social wifi- light bulb ad

18

Upload: nghia-pham

Post on 29-Nov-2014

463 views

Category:

Marketing


0 download

DESCRIPTION

Soical Wifi is one of the most powerful tool for the brand to connect with their customer. Experiencing the new way to connect to Wifi-Non-Password Engaging to your beloved Brand To bulid the Ecosystem of using Wifi-Non-Password, with better quality and many of the valuable things.

TRANSCRIPT

Page 1: Social Wifi- Light Bulb Ad
Page 2: Social Wifi- Light Bulb Ad

Content

1. Vietnamese netizen

2. Social Wifi

3. SoLoMo

4. Our system

5. Quotation

Page 3: Social Wifi- Light Bulb Ad

Vietnam Digital Overview

Source: Understanding the Mobile Consumer - Google 2013

70% have used mobile everyday in last 7 days

50% don’t leave home without device

37% rather give up TV than smart phone

78% search on their mobile everyday

80% visit social network at least once a day

47% look for local information daily

Page 4: Social Wifi- Light Bulb Ad

Social Wifi

People accessinto Wifi Signal

Login and shareabout brands message from his/her owned Social Network Acc.

Redirect intobrand’s m.site

Special offer,promotions, ...

Page 5: Social Wifi- Light Bulb Ad

Who Use Social Wifi?

Social Wifi is the perfect solution for any business looking to offer a secure Internet service to its customers in a user-friendly manner, while collecting valuable marketing data for future promotional retargeting campaigns.

Types of businesses using Social WiFi:

Restaurants Conferences Health Care Movie Theatres

Hospitality Schools Media Outlets Casinos

Hotels Airports Municipalities Beach Clubs

Public Areas Retail Stores Banks Museums

+

Page 6: Social Wifi- Light Bulb Ad

presents

Three step interaction with end users

Page 7: Social Wifi- Light Bulb Ad

SoLoMo Interaction – Step 1

Connect to WiFi see Splash Ad or Landing Page

Shared Screen Ad Full Screen Ad Rich Media Ad

Page 8: Social Wifi- Light Bulb Ad

SoLoMo Interaction – Step 2

Interaction with Brand message, people are willing to spend 30s for this step. Brand can make a quizz or game page instead.

Page 9: Social Wifi- Light Bulb Ad

SoLoMo Interaction – Step 3

Sharing brand message on Facebook Timeline, Like your Fanpage.

Page 10: Social Wifi- Light Bulb Ad

Social Network Viral

Brand message, which can move the community, will be delivered virally as an EARNED media.

Page 11: Social Wifi- Light Bulb Ad

User Database

YOU WANT TO GET MORE ? MOBILE PHONE NUMBER ?

Page 12: Social Wifi- Light Bulb Ad

Our System Experience – Engagement – Eco system

Page 13: Social Wifi- Light Bulb Ad

We’re the only Social Wifi provider in Vietnam that offers 256 bit SSL encryption

Free Wi-Fi network is secured from leaches, hackers and potential security breaches.

The account is protected with the highest standard of security with “Wildcard SSL”

Security & Compatibility

Page 14: Social Wifi- Light Bulb Ad

CRM - Sales Automation

Page 15: Social Wifi- Light Bulb Ad

CRM & E-voucher (via SMS & Email)

Data

E voucher sent out via SMS and/or Email with unique code and offer content expire with in 30 days

E Voucher sent out

Leads or contacts collected from Events, landing page stored in CRM

End user comes to Retail outlets to redempthe prize either Discount % or smalll gift Redemption

Checking & report

Sales/ PG to key in voucher code on mobile site to validate and mark code-used

Page 16: Social Wifi- Light Bulb Ad

Customers

Page 17: Social Wifi- Light Bulb Ad

Quotation

Page 18: Social Wifi- Light Bulb Ad

THANK YOU

For further information, please contact our Mr. Phạm Hữu Nghĩa via mobile: 0978770767 or email: [email protected]