social pr for events festivak

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SOCIAL PR FOR SOCIAL PR FOR EVENTS – EVENTS – REMCO JANSSEN REMCO JANSSEN

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Talk during Festivak, how conferences can uplift their communications through social pr

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Page 1: Social pr for events festivak

SOCIAL PR SOCIAL PR FOR EVENTS – FOR EVENTS –

REMCO REMCO JANSSENJANSSEN

Page 2: Social pr for events festivak

VRAAGJE...VRAAGJE...

Page 3: Social pr for events festivak

HOW WE WORK.

GOLDEN CIRCLE GOLDEN CIRCLE SIMON SINEK: WHY–HOW–WHATSIMON SINEK: WHY–HOW–WHAT

INTRINSICINTRINSICMOTIVATION AS KEY MESSAGEMOTIVATION AS KEY MESSAGE

AWESOMEAWESOMEIN SIMPLICITYIN SIMPLICITY

Page 4: Social pr for events festivak

AWARD WINNING.

DOMINO'S PIZZA DOMINO'S PIZZA SAFE SOUND ON SCOOTERSSAFE SOUND ON SCOOTERS

VIRAL VIDEOVIRAL VIDEOWITH OVER 2.2 MILLION VIEWSWITH OVER 2.2 MILLION VIEWS

AWARDS IN 2012AWARDS IN 2012EUROPEAN EXCELLENCE

Page 5: Social pr for events festivak

FOUNDER.

REMCO JANSSENREMCO JANSSENTECH SAVVY PR EXPERT TECH SAVVY PR EXPERT

SPORTS JOURNO SPORTS JOURNO TURNED PR PROTURNED PR PRO

TUTORTUTORSOCIAL PR AT BEECKESTIJN SOCIAL PR AT BEECKESTIJN BUSINESS SCHOOLBUSINESS SCHOOL

Page 6: Social pr for events festivak

INFLUENTIAL.

#9 MARKETING#9 MARKETINGSOURCE: PEERREACH.COM SOURCE: PEERREACH.COM

KLOUT-SCORE 60 KLOUT-SCORE 60 TOPICS: PR & SOCIAL MEDIATOPICS: PR & SOCIAL MEDIA

MEDIA EXPERTMEDIA EXPERTIN SOCIAL MEDIA & PRIN SOCIAL MEDIA & PRAPPEARED IN MAJOR TV, RADIO APPEARED IN MAJOR TV, RADIO AND PRINT MEDIA AS EXPERTAND PRINT MEDIA AS EXPERT

Page 7: Social pr for events festivak

THE SUMMIT

Page 8: Social pr for events festivak

W.I.I.F.M.W.I.I.F.M.

Page 9: Social pr for events festivak

HERHALING, HERHALINGHERHALING, HERHALING

Page 10: Social pr for events festivak

ADINE <> NATASHAADINE <> NATASHA

Page 11: Social pr for events festivak

VERRASSINGVERRASSING

Page 12: Social pr for events festivak

EIGEN MEDIAEIGEN MEDIA

Page 13: Social pr for events festivak

WEBIT CONGRESS

Page 14: Social pr for events festivak

OPSCHEPPERSOPSCHEPPERS

Page 15: Social pr for events festivak

GRATIS IS GOEDKOOPGRATIS IS GOEDKOOP

Page 16: Social pr for events festivak

VIPVIP

Page 17: Social pr for events festivak

BELONING SUPPORTERBELONING SUPPORTER

OOK IN HET ZONNETJE

Page 18: Social pr for events festivak

SERVICES.SERVICES.

Page 19: Social pr for events festivak

SERVICES.SERVICES.

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MECHANISMENMECHANISMEN

•SCHAARSTESCHAARSTE•SOCIALE BEWIJSLASTSOCIALE BEWIJSLAST•VERRASSINGSEFFECTVERRASSINGSEFFECT•2-FOR-1: SAMEN2-FOR-1: SAMEN•HIER MOET JE BIJ ZIJNHIER MOET JE BIJ ZIJN

Page 21: Social pr for events festivak

COMMUNICATIE: MOMICECOMMUNICATIE: MOMICE

Page 22: Social pr for events festivak

ENGAGEMENT: BIZZABOENGAGEMENT: BIZZABO

Page 23: Social pr for events festivak

COMMUNITY: MEETUPCOMMUNITY: MEETUP

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STAND OUT FROM THE CROWD

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ENTERTAINMENTENTERTAINMENT

Page 26: Social pr for events festivak

WORD OF MOUTH: BLOGGERSWORD OF MOUTH: BLOGGERS

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MEDIA: BLOGGERSMEDIA: BLOGGERS

Page 28: Social pr for events festivak

VRAGEN?VRAGEN?

Page 29: Social pr for events festivak

PUZZELPUZZEL

Page 30: Social pr for events festivak

WWW.PROUDLYREPRESENTS.COMTwitter: @remcojanssenTwitter: @remcojanssen

E-mail: [email protected]: [email protected]

THANKS!THANKS!