advertise promotions. Deliver targeted advertising and promotion alerts as soon as guests sign on.

Q Gather social media intelligence. Allowing social media logins gives you access to even deeper demographics to better understand your customers’ needs.

Q Watch customer flows in real-time. Custom heatmaps use your floor plan to show where customers go most.

Designed for You

Cutting edge customization puts you in control

Q Effortless Web-based dashboard. Dig into your stats 24/7 using any browser, anywhere in the world.

Q Focus on the data you care about most. A widgetized dashboard lets you put your most important metrics front and center.

Q Filter out staff smartphones. HughesON Location Analytics can optionally ignore staff activity and keep it from tainting your customer data.

Q Defeat MAC randomization. HughesON Location Analytics accurately accounts for smartphones that randomly change their MAC addresses.

Q Generate brilliant reports. Easily view granular data over any custom time frame or store aggregation. Use it alongside other KPIs to spot store performance trends fast.

Q Pricing scales with your business. Tiered pricing plans make Wi-Fi tracking accessible to enterprises and brands of every size.

www.hughes.com

HughesON Wi-Fi Location Analytics™

11717 Exploration LaneGermantown, MD 20876 USA

©2018 Hughes Network Systems, LLC. HUGHES is a registered trademark and HughesON is a trademark of Hughes Network Systems, LLC. All information is subject to change. All rights reserved. H60470 MAY 18

Explore your HughesON Wi-Fi Analytics tracking possibilities today by calling your Hughes Enterprise Strategist at 1.888.440.7126.

About Hughes

Hughes Network Systems, LLC (HUGHES) is the global leader in broadband satellite technology and services for home and office. Its flagship high-speed satellite Internet service is HughesNet®, the world’s largest satellite network with over 1.2 million residential and business customers across the Americas. For large enterprises and governments, the company’s HughesON™ managed network services provide complete connectivity solutions employing an optimized mix of satellite and terrestrial technologies. The JUPITER™ System is the world’s most widely deployed High-Throughput Satellite (HTS) platform, operating on more than 20 satellites by leading service providers, delivering a wide range of broadband enterprise, mobility and cellular backhaul applications. To date, Hughes has shipped over 7 million terminals to customers in over 100 countries, representing approximately 50 percent market share, and its technology is powering broadband services to aircraft around the world.

Headquartered outside Washington, D.C., in Germantown, Maryland, USA, Hughes operates sales and support offices worldwide, and is a wholly owned subsidiary of EchoStar® Corporation (NASDAQ: SATS), a premier global provider of satellite operations. For additional information about Hughes, please visit www.hughes.com and follow @Hughes_Corp on Twitter.

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