Sock Le Blue Restaurant Tablet Upgrade Selection Analysis

Sock Le Blue restaurant is in need of a POS system upgrade to address issues inherent in the older Windows based system such as speed and usability. The owner is very enamored by the Apple I-pad and would like to purchase it but wants an outside analysis to compare it vs its competitors.

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Our research confirms the Apple i-Pad to be the frontrunner in touchscreen technology for

Speed and Usability

Situational Analysis

• Sock Le Blue restaurant is in need of a POS system upgrade to address issues inherent in the older Windows based system such as speed and usability. The owner is very enamored by the Apple I-pad and would like to purchase it but wants an outside analysis to compare it vs its competitors.

• The main criteria provided by the owner of Sock Le Blue are

• Speed• Usability• Wow factor

Strength

• Apple mobile devices since 1983 1

• High speed2 • Best in class usability 3

• Has a restaurant application4

Weakness

• Cost to initiate project 5

• No in house repairs 6

• No multi-tasking 7

• Id consolidation policy8

• Learning curve for non Apple users 9

• No removable battery7

Opportunity

• Multiple Platforms going to touch screens 10

• TSP market growth

means that there will be less of a learning curve for future employees

• Apples market share

Threats

• Potential health risk 14

• Hackers and Mal-wear 12

• Apple’s environmental record 11

• Data Safety 12

• Windows 7 13

Recommendations

The purchase of Apple I Pads should be adopted by the Sock Le Blue Restaurant

1. Although Apple has a poor environmental record our company does not adhere to or market environmental standards. The Sock Le Blue policy is not take steps to mitigate the risk of stolen data, therefore there is no need not worry about the threats of hackers or unsafe data storage.2. There is no direct cost associated with employee health because do not offer health insurance therefore that threat is also of low risk.

3. Sock Le Blue currently does not have in-house repair of our equipment therefore this weakness does not negatively effect the company.4. There is a general culture against multi-tasking within the organization and there is a profound reluctance to use cost benefit analysis therefore these weaknesses pose little threat.

Bibliography

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• iPoison + iWaste. (2007, May 2). Retrieved 11 12, 2011, from Green Peace: http://www.greenpeace.org/apple/itox.html

• Digital Dining . (2011, 11 12). Retrieved 11 21, 2011 , from Digital Dining : http://digitaldining.com/POS/PrdiTouchBody.html

• Apple. (2010, January 22). Apple. Retrieved 11 21, 2011, from Apple: http://www.apple.com/pr/library/2010/01/27Apple-Launches-iPad.html

• Apple. (2011, 11 1). Apple. Retrieved 11 12, 2011, from Apple: http://www.apple.com/support/help/getstatus/

• Edner, S. C. (2010). Human Interface Design . Heildelberg: Springer Berlin .

• Epps, S. (2011, August 29). Amazon Will Be Tablet Product Strategists’ New Frenemy. Forester Research, pp. 34-45.

• Hargreaves, S. (2006, October 20). Hackers look to crack Mac. CNN , p. 1.• Jun, T. L. (2011, 1 16). Customers with multiple Apple IDs frustrated by

Apple's "no consolidation" policy. Retrieved 11 12, 2011, from Tuaw.com: http://www.tuaw.com/2011/06/17/multiple-apple-ids-frustrated-by-apples-no-consolidation-policy/

• Lee, D. (2011). The State of the Touch-Screen Panel Market in 2011. Los Angeles: Information Displays .

• Moore, C. (2010, June 25). gigaom. Retrieved 11 21, 2011, from The Potential Health Risks of Multitouch Devices: http://gigaom.com/apple/the-potential-health-risks-of-multitouch-devices/

• Morrissey, S. (2010). History of Apple Mobile Devices. New York: Apress.• Schroeder, S. (2011, 11 16). Mashable Business . Retrieved 11 21, 2011,

from Apple Factories have Polution problems : http://mashable.com/2011/11/16/apple-pollution/

• Trautschold, M. (2011). Multitasking and Mute/Lock Switch. In G. Mazo, iPad 2 Made Simple (pp. 217-222). New York: Apress.

• Young, M. J. (2009, may 9). A learning Curve for Apple. Asian Times , pp. 1-5 .