softline company profile 2012

Dear colleagues, partners, and friends!

The most important part of our policy

Services | Software | Cloud

Let's come together!

+7 (495) 232-00-23 | 8-800-100-00-23 | [email protected] | www.softline.ru

Services | Software | Cloud2

We have been helping our clients

We have a good understanding

technological tasks

From our point of view

5 reasons to go hand in hand

We are open for dialogue

We are perfectly familiar with IT market,

Services | Software | Cloud 3

We always have interesting offers



For enterprises

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-

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For small and medium businesses


For academic and non-profit organizations

For public sector organizations

We offer every type of software and all IT services



Licensing and software delivery

StorageDatabase

NetworkSecurity

DesktopBackup

Industry and production

Oil and gas industry

Government and public sector organizations

Public health service, education, academic institutions

Media and telecommunications

Finances, banking and insurance

Commerce and FMCG

IT services

IT-INFRASTRUCTURE

CAD, GIS, mathematical suites etc.


We live in a rapidly changing world

that requires to adjust to new requirements of clients, partners and the market every day.

Solutions

Softline is a beneficial partner,


Service | Software | Cloud8

we possess all-round multivendor

expertise, reliability and

trustworthiness

Vendors about Softline

Clients about Softline

Softline is one of Microsoft’s largest partners. I would like to note the company’s active involvement in business development in sales, marketing, creating solution centers and increasing presence in various regions of our country. We also intensively cooperate in joint social projects such as educational ones.

Symantec and Softline have been working together for more than 6 years and I consider this cooperation to be successful. During these years we have jointly achieved major success, which is proved by sales volumes, marketing and education — Softline has an authorized education center for Symantec solutions and the highest status in our partner programme (Symantec Platinum Partner).

Softline is not just one of our largest resellers, but also a strategic partner in the development of civilized and efficient legal software market. Together with our Softline colleagues we promote products and technologies, launch educational programmes and convince Russian people to use legal software.

Nikolay Pryanishnikov, Microsoft, Chief Executive Officer in Russia

Investbank has chosen Softline as software supplier, because Softline has the Gold Microsoft partner status and possesses rich experience in building IT infrastructure.

Andrey Lamskov, Investbank, Information Technology Department Director

One of Softline competitive advantages is the ability to purchase exotic software that is very difficult to find in Russia.

Sergey Semenov, Video International, Deputy IT Director for Technologies and Processes

Alyona Rezvanova, Symantec, Director of the Partner Relations Department in Russia and the CIS

Aleksandr Potapov, Adobe Systems, Head of Representative Office in Russia and the CIS

LEADERSHIP CLIENT-FOCUSED APPROACH EN

ERGY & IN

NO

VATION

CORP

ORA

TE S

OCI

AL

RESP

ON

SIBI

LITY

Marketing

R

&D

Softline

& INTEGRITY

Support & maintenance

RELIABILITY, STABILITY

EFFICIENCY & RESULT-ORIENTED

MOTIVATION

Softline — information technologies from A to Z

Service | Software | Cloud 9

We are recommended

Clients return to us

SERVICES

SOFTWARE

CLOUD

Products and solutions from 3000+ vendors

We are trusted

More than 100,000 clients worldwide

Softline is always within your reach


Services |Software | Cloud10

and speaks the same language with you

Technologies unite people and remove borders, and from our point of view this is beautiful. That’s why we conduct business in 23 countries and 65 countries of the world. You can be sure that at every our branch office you will receive:

Business principles

MOSCOW

MURMANSK

YAROSLAVL

ULYANOVSKSAMARAPENZA

VORONEZHBELGOROD

KHARKOVCHISINAU ODESSA

BUCHAREST

VITEBSKKALININGRAD MINSKBREST

KIEV

PERMSURGUT

YEKATERINBURG

NABEREZHNYE CHELNY

TYUMENKAZAN

UFAORENBURG

CHELYABINSK

SARATOV

AKTOBEVOLGOGRAD

ROSTOV-ON-DONSTAVROPOL

KRASNODARSTAMBUL

ANKARA

CARACAS

BOGOTA

LIMA

BUENOS ARIES

EREVAN

TBILISIBAKU

ASHGABAT DUSHANBE

HANOI

VIENTIANE

PNOMPENH

HO CHI MINH

KUALA LUMPUR

TASHKENT BISHKEK

ALMATY

KARAGANDA

ASTANABARNAUL IRKUTSK

ULAN-BATOR KHABAROVSK

VLADIVOSTOK

KEMEROVOTOMSK

KRASNOYARSKNOVOSIBIRSKOMSK

IZHEVSK

GOMEL

NIZHNIYNOVGORODST.PETERSBURG

ARCHANGELSKSYKTYVKAR

Softline in Russia and worldwide


Countries and cities,

regional presence

growth 2000–2012

Sales growth, millions of USD

actual and forecasted

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012F 2013F 2014F

5 10 17 28 45 98292

364290

456600

840

1134

1474

Business principles

Reliability, stability and integrity Honest and trust-based partnership with clients, partners and employees. The IT market is a long-term relationship market.

MarketingAn active marketing position. Focus on the needs of our customers.

Efficiency and motivation Best personal growth opportunities for efficient employees.

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

1 1 2 2 3 4 3 4 49 6

148 10

13 1621 23

19

32

5053

63 65 65

23

Microsoft solutions



Microsoft solution centers in Russia

Our Microsoft offers

http://mscenter.softline.ru | [email protected]

Roman Romantsov

Our clients

Public sector organizations: RUSNANO, Accounts Chamber of the Russian Federation, Ministry of Communications and Mass Media of the Russian Federation, Ministry of Defense of the Russian Federation, Ministry of Healthcare and Social Development of the Russian Federation, Ministry of Education and Science of the Russian Federation, Constitutional Court of the Russian Federation, Rosoboronexport, Skolkovo, The Voice Of Russia, Federal State Unitary Enterprise "The General Radio Frequency Center", Ministry of Energy of the Russian Federation, Voentelecom, Federal State Unitary Enterprise "MMPP "Salut", The Smolensk City Administration, The Ivanovo City Adminstration, Federal State Unitary Enterprise "Center of Sports Training for Russian National Teams", Russian Housing Development Foundation, Federal State Budget Institution "Research Center for Obstetrics, Gynecology and Perinatology", Burnazyan State Medical Biophysical Center.Banks and financial organizations: The Central Bank of the Russian Federation, SOGAZ Insurance, Russian Standard Bank, NOMOS Bank, ATON, VTB Insurance, Barclays Bank Russia, Gazprombank, Renaissance Capital, Gazinvestbank, Banca Intesa, Conversbank, RosEvroBank, Progress Bank, Ak Bars Bank, Gefest Bank.Industries: RUSAL, Severstal, Gazprom Underground Gas Storage Facilities, Gazprom Dobycha Shelf, E.ON Russia (OGK-4), Naryanmarneftegaz LLC (Joint Venture of "LUKOIL" JSC and "ConocoPhillips"), Mondi Syktyvkar, Akrikhin, JSC Kamchatskenergo, Integra Management.Telecommunication companies, mass media, entertainment industry: MegaFon, Mobile TeleSystems, TELE2 Russia, RTcomm.ru (ROSTELECOM company group), Russian Television and Radio Broadcasting Network, All-Russia State Television and Radio Broadcasting Company, СТС Media, "Gazprom-Media Holding" (NTV, TNT television companies, NTV Plus satellite television company, RuTube), "ProfMedia".Retail and services companies, FMCG: Baltika Breweries, Wimm-Bill-Dann, Unimilk, Leroy Merlin East, Victoria Company Group, ROLF Group, AVTOMIR, Nezavisimost Group, SABMiller RUS, Deloitte, BDO ("BDO Unicon"), Rigla, CentrObuv, Eldorado, Auchan, Kaspersky Lab, Istok, Hyundai Motor CIS, Xerox, Rosinter Restaurants Holding.

We offer every client the most complete solution for his tasks, depending on his business demands and industry specifics. Up to the present moment our specialists have implemented more than 400 successful projects, and we still perform support and new functional capability introduction in more than 50 of them.

Softline, Director of Microsoft Solutions Department


Clients about Softline

Last year we implemented a corporate portal powered by Microsoft SharePoint Server 2010 platform. This project is an important part of the "electronic government" programme for local government authorities. It is directly connected with the processes of information technology promotion. During the project implementation specialists of Microsoft Solutions Department of Softline have proved their highprofessionalism, ability to solve complex tasks emerging during the process and to give quick response to our requests. This is the reason why we continue our cooperation with Softline.

Larisa Kosterina, the Ivanovo City Administration, Head of the Information Resources Department

Sergey Rodionov, SOGAZ JSC, Head of the Corporate Information System Project Management Department

The main project objective was to raise the quality of information services used by SOGAZ Insurance Group, increasing their efficiency and reducing labor expenses necessary for their delivery, as well as simplifying interaction between employees through building united informa-tion environment with single entry point. Corporate portal built using Microsoft SharePoint has become the platform on which we have managed to achieve our objectives. Joint work experience has proved that Softline is a reliable and responsible partner that works in compli-ance with high professional standards. Next year we are planning to continue developing our portal with Softline project group.

Igor Vishnivetskiy, FFE "Capital Construction Office of the Ministry of Defence of the Russian Federation", Chief Executive Officer

Softline has been the partner of Federal Fiscal Enterprise "Capital Construction Office of the Ministry of Defence of the Russian Federation" for several years, delivering software and implementing IT solutions. Currently we collaborate with Softline specialists on the project of moderni-zation of Microsoft-based IT infrastructure, aiming to increase its reliability and fault-tolerance. Many years of professional experience and advanced competences guarantee the high quality of the project, and that’s why we can recommend Softline as a reliable partner in informa-tion technologies.

Softline has been delivering us software for many years. Last year we successfully completed several important projects related to building and modernization of IT infrastructure based on Microsoft technologies, including migration of our corporate website to the SharePoint platform. Despite the complexity of the projects and work scopes, experience and competence of the Microsoft Solutions Department specialists from Softline enables fulfilling the objectives in compliance with high quality standards and in a timely manner, providing solid ground for further collaboration. Now we carry out a project of System Center products implementation; in addition to that Softline specialists are performing all-round support for our corporate portal.

Oleg Kapitulov, E.ON Russia, Deputy General Director for Information Technologies

Virtualization



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http://virtual.softline.ru | [email protected]

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Aleksandr Vasilenko,

Sergey Pozdnyakov,

Vasiliy Malanin,

Our clients

Information security


Services | Software | Cloud16 http://security.softline.ru | [email protected]

According to the results of the survey conducted by CNews


Sergey Sitnikov,

Vladimir Ulyanovsky,

Oksana Polyakova,

Igor Popov,

Management Systems (ISMS) Information security audit -

Specialized systems and applications protection

Networking solutions


Services | Software | Cloud18 http://www.softline.ru | [email protected]

Hardware solutions


http://hw.softline.ru | [email protected]

CAD and GIS


Services | Software | Cloud20 http://cad.softline.ru | [email protected]

Rimma Zozina Oleg Mitrofanov


Aleksandr Petrov

Khabarovsk Shipyard, Head of IT Service

Maksim Sopyryaev

Samara Water Supplies, Chief Engineer

Technologies

3D object scanning technology

Rapid prototyping

Cloud CAE

Quest Solutions


Services | Software | Cloud22 http://quest.softline.ru | [email protected]

IBM software solutions


http://store.softline.ru/ibm | [email protected]

Graphics Software


Services | Software | Cloud24 www.softline.ru | [email protected]

It is impossible to imagine present-day world without Adobe Systems

Oracle solutions



Services | Software | Cloud26 www.softline.ru | [email protected]

Online communications and collaboration

Our services Our partners

Business Intelligence systems


[email protected]

Our partners

Holcim (Rus), Head of the Business Intelligence and Sales Support Department

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Oracle

SAS

SAP solutions


Services | Software | Cloud28 http://www.softline-erp.ru | [email protected]

SAP BusinessObjects

SAP Business All-in-One

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Microsoft Dynamics CRM solutions implementation


http://www.mscrm.ru | [email protected]

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Technical support, IT outsourcing and outstaffing


Services | Software | Cloud30 http://support.softline.ru | [email protected]

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AlfaStrakhovanie OJSC, IT director

Valerii Ul’ko

Olga Gubina

Andrei Pedorenko

IT outsourcing

CUSTOMER

OUTSOURCINGOUTSTAFFING

Business obec

ve

soluon

Software Asset Management


Services | Software | Cloud32 http://services.softline.ru/sam-audit | [email protected]


of Russian Railways OJSC, IT Department Manager

Our team Artem Ovchinnikov

Aleksandr Aushev

Web development


Services | Software | Cloud34 http://services.softline.ru/webdev | [email protected]


2. Project concept engineering

Softline Education


Services | Software | Cloud36 http://edu.softline.ru | [email protected]


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Electronic software distribution

Corporate license online store store.softline.ru


Services | Software | Cloud38 http://store.softline.ru | [email protected]

Allsoft online store

Maintenance of online stores on vendor websites

http://store.softline.ru | [email protected] +7(495) 232-0060, 8-800-200-0860 (free of charge within Russia)

http://allsoft.ru | [email protected]+7 (495) 937-01-50, 8-800-200-22-33 (free of charge within Russia)

processing of orders in a free format)

- free-of-charge technical support for customers.

B2B online store B2C online store


http://isp.allsoft.ru | [email protected] subscription

Project structure

-1.

2. 3.

In

tera

on

Le a roceures,

nancia

ca cu aons

Marke n , PR


Services | Software | Cloud40 [email protected]

Mathematical and scientific software

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DeskWork corporate portal


http://www.deskwork.ru | [email protected]

DeskWork benefits

-ing corporate portals.

for departments.

Basic

MathWorks Solutions


Services | Software | Cloud42 www.sl-matlab.ru | [email protected]

Mirapolis

Mirapolis company has been developing customized systems of distance learning, personnel development and assessment,


http://mirapolis.ru | [email protected]

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— a service that automates the

— a service that enables -

Webinars

Portal

Knowledge base

Mailout

Polls

Our clients

Nataliya Dudina,

Cloud computing


Services | Software | Cloud44 http://cloud.softline.ru | [email protected]

Services portfolio

Google Apps for Business components:

Google Apps benefits for enterprises

SCloud: fault-tolerant cloud-based IT infrastructure


Services that Softline clients transfer to SCloud platform:

SCloud enables you to:

Softline projects for integration

of Microsoft Office 365 with other services

Microsoft solutions licensing for cloud services


Services | Software | Cloud46 http://softline.ru/spla | [email protected]

What is SPLA?

SPLA target audience Products licensed under the SPLA program

SPLA program enables deploying public and private clouds, leasing

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SPLA benefits

Igor Balashov, Softline, Business Development Director

The objective of Softline as a SPLA reseller is to create a powerful partner framework that strives to build and develop the cloud technology sector on the domestic IT market. Today more than 100 companies have become our SPLA partners. Due to the flexibility of the SPLA program any service provider, regardless of its market experience, specifics of its business and company size can create a new startup or extend the variety of services using Microsoft cloud solutions. Comprehensive support provided by Softline and Microsoft gives service providers the possibility to make a step into the cloud — one of the most promising and cost-effective trends on the IT market, which attracts more and more clients every year.

Microsoft Windows Azure


http://azure.softline.ru | [email protected]

About Windows Azure

Usability: Using accumulated knowledge:

Availability and wide coverage:Time saving and cost reduction:

Windows Azure benefits:

Vladimir Potapenko, Magora Systems, Chief Executive Officer

Windows Azure cloud platform has enabled us to start up our business without attracting additional financing. We could avoid the necessity to build complex internal IT infrastructure and purchase a lot of own servers. Windows Azure allows you to get everything for further develop-ment with just a few mouse clicks.

Vsevolod Ustinov, IT-Agency, Chief Executive Officer

Virtual servers in Microsoft Azure don’t crash and don’t require any maintenance. Moreover, they can be switched on or off with just a couple of clicks. Cloud platform from Microsoft offers a whole range of ready-to-use services, and introduces a unified approach to development for programmers. Resolving technical issues now requires less time, and more time remains for really useful things.

Anton Salov, Softline, Deputy Director for Innovative Technologies

We possess considerable experience of cloud computing promotion on the Russian market. Witnessing the intense interest of Russian developers and companies in Windows Azure platform, we have put all our efforts in cooperation with Microsoft and our partners in order to make this service available for a wide audience in Russia. Highly qualified team of support specialists, automatic trial access provisioning and more than 20 methods of payment are at the disposal of our clients.

Magazinga Internet hypermarket


Services | Software | Cloud48 http://www.magazinga.com | [email protected]

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-

For online stores

For commercial web sites

For offline companies For beginners in e-commerce

For customers

Softline Venture Partners


http://softlinevp.com | [email protected]

Investment decision-making process

Examples from Softline Venture Partners portfolio

Tekmi: unified communications



and

http://www.tekmi.ru | [email protected]

Virtual Office service

Kirill Grosh, Tekmi, Chief Executive Officer

Virtual Number service

About the project

Internet Сontact Сenter

Copiny: client communication system

Copiny service enables companies to provide technical support to customers, receive fast feedback and create online


http://copiny.com | [email protected]

Clients

How Copiny works?

popular Internet projects

banks

Internet providers

other industries

3 key advantages of Copiny

[email protected]


Services | Software | Cloud52 http://soft.mail.ru | [email protected]


Cloud solution hosting

for small and medium businesses

ActiveCloud portfolio

Our clients

DariPodarki.ru online store

Wellness card gift certificates


Services | Software | Cloud54 http://www.daripodarki.ru | [email protected]

http://www.wellnesscard.ru | [email protected]

.

About the project

EfficientCom — integrated marketing

communications agency


http://www.efficientcom.ru | [email protected]

At the present day

EfficientCom features:

The agency renders marketing services

for companies representing different

industries on the following directions:

Annual Russian Convention

of System Administrators




CloudConf — a cloud computing conferencehttp://www.cloudconf.ru | [email protected]

Search solutions



Our addresses — Russia


MoscowHeadquartersDerbenevskaya Embankment 7, building 8, Moscow, 115114Tel.: +7 (495) 232-00-23

Gubkina Street 8, Moscow, 119333Tel.: +7 (495) 221-10-70

Tel.: +7 (3852) 535-001, 535-002

Tel.: +7 (4722) 585-255

Tel.: +7 (351) 247-28-36

Tel.: +7 (3952) 50-06-32

426008Tel.: +7 (3412) 93-66-51

236039Tel.: +7 (4012) 77-76-50

163000Tel.: +7 (8182) 63-59-22

Petersburg, 195220Tel.: +7 (812) 777-44-46

Tel.: +7(843) 526-5526

-Don,344018Tel.: +7 (863) 237-99-49

Samara

Tel.: +7 (846) 270-04-80

Saratov

410005Tel.: +7 (8452) 24-77-32

Tel.: +7 (8652) 501-086, 511-086

Tel.: +7 (3462) 22-35-00

634050Tel.: +7 (3822) 90-00-81

625003Tel.: +7 (3452) 69-60-63

Ufa

Tel.: +7 (347) 292-44-50

Tel.: +7 (8422) 41-99-09

690000Tel.: +7 (423) 260-0010

Tel.: +7 (8422) 90-02-02

Tel.: +7 (4732) 50-20-23

Tel.: +7(4852) 58-88-09

Tel.: +7 (343) 278-53-35

Kemerovo

650099Tel.: +7 (3842) 45-59-25

680000Tel.: +7 (4212) 74-77-24

Krasnodar, 350020Tel.: +7 (861) 251-65-14

660049Tel.: +7 (391) 252-59-91

Tel.: +7(8152) 68-88-46

Tel.: +7 (831) 220-00-36

Frunze Street 88, Novosibirsk, 630005Tel.: +7(383) 347-57-47

Herzena Street 34, Omsk, 644007Tel.: +7 (3812) 43-31-90

460021Tel.: +7 (3532) 45-20-10

Tel.: +7 (8412) 20-00-51

Tel.: +7(342) 214-42-01



Our addresses — the CIS and overseas

softline company profile 2012

Technology

services software cloudwe

software supplier

type of software

exotic software

services software cloudlets

service software cloudsoftline

software delivery cad

education softline