soluciones sostenibles
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Soluciones SosteniblesTRANSCRIPT
ERICSSON SUSTAINABLE SOLUTIONS
RLAM MARKET DEVELOPMENTPetteri Saarinen
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 2
our view on Sustainability & corporate responsibility (S&CR)
SUSTAINABILITY
COMMUNICATION FOR ALL
CLIMATE CHANGE
CORPORATE RESPONSABILITY
creating positive business impact with our technology and promoting latam sustainable development. The triple bottom line (people, profit, planet)
maintaining the necessary controls to minimize risks to the business and the brand and about being a good corporate citizen
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 3
ERICSSON ENABLING A LOW CARBON ECONOMY WITH SUSTAINABLE SOLUTIONS
TELCO
CLIMATE CHANGE
0,2%
Carbon Footprint
98%
Reductions
30%by 2011
15% CO2 savings
~ € 600b. by 2030
OTHER VERTICALS
~0%
CO2 EMISSION
10% by 2011
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 4
SOLUTIONS FOR TELCO VERTICAL
CLIMATE CHANGE
TELCO
TCO2 = TCO + CO2 EMISSIONCLIMATE CHANGE
Green site (e-site)Network power efficiency
Blade clusterManaged services
Shared sites & Operations Radio power savingsTower tubeTake Back
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 5
SOLUTIONS FOR OTHER VERTICALs
GOVERNMENT
UTILITIES
TRANSPORT
OIL & GAS
CLIMATE CHANGE
LOW CARBON ECONOMY SUSTAINABLE CITIESCLIMATE
CHANGECLIMATE CHANGE
CO2
Smart metering Smart grids
Smart Pipe Critical infra protection
Weather Info for all Mobile Survey Tool
Connected bus Mobile advertising
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 6
SOLUTIONS FOR OTHER VERTICALs COMMUNICATIONS FOR ALL
GOVERNMENT
DIGITAl & SMART CITIESCOMMUNICATION
FOR ALL
HEALTHCARE
GDP
Mobile Survey Tool
M-learning
Mobile Money
Mobile Market (ExcelMe)
Mobile advertising
Civil Warning (WIFA)
Infosms Alert (WIFA)
Ericsson Mobile Health
Dinamic Discount Solution
FEW example solutions
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 8
Smart metering (ECOMETER)
Focus Areas› Telecom operators
› Power distributors› Water companies› Traffic/Roads
› TV Broadcasters› Vending Machines
Overview› Measurement of detailed energy consuption
Provide control over bills for contracted shared sites
› Complement the product Ericsson BTS Powersaving
› Provide infra-structure for complete site asset management
› Compatible with smart systems for automation (smart grid)
SOLUTION
BACKCC
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 9
Weather info for all (wifa)
Focus Areas› Government applications to provide
weather service, broadcast alert and public safety
› Commercial applications and subscription for travellers and farmers
› Ericsson Mobile Positioning system for saving lives
› Infrastructure supports local business
Overview› Solution end-2-end compliant for GSM› Expose forecast data via Web, SMS and
WAP› Data is analysed and qualified by local
weather agency› Billing and Charging
Automatic Weather Station Automatic Weather Station
Automatic Weather Station
Centralised database
National Meteorological Instituation
Raw weather data pushed
Raw weather data pushed
exising weather product
Content provider – Farmers Helpline, support network
operator
SOLUTION
BACKCC
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 10
Mobile survey tool (mst)
Focus AreasResearch, evaluation, CRM, such as:› Education› Voting› Polls› Competitions› Loyalty rewards› Market surveys
Overview› Instant Survey Creation› Flexible and Secure› Easy Integration› Low Maintenance Hosted Service› Works on any Mobile device› Easy access regardless of account,
coverage, bearer or handset type
SOLUTION
BACKCA
BACKCC
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 11
CONNECTED BUS
Overview› Buses in Curitiba, Brazil connected via Ericsson
mobile broadband module
› Using electronic ticketing and fleet management systems, controllers access information & monitor their bus fleet
› By knowing routes, stops, speed, distance traveled, time of departure and arrival public transport is optimized
› Next Steps: Advertisement, Mobile Payment, Access to bus info via mobile, Security Cameras.
SOLUTION
Focus Areas› Bus Company› Municipalities› Mobile Operator
Transport companies will benefit from: › More precise fleet control› Quicker ticketing & boarding› Increased safety› Avoids ticket fraud
BACKCC
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 12
M-LEARNing
Focus Areas› Bridging the gap by networking schools
› Government or private initiatives
Overview› School Performance› Leadership & Governance
– Educator and Pupil Intervention & Training
– Curriculum Improvements and Assistance
– Coaching and Counselling
SOLUTION›Virtual Schools:–Distance Learning, Curriculum Sharing
–Online Teachers, Real time Q&A
–Online & Remote Collaboration:
›Teacher to Teacher–Pupil to Teacher, Pupil to Pupil
–Assistance & File Sharing
BACK
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 13
ERICSSON MOBILE HEALTH
Focus AreasTreatment› Chronically ill› Homecare
› Preventive checkups
Wellbeing› Wellness programs› Professional sports
Business› Pharmaceutical industry
Overview› Remote patient monitoring solution used for
measurement and transfer of medical parameters from patient to healthcare staff
› Measurements are taken at regular intervals or continuously and transferred over mobile networks to healthcare provider/doctor
› User friendly design for patients and healthcare professionals with reliable measurement transfer and data access
SOLUTION
Operator & EMH Back-end system
Web application for healthcare providers
EMH Patient Unit
Supported measurements:›ECG, ›spirometry, ›blood pressure, ›pulse rate, ›oxygen saturation
BACK
Ericsson Sustainable Solutions- RLAM | Ericsson Internal | © Ericsson AB 2011 | 2011-05-13 | Page 14
… some Reference cases
Brazil: Saude & Alegria Project with Vivo
Venezuela: Telesalud with Movistar
Brazil: Connected BUS with Vivo
Brazil: Ecometer with Vivo
Africa countries: Millenium Village with local operators and Earth Institute
Lake Victoria: Trial WIFA with partnership of various actors including , The World Meteorological Organization and World Bank
Brazil : MST for Belterra community with Vivo
Africa countries : MST for millennium village with Earth Institute