THESOCIALPRESSURECOOKER

COMEAS YOU ARE(wherever you go)

FIND YOUR PEOPLE (wherever you go)

SOCIAL GOODNESS(Connect. Share. Be

inspired.)

THE MORE CREATIVITYTHE BETTER(Create. Share.

Inspire.)

WE GOT THIS

PRIVACY & SECURITY

DIY(practical advice)

ROCK THE BASICSDIAL UPYOUR CREATIVITY

profile piccover/header photo

timelinecopy

FACEBOOK AS COME AS YOU ARE AS IT GETS

THE OPPOSITE OF FACEBOOK?

COME AS(the creative person)

YOU AREFEEL FREE TO TALK SHOP

PERFECT THE PROFILE(make it personal, creative…and smart)

Holly KeepitrealDigital Copywriter and Marketing Consultant

Jesse ImsocleverIntegrated and Digital “Chef”

current, friendly photodescriptive, searchable headlineEngaging, personal summary

Impersonal profile photoambiguous headline

flat, factual summary

TWITTERAN ALL ACCESS PASS

TO FRIENDS AND TRENDS

TWITTER DIYFOLLOW PASSIONS

NOT PEOPLE(what you care about in real

time)

lifestylepoliticsindustry

newseducation

musicjobs

Tweetdeck screenshot from R

TWITTER DIYIT’S NOT HOW MANYFOLLOWERS YOU HAVE(quality over quantity)

@jkrumsFamously tweeted the first photo of US Airways Flight that crashed into

the Hudson River.150 followers at the time

@justinbieberJust, um…famous.over 28 Million followers

PINTERESTSTRUT YOUR STUFF

PINTEREST DIYPIN WITH ABANDON(color way outside the lines)

artdesigndécorfashionfoodbooksvideodogsinfographicsmobiledigital trends

PINTEREST DIYORGANIZELIKE A LUNATICmake your profile and boardsgorgeousintriguingmemorablesearchable

#socialremixed

Presented by Rebecca Rivera @rebrivvedFreelance Writer, CD & Social Strategist, R Squared

Co-authored by Jeff Miller @JMillerBostonFounder, JM Creative