ppt0000001.ppt [sola lettura] - ehmamicrosoft powerpoint - ppt0000001.ppt [sola lettura] author:...
TRANSCRIPT
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Ted Teng
President & CEO
The Leading Hotels of the World, Ltd.
Keynote Address
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ProductProduct
CustomersCustomers
OwnersOwners
DistributionDistribution
THE FUTURE OF LUXURY HOTELS
• On the surface, luxury hotels will
appear to be extremely different.
• Underneath, the fundamentals will
not dramatically change.
• After all, “the more things change,
the more they stay the same.”
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CustomersCustomers
OwnersOwners
DistributionDistribution
THE FUTURE OF LUXURY HOTELS
• Comfort and Convenience
• Safety
• Stay in Communications
• Entertainment
• Meals and Refreshments
ProductProduct
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COMFORT AND CONVENIENCE
Then
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COMFORT AND CONVENIENCE
Now
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COMFORT AND CONVENIENCE
Location Then
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COMFORT AND CONVENIENCE
Location Now
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Hotel designs follow
residences and offices
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SAFETY
Then
• Electronic door locks
• In-room safe
• Fire life safety
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SAFETY
Now
• NFC (Near Field
Communications)
• RFID (Radio Frequency
Identification)
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STAY IN COMMUNICATIONS
Then
• Place to place
⁻ Front office message boxes
⁻ Telephone with red message
lights
⁻ Fax machine in room
⁻ Hotel cordless phones
Now
• Device to device
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ENTERTAINMENT
Then Now
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CUSTOMERS
There will always be a
segment of customers
coming from emerging
markets or new
wealth.
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ProductProduct
OwnersOwners
DistributionDistribution
THE FUTURE OF LUXURY HOTELS
CustomersCustomers
• 1928 38 Hotels Band Together
• 1970’s Middle East
• 1980’s Japanese
• 1990’s Russians
• 2000’s Middle East
• 2010’s Brazilians
• 2020’s Chinese?
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CustomersCustomers
THE FUTURE OF LUXURY HOTELS
ProductProduct
DistributionDistribution
There will always be hotel
owners looking to support other
businesses or interests in high
profile investments.OwnersOwners
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THE FUTURE OF LUXURY HOTELS
Then
�Insurance companies
�Airlines
�Mixed Use RE
development
Then
�Insurance companies
�Airlines
�Mixed Use RE
development
Now
�New wealth
�Celebrities
�Middle East oil
�Japanese auto and
electronic industry
�Russian
�Chinese
Now
�New wealth
�Celebrities
�Middle East oil
�Japanese auto and
electronic industry
�Russian
�Chinese
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OwnersOwners
THE FUTURE OF LUXURY HOTELS
CustomersCustomers
ProductProduct• Mail
• Telegraph
• Holidex
• GDS
• Internet
DistributionDistribution
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DISTRIBUTION
Tasks for Improving Room
Reservations
1.Letting consumers know
what we have to offer
2.Confirming dates, space
and rates
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LUXURY
• Never static
• Luxury today,
standard
tomorrow
• Leads the way to
higher standards
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LUXURY
What we want and
don’t have enough of
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LUXURY
Luxury is about how
they feel about
themselves when
they are consuming
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Luxury is the very best “1%”Luxury is the very best “1%”
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Luxury is the unexpected.Luxury is the unexpected.
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When we don’t have anything,
we want what other people have.
When we have what we need,
we want what no one else has.
When we don’t have anything,
we want what other people have.
When we have what we need,
we want what no one else has.
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To see the luxury of the future,
look to the fundamentals of luxury of
the present and past.
Apply the future technologies to these
fundamentals.
To see the luxury of the future,
look to the fundamentals of luxury of
the present and past.
Apply the future technologies to these
fundamentals.
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